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Professional Powerful Presentations Using COSLA Templates
The document outlines a template for creating powerful presentations in a business school setting, emphasizing the importance of marketing in the 21st century. It includes guidance on content structure, highlighting key concepts and local applications, while stressing that the focus should be on substance rather than form. Additionally, it contains notes on adjusting presentation elements and a reminder to not include certain instructions in the final submission.
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Professional Powerful Presentations Using COSLA Templates
- 1. www. BongDeUngria. com 1 COSLATemplates COncept Synthesis and Local Application VCoach Bong De Ungria Ateneo Graduate School of Business UP Virata School of Business Professional Powerful Presentations Using Version 3.0
- 2. www. BongDeUngria. com 1.Cover Page 2. Outline 3. Body of Presentation (multiple slides) A. Concept Synthesis ( 3 to 5 of the most important concepts discussed. Don’t include ALL the concepts. B. Local Application ( 1 to 3 examples) 4. Summary (re-stating of outline) 5. Cover Page 5 COSLA Mandatory Elements Don’t include this in your COSLA submission!
- 3. www. BongDeUngria. com 1.Use this template for this course so that the “battle” is not on form, but based on substance. 2. You can use your own style/ template look for your other professional and school needs. 3. This and the preceding 2 pages are not part of the final student COSLA output Vcoach Bong’s Note Don’t include this in your COSLA submission!
- 4. www. BongDeUngria. com Adjustthe logo and blog url using the Master slide! Click View>Slide Master Scroll up to the Top Slide and make the changes there… Put Your Brand Logo here Put Your Blog Url here Don’t include this in your COSLA submission!
- 5. www. BongDeUngria. com 5 DEFININGMARKETING for the 21st CENTURY (Same Differences ?) Prof. Bong De Ungria Ateneo Graduate School of Business UP Virata School of Business Understanding Marketing Management CoSLA Version 2.0 This is a sample Cover page. Replace name, title, Picture, subtitle
- 6. www. BongDeUngria. com 1.Important for business survival & growth 2. Covers everything and everybody 3. Changing due to increased competition and demanding customers Outline: 21st Century Marketing is… This is a sample Outline. Replace
- 7. www. BongDeUngria. com 1.Why Is Marketing Important? Marketing is important for business success • Delivers top-line growth (revenue) • Customer retention/ loyalty communicating and creating, delivering value to This is a sample Content Page In the body of the presentation Use this numbering Technique in the Body of the presentation to Highlight the 3 to 5 concepts And 1 to 3 local applications
- 8. www. BongDeUngria. com 1.Important for business survival & growth (Why?) 2. Covers everything and everybody (Scope?) 3. (Changing!) due to increased competition and demanding customers Summary: 21st Century Marketing is… This is a sample Summary Page
- 9. www. BongDeUngria. com 9 COSLATemplates COncept Synthesis and Local Application VCoach Bong De Ungria Ateneo Graduate School of Business UP Virata School of Business Professional Powerful Presentations Using Version 3.0 This is a sample Final Page (may be same as Cover Page)