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The enterprise mobility revolution


  James Robertson, Step Two Designs

      Email: jamesr@steptwo.com.au
            Twitter: s2d_jamesr
Step Two Designs (www.steptwo.com.au)   April 2012
(Both books available
                                        on Amazon.com)




Step Two Designs (www.steptwo.com.au)                     April 2012
www.steptwo.com.au/
                                        products/mobile-intranets

                                          For 30% discount:
                                         uie-mobile-discount

Step Two Designs (www.steptwo.com.au)                        April 2012
Mobile devices will transform how
                                          organisations work

Step Two Designs (www.steptwo.com.au)                            April 2012
{STRAW POLL }
              What kind of phone do
              you use? Hold them in
              the air!


Step Two Designs (www.steptwo.com.au)   April 2012
The journey so far…
Slowly (very slowly!) we’ve been
                                           making life easier for staff

Step Two Designs (www.steptwo.com.au)                                 April 2012
Screenshot provided courtesy of BAT

Step Two Designs (www.steptwo.com.au)    April 2012
Screenshot provided courtesy of IDEO

Step Two Designs (www.steptwo.com.au)     April 2012
Screenshot provided courtesy of CRS Australia

Step Two Designs (www.steptwo.com.au)              April 2012
Screenshot provided courtesy of CRS Australia

Step Two Designs (www.steptwo.com.au)              April 2012
But most business tools
                                              still suck




Step Two Designs (www.steptwo.com.au)                        April 2012
And we make staff unproductive,
                               particularly away from their desks




Step Two Designs (www.steptwo.com.au)                           April 2012
… and then came mobiles
Work    Home
Step Two Designs (www.steptwo.com.au)          April 2012
Work    Home
Step Two Designs (www.steptwo.com.au)          April 2012
There are a hundred easy fixes
                                            using mobile devices

Step Two Designs (www.steptwo.com.au)                               April 2012
So what is “enterprise mobility”?
1. Mobile connectivity   2. Mobile productivity




             3. Fieldforce automation   4. Desktop replacement

Step Two Designs (www.steptwo.com.au)                            April 2012
1. Mobile connectivity
Step Two Designs (www.steptwo.com.au)                     April 2012
Step Two Designs (www.steptwo.com.au)   April 2012
Screenshot provided courtesy of TDC Mobile

Step Two Designs (www.steptwo.com.au)           April 2012
2. Mobile productivity
Step Two Designs (www.steptwo.com.au)                     April 2012
Don’t deliver a mobile
                                        version of your intranet

Step Two Designs (www.steptwo.com.au)                          April 2012
Screenshot provided courtesy of UK Parliament

Step Two Designs (www.steptwo.com.au)              April 2012
Screenshots provided courtesy of UK Parliament

Step Two Designs (www.steptwo.com.au)               April 2012
Screenshot provided courtesy of UK Parliament

Step Two Designs (www.steptwo.com.au)              April 2012
Screenshot provided courtesy of UK Parliament

Step Two Designs (www.steptwo.com.au)              April 2012
Screenshots provided courtesy of UK Parliament

Step Two Designs (www.steptwo.com.au)               April 2012
2. Fieldforce automation
Step Two Designs (www.steptwo.com.au)                   April 2012
This has been around for ages, but
                                       has often been clunky




Step Two Designs (www.steptwo.com.au)                          April 2012
Photo provided courtesy of BlinkMobile

Step Two Designs (www.steptwo.com.au)       April 2012
Screenshot provided courtesy of BlinkMobile

Step Two Designs (www.steptwo.com.au)            April 2012
4. Desktop replacement
Step Two Designs (www.steptwo.com.au)                   April 2012
Colligo Briefcase (www.colligo.com)

Step Two Designs (www.steptwo.com.au)    April 2012
Screenshot provided courtesy ofEersteKamer

Step Two Designs (www.steptwo.com.au)           April 2012
Screenshot provided courtesy ofEersteKamer

Step Two Designs (www.steptwo.com.au)           April 2012
Photo provided courtesy ofEersteKamer

Step Two Designs (www.steptwo.com.au)      April 2012
Design principles
You can’t design mobile
                                        solutions sitting in meetings

Step Two Designs (www.steptwo.com.au)                              April 2012
Spend time with staff,
                                            in the field

Step Two Designs (www.steptwo.com.au)                       April 2012
Focus on tasks
                                          not pages




Step Two Designs (www.steptwo.com.au)                April 2012
What six things do staff need
                                        when away from their desks?




Step Two Designs (www.steptwo.com.au)                              April 2012
Screenshot provided courtesy of QUT

Step Two Designs (www.steptwo.com.au)    April 2012
Desktop interfaces don’t
                                          work well for touch




Step Two Designs (www.steptwo.com.au)                         April 2012
Step Two Designs (www.steptwo.com.au)   April 2012
Mobile devices are
                                        personal devices

Step Two Designs (www.steptwo.com.au)                   April 2012
Screenshot provided courtesy of QUT

Step Two Designs (www.steptwo.com.au)    April 2012
Maybe there’s not
                                        always an app for that




Step Two Designs (www.steptwo.com.au)                       April 2012
NATIVE: “there’s an app         HYBRID: a
        for that” on iPhone,            native “shell”
        Android, Windows Phone          contains a web-
        or Blackberry                   based
                                        application.
                                        Gives access to
                                        native features,
      WEB-BASED: deliver via            while enabling
      platform-independent              cross-platform
      HTML5 that works (mostly)         development.
      across all devices


Step Two Designs (www.steptwo.com.au)                 April 2012
Mobile enterprise strategy
Mobile devices
         are sexy!

Step Two Designs (www.steptwo.com.au)   April 2012
Develop a business                 Establish
                                                               Develop strategic
     case for the mobile                governance and
                                                               business solutions
     enterprise                         ownership



                                                               Target key
     Conduct quick field                Deliver HTML5
                                                               fieldforce needs
     research with                      proof-of-concept for
                                                               with simple
     mobile staff                       mobile productivity
                                                               solutions



     Start IT working on mobile connectivity, support for BYOD and security
     issues (address intranet access from home at the same time)


Step Two Designs (www.steptwo.com.au)                                         April 2012
//FUTURE QUESTION

              Will mobile design drive
              a reverse takeover of
              the desktop experience?


Step Two Designs (www.steptwo.com.au)    April 2012
//FUTURE QUESTION

              Is there a future when
              there will only be a
              mobile intranet for some
              staff?
Step Two Designs (www.steptwo.com.au)    April 2012
Win a glass trophy!
2012Intranet Innovation Awards



            For full details on how to enter:
            www.steptwo.com.au/iia/enter


       Now open for entries, closes May 31

Step Two Designs (www.steptwo.com.au)                    April 2012
Let the revolution begin!

Step Two Designs (www.steptwo.com.au)                          April 2012
James Robertson, Step Two Designs

        Email: jamesr@steptwo.com.au
        Twitter: s2d_jamesr
        Website: www.steptwo.com.au
        Blog:
         www.steptwo.com.au/columntwo
        Articles:
         www.steptwo.com.au/subscribe




Step Two Designs (www.steptwo.com.au)   April 2012

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