More Related Content Similar to Apps and Tricks for Speedy Internet and Email Marketing (20) More from Craig Klein (6) Apps and Tricks for Speedy Internet and Email Marketing1. Apps and Tricks
for Speedy Internet Marketing
with Vikram Rajan
co-founder of phoneBlogger.net
1 © 2012 Practice Marketing, Inc. | vik@phoneBlogger.net | 888.952.4630
2. About our speaker, Vik Rajan
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© 2012 Practice Marketing, Inc. | vik@phoneBlogger.net | 888.952.4630
3. Agenda
In this webinar, we’ll cover simple tips for...
Share what you read & write via (any/all) social media, blogs &
email,
With 1 click on your browser
Pre-schedule your Tweets, Facebook, LinkedIn posts,
newsletters, and even regular/private emails
Outline your own fresh content
21-question Blog Article Brainstormer (idea generator)
Mimic how phoneBlogger.net does ghost-marketing
Setup a system with your own staff to
Special Offer for SalesNexus customers
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© 2012 Practice Marketing, Inc. | vik@phoneBlogger.net | 888.952.4630
4. Why social media? Its value…
Out of sight? Out of mind. Out of referrals!
Social media is word-of-Mouse marketing
Blogging brands you an expert published author
Blogs & Social Media = SEO & Google PR
Why get left behind? Why not boost referral sources &
search engines, while answering FAQ from prospects?
Email is still the “most common denominator”
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© 2012 Practice Marketing, Inc. | vik@phoneBlogger.net | 888.952.4630
6. Free website!
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© 2012 Practice Marketing, Inc. | vik@phoneBlogger.net | 888.952.4630
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© 2012 Practice Marketing, Inc. | vik@phoneBlogger.net | 888.952.4630
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© 2012 Practice Marketing, Inc. | vik@phoneBlogger.net | 888.952.4630
9. Share what you read: 1 button
Addthis.com/tools
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© 2012 Practice Marketing, Inc. | vik@phoneBlogger.net | 888.952.4630
10. Share what you read: 1 button
Addthis.com/tools
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© 2012 Practice Marketing, Inc. | vik@phoneBlogger.net | 888.952.4630
11. Pre-schedule your Tweets, Facebook, LinkedIn posts
Hootsuite
Gremln
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© 2012 Practice Marketing, Inc. | vik@phoneBlogger.net | 888.952.4630
12. Pre-schedule your Tweets, Facebook, LinkedIn posts
Hootsuite
Gremln
HootSuite for Android: Manage Twitter, Facebook, and Foursquare from one place.Manage multiple social
networks on the go with HootSuite for Android. Now supports multiple Twitter, Facebook, LinkedIn, and
Foursquare accounts. Update Twitter, check in on foursquare, view your LinkedIn connections, and comment
on your friends' Facebook posts wherever you are. Upload photos, receive notifications, view click stats, and
more. Simple, elegant, and powerful, HootSuite allows you to send and schedule Twitter updates from
anywhere.
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© 2012 Practice Marketing, Inc. | vik@phoneBlogger.net | 888.952.4630
14. Pre-schedule your Tweets, Facebook, LinkedIn posts
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© 2012 Practice Marketing, Inc. | vik@phoneBlogger.net | 888.952.4630
16. Schedule Outlook
E-mail
vik@phoneBlogger.net
for direct link
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© 2012 Practice Marketing, Inc. | vik@phoneBlogger.net | 888.952.4630
17. Schedule Gmail
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© 2012 Practice Marketing, Inc. | vik@phoneBlogger.net | 888.952.4630
18. What should you blog about?
Frequenly Asked Questions
Turning points in your career or business
Client success stories
Google.com/alerts: VIPP, authors, orgs/agencies, esoteric
acronyms
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© 2012 Practice Marketing, Inc. | vik@phoneBlogger.net | 888.952.4630
