Cycles of a film

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Cycles of a film

  1. 1. By Rosie
  2. 2. Production • Production is when a film is actually being made, it includes the acting, filming and making of the film • A lot of planning is needed pre-production, as the scenes need to be created, the costumes and props need to be in place and produced, the actors and locations need to be selected and the storyboard needs to be created in order for the production process to be successful
  3. 3. Distribution • There are several methods of distribution available, from small scale films using social network sites, YouTube and possibly a small amount of some form of advertisement like posters. However, high profile films will have a lot more successful techniques, and a wider array to attract more attention. They would have their trailer frequently shown on TV and during shows with higher ratings to achieve a wider audience seeing it. They would also have bill boards with the film posters and will also have it mentioned on radio. They will have posters on buses and other forms of public transport, and the actors will also promote it in any interviews they do, and it will also be shown in the cinema before the showing of another popular film, possibly of a similar genre. As well as using more traditional means with adverts in magazines and newspapers, as well as the methods used by small scale productions
  4. 4. Distribution • The outcome is that the film advertisements are seen by a large number of people, who would then talk about it to others so more people would be aware, who then go to see it at the cinema or buy it on DVD, therefore getting a large profit for the film company and ensures that it is a successful film as it’s very well known • The advantages of using digital technology to distribute a film is that it can get a wider audience’s attention as it can be seen all over the world. It also means that it can be shared from person to person so a larger amount of people can then see it. It also allows it to be seen quickly and conveniently and will result in a lot of people talking about it, and therefore result in more people viewing it, so the film can become successful
  5. 5. Exhibition • The next stage for a film would be for it to be shown in selected cinemas nationwide and even worldwide. Certain cinemas may be selected; the larger ones who attract more people to them, or just to a few in major cities so that the film can be seen by a great deal of people. Certain cinemas may not be selected if they are in remote locations with only a few viewers if they do not attract large audiences
  6. 6. Evaluation 1. What are the benefits of new media technologies? There are many advantages of new media technologies, but the primary one is that it allows a large amount of people to view something in a short amount of time. It allows a vast amount of people to spread news, for example if people tell their friends and family about a film, who tell their friends and family about that film; then the news has reached a vast amount of people without the distributor doing anything, which in turn is a huge advantage for them.
  7. 7. 2. Comment on the digital distribution and marketing of a film campaign. The digital distribution and marketing of a film campaign is done after advertising. Dependant on how successful a film is predicted to be, this will help to determine how to go about campaigning and distributing the film. For example, if there is a high budget film, with big Hollywood actors, then this film is more likely to make a large profit. This will determine how much money goes into the campaign to promote the film and in what and how many cinemas this film will be shown. If there are not a lot of funds available to do this then the film will not make a large profit as there will not be an effective campaign and the film will not be promoted well and will not be very well known
  8. 8. 3. What impacts affect the success of a film? - The amount of money put into advertising and distribution - the type of distribution and advertising used to promote the film - The time of year that it is released - July being the best, September being the worst
  9. 9. 4. How do British films compete in the market against American films and distribution companies? British films generally don’t have as much money as American films do in terms of production and distribution, unless they are merged with an American company. There is also a limit to what they can do, as American companies own a great deal and have a lot of power, it is easy for them to prevent a trailer being shown in a certain place for example. British films are often less known as they may spend the majority of their funds on the actors and production, rather then on the distribution. British films are often seen as not as good as American films by audiences, which also helps contribute to them not being as successful, as a lot of people do not wish to see them.

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