2. Method
• The method of using trailers is to give the audience a
brief synopsis of the upcoming release of a film.
Trailers are released before a film get’s released in
cinema or on DVD.
• Trailers would be seen on TV Ad breaks and in
Cinema.
3. Method and Audience.
Advances for Audience Disadvantages for Audience
It makes the audience aware of a film
release to attract the audience, and to
show some exciting parts in the film in
the film trailer.
Some might not watch TV Ads,
because of the programmes they
watch and some people might
not go to a cinema or miss about
10 minutes of the starting of the
film to avoid watching adverts as
they can last a long time.
4. Method and Institution.
Advances for Institution Disadvantages for
Institution.
Trailers aren’t the most expensive
marketing method to market their
audience with.
They are a effective way of marketing a
film as a huge majority own a TV and have
gone past a cinema, where trailers were
screened.
They might not be
screened on TV or
cinema as much
compared to other film
trailers.