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19th Ateneo Marketing Forum On Online Customer Satisfaction


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19th Ateneo Graduate School of Business Marketing Forum on Understanding and Measuring Customer Satisfaction with Dr. Donald Lim, President and CEO of Yehey

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19th Ateneo Marketing Forum On Online Customer Satisfaction

  1. 1.
  2. 2. <ul><li>The Marketing Cluster of the Ateneo Graduate School of Business (AGSB) regularly conducts a marketing forum to provide an excellent venue for MBA students to learn straight from leading experts and practitioners in various marketing fields. </li></ul><ul><li>The 19 th forum was the 1 st to be digitized & photo-formatted so that it can be shared and experienced in future learning opportunities. </li></ul><ul><li> There are 21 picture slides in this presentation. Pls. click on the below to see the other forum highlights. </li></ul>Organizer’s Note: to see all the highlights
  3. 3. 6 pm – Register!
  4. 4. 6:15 pm Ready, Get set…
  5. 5. 6:20 pm: Go! 1 st Speaker: Customers Reloaded
  6. 6. Uh Oh! Change is happening.
  7. 7. Yehey! See 28 M Pinoys Online
  8. 8. Yehey! Pinoys are the best 83% Pinoys belong!
  9. 9. Yehey! Pinoys are the best 86% uploaded photos
  10. 10. Yehey! Pinoys are 2nd best 90% read blogs!
  11. 11. Yehey! Pinoys are the best 99% watched videos!
  12. 12. Yehey! Interrupt? No. Engage. Yes!
  13. 13. Yehey! Surprise or Surprise Free?
  14. 14. Yikes! Empowered Prosumers…
  15. 15. Do You Know? What Industry are You In?
  16. 16. Watch Out! New psychographic profiles…
  17. 17. More! Audience asks questions
  18. 18. 8:20 pm: Closing Another Great Forum
  19. 19. 8:30 pm: For the press… The Profs and the Pros!
  20. 20. 8:30 pm: Everbody earned this! Complimentary refreshments
  21. 21.