Lose it ces 2017

1. FOR RELEASE
EMBARGO: 5 p.m., EST, November 10, 2016
LOSE IT! NAMED AS CES 2017 INNOVATION AWARDS HONOREE
New York, NY, November 10, 2016 – Lose It! today announced that it has been named a CES
2017 Innovation Awards Honoree for Snap It, the first-ever food photo analysis and tracking
technology on the market. Products entered in this prestigious program are judged by a
preeminent panel of independent industrial designers, independent engineers and members of
the trade media to honor outstanding design and engineering in cutting edge consumer
electronics products across 28 product categories.
With the launch of Snap It, Lose It! is simplifying the food tracking experience, making it even
easier for its users to achieve their weight loss and nutrition goals. Snap It uses advanced image
recognition technology and its comprehensive food database of over 7 million foods to make meal
tracking as easy as snapping a picture. Users simply upload a photo to Lose It! and Snap It will
suggest foods it identifies in the photo, solving the #1 reason dieters quit tracking: the burden
associated with logging meals.
“At Lose It! we’ve always been singularly focused on leveraging new technologies to simplify the
tracking experience for our members.” said Charles Teague, Lose It! CEO. “Snap It has been
optimized to identify foods with more efficiency and accuracy than any model on the market, and
we are honored to see it recognized through the CES 2017 Innovation Awards.”
The prestigious CES Innovation Awards are sponsored by the Consumer Technology Association
(CTA)TM, the producer of CES 2017, the global gathering place for all who thrive on the business
of consumer technologies, and have been recognizing achievements in product design and
engineering since 1976.
Lose It!'s Snap It technology will be on display at CES 2017, which runs January 5-8, 2017, in
Las Vegas, Nevada. Lose It! will be joined by Lifestyle & Fitness TV personality, Jenna Wolfe, to
demonstrate Snap It at the CES Sports & FitnessTech Summit on Thursday, January 5th at 2:00
PM PT in the Venetian, Level 4, Lando 4303. A selection of Honorees, including Lose It!, will also
be displayed at CES Unveiled New York, which features dozens of exhibitors and networking
opportunities and runs 3:00-7:30 PM November 10 at the Metropolitan Pavilion in New York.
Entries are evaluated on their engineering, aesthetic and design qualities, intended use/function
and user value, unique/novel features present and how the design and innovation of the product
directly compares to other products in the marketplace.
Products chosen as CES Innovation Honorees reflect innovative design and engineering in some
of the most cutting edge tech products and services coming to market.
CES 2017 Innovation Honoree products are featured on CES.tech/Innovation, which lists product
categories, as well as each product name, manufacturer information, description, photo and URL.
About Lose It!
Lose It! is mobilizing the world to achieve a healthy weight. By providing the most comprehensive,
personal, app-based weight loss program, Lose It! has helped more than 26 million members

2. shed more than 50 million pounds. The company recently launched Snap It to make food tracking
as easy as taking a picture. Users simply upload a photo to Lose It! and Snap It will suggest
foods it identifies in the photo, along with the calorie count and nutritional information. Available
on iOS and Android devices, Lose It! empowers members to live healthier lives and achieve their
weight loss goals through motivation and challenges, coaching, overall health management, and
the insights that come from tracking and monitoring daily calories, exercise, and nutrition. To
learn more about Lose It!, visit www.loseit.com.
Contact: Elyse Winer
Company Representative
Phone:(857) 264-1783
elyse@loseit.com
www.loseit.com
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