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A complete digital marketing strategy presentation for Disney+.

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Knowcrunch
Knowcrunch

Knowcrunch graduates of the Masterclass in Digital & Social Media in Thessaloniki (Sep '23), worked for three months and presented a complete digital & social media marketing strategy for Disney+.

Education
1 of 22
DIGITAL & SOCIAL MEDIA MARKETING STRATEGY PROPOSAL
WHO WE ARE?
MeetOurTeam FotisPrasinis Konstantina Stefanopoulou ElenaPanagiotidou MariaKarteri ParaskeviPita KaterinaMotsiou LilaIoannou
TABLE OF CONTENT
BRIEF TARGET AUDIENCE BRAND STRATEGY & GOALS BUDGET MEDIA SPENDING SCHEDULE LANDING PAGE SOCIAL MEDIA
ONLINE & SOCIAL MEDIA RESEARCH vs • • • • • •
OUR ONLINE RESEARCH KEY POINTS
CREATIVE CONCEPT
@EL YS IAN AGENCY SOCIAL MEDIA & CONTENT CALENDAR
SOCIAL MEDIA MARKETING
CONTENT MARKETING
CONTENT MARKETING
ADVERTISING CAMPAIGNS AF F IL IATE
EMAIL & MOBILE MARKETING
INFLUENCER MARKETING Average Engagement Rate% Social Platfor m Target Audience
DISNEY+ MAG C MOMENTS
FEB JAN MAR OCT APR DEC SEP AUG MAY NOV JUN JUL SOCIAL MEDIA MARKETING / CONTENT MARKETING / EMAIL & MOBILE MARKETING TIMELINE
MEDIA PLAN *
BudgetSummary Estimated Conversions Estimated Awareness BUDGET
THANK YOU!
MANAGEMENT SERVICES AND PRODUCTION COST

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