The document discusses audience research for different types of films. It analyzes data on the age groups most likely to watch family-focused films, general audience films, and films categorized as "GAP alcohol" or "GAP focus". The data shows that family-focused films have the largest audiences in the 55+ and 35-44 age groups, while general audience and GAP films see their biggest audiences between ages 15-34, matching the target demographic for thrillers and horrors.
2. FAMILY FOCUSED
The graph shows that 20.1% percent of 55+ adults are going to watch
family focused films. This relates to my production because it means that
more of them will be watching something more mature ie(my film genre).
15.4% of 45-54 adults are watching family focused films. 35.7% of 35-44
year olds are watching family focus films. This also relates to my
production because people of this age normally have children who they
will be taking to see my genre of film which means it decreases the
percentage of them watching thriller and horrors. Up to 80% of the family
focused audience is made up of 7-24 year olds .
3. GAP
This graph shows that the highest percentage of GAP is between 15-34
year olds. This relates to my production because movie fanatics who are
into different types of cults re within this age group and this mirrors our
production massively.
4. GAP ALCOHOL
This graph shows that majority of people watching GAP alcohol
movies are between the ages of 15 and 24. This means that they
are mainly young adults who would be interested in thrillers and
horrors. This relates to my production because we aimed our
movie at people of this age group therefore GAP alcohol fits in
perfectly.
5. GAP FOCUS
The GAP Focus graph shows the vas majority of this audience
is between 15 -24. This relates to our production because it fits
our target audience .