19. What should you blog about?
1. Tell us about your latest or upcoming speaking engagement (or media reference).
2. Tell us about your target market and their need for your services.
3. What are the top two or three concerns of your clients?
4. Name three things your client should do or prepare before seeing you.
5. Are there a few tasks or a checklist most clients should do?
6. What are two or three misconceptions about your field or practice?
7. What should a new or prospective client ask you (or a peer professional)?
8. Can you explain a popular acronym, jargon, or credential in your field?
9. Are you doing anything with a charity or another organization?
E-mail
10. Have you hired anyone new, or about to?
vik@phoneBlogger.net
11. Can you applaud your partner, staff, client or colleague?
for printable copy
12. Any new regulation, ruling, legislation or obligation in your field?
13. Tell us about what you're reading, relevant to your market/profession.
14. Have you learned anything new at a conference?
15. Tell us about a recent report or survey (link to it).
16. Any important dates or new trends to address?
17. What makes you distinctive, different or better than your peers (or competitors)?
18. Tell us a client success story, others can learn from.
19. Can you share with us of when someone recommended you? A colleague, a client?
20. Any relevant examples or metaphors from pop culture (movies, sports, celebrities)?
21. “Told you so!” anti-success stories, learning lessons
How else can SalexNexus help?
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© 2012 Practice Marketing, Inc. | vik@phoneBlogger.net | 888.952.4630
20. Mimic our process, on your own…
• SETUP your Wordpress blog (with your logo, headshot, contact info)
• SETUP all of your selected Social Media profiles or pages (with headshots &
bios & contacts)
• SETUP your SalesNexus e-mail campaign
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© 2012 Practice Marketing, Inc. | vik@phoneBlogger.net | 888.952.4630
21. Mimic our process, on your
own…
• SETUP your Wordpress blog (with your logo, headshot, contact info)
• SETUP all of your selected Social Media profiles or pages (with headshots &
bios & contacts)
• SETUP your SalesNexus e-mail campaign
1. Use the Blog Brainstormer to come up with 4 or 5 topics in a focused half-
hour
2. Schedule a weekly time with your assistant, for her/him to audio record your
dictation
3. S/he can then transcribe what you said, and edit it for grammar, punctuation,
and “flow”
4. You read it, do some editing, you finally approve it.
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© 2012 Practice Marketing, Inc. | vik@phoneBlogger.net | 888.952.4630
22. Mimic our process, on your
own…
• SETUP your Wordpress blog (with your logo, headshot, contact info)
• SETUP all of your selected Social Media profiles or pages (with headshots &
bios & contacts)
• SETUP your SalesNexus e-mail campaign
1. Use the Blog Brainstormer to come up with 4 or 5 topics in a focused half-
hour
2. Schedule a weekly time with your assistant, for her/him to audio record your
dictation
3. S/he can then transcribe what you said, and edit it for grammar, punctuation,
o Your“flow”
and assistant can then post it to your blog: Add © image, metatags, HTML
4. formatting do some editing, you finally approve it.
You read it,
o Then s/he can use Addthis.com/tools to promote it to your Social Media
profiles & pages
o Your assistant can take excerpts with links to your blog and use SalesNexus
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e-mail campaigns! © 2012 Practice Marketing, Inc. | vik@phoneBlogger.net | 888.952.4630
23. Mimic our process, on your
own…
• SETUP your Wordpress blog (withsetup/improvement for you info)
1. OR, WE CAN DO ALL the your logo, headshot, contact
• SETUP all of your selected Social Media profiles or pages (with headshots &
bios & We help you prioritize what we brainstorm into a Publishing
2. contacts)
• SETUP your SalesNexus e-mail campaign
Schedule
1. Use the Blog Brainstormer to come up with 4 or 5 topics in a focused half-
hour It takes ~10 minutes over the phone, once a week:
3.
2. Schedule a weekly time with your assistant, for her/him to audio record your
dictation articles a month, published according to blogging best
4. 2
3. S/he can then transcribe what you said, and edit it for grammar, punctuation,
practices,
o Your“flow”
and assistant can then post it to your blog: Add © image, metatags, HTML
4. formatting do some editing, you finally approve it.
You read it, expertise is promoted to your social media contacts correctly
o 5. Your
Then s/he can use Addthis.com/tools to promote it to your Social Media
profiles & pages
o 6. Then we use your SalesNexus for your e-newsletter!
Your assistant can take excerpts with links to your blog and use SalesNexus
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e-mail campaigns! © 2012 Practice Marketing, Inc. | vik@phoneBlogger.net | 888.952.4630
24. Special offer for SalesNexus
customers
Can your company’s sales process grow
word-of-mouth referrals from blogging, social
media, and email marketing?
Would you like a private no-cost, no-obligation,
30-minute consultation by phone?
Schedule it: Vik@phoneBlogger.net,
516.642.4100
Time for questions? Contact for private questions.
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© 2012 Practice Marketing, Inc. | vik@phoneBlogger.net | 888.952.4630