Students of Knowcrunch prepared and presented a content marketing strategy for a company of their own. Learn more about this awesome course: http://bit.ly/2SE4EFl

1. Content Marketing Strategy
Aoil

2. Strategy/ Article

3. Strategy
Byer Persona traits
• Gender: Women
• Age: 45-55
• Has a family
• Activities: Cooking
Θέμα: Γιατί το λαδί κάνει καλό στην υγειά μας?
Keywords Avg. monthly searches
λάδι 2,400
Λάδι και ρίγανη 1,000
λάδι μαλλιών 1,600
6 Headings

4. Strategy
Websites στα οποία θα δημοσιεύσουμε το άρθρο μας
• https://www.lifo.gr
Προβολή
• Facebook post
• Instagram story
Platform: Answer the public

5. Article
Example

6. Video Explainer

7. Infographic

8. Podcast

9. Strategy
-Spotify
Distribution
Promotion
-Youtube
-Facebook

10. Example Posted
on Spotify
* Distributed on Social Media by
converting it on headliner

11. Thank You!