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LM- Cerealia
Landscape
Cerealias införande av Cognos Planning TM1
                           En plattform och en process


                            Stockholm 16th November 2010
           Christian Svensson – Business Information Officer




      Cognos Planning
      24-08-2010
Lantmännen is one of the largest Groups in the
   food, energy, machinery and agriculture
       industries in the Nordic region.




                                             LM- Cerealia
                                             Landscape
Lantmännen today
  Group President and CEO:
  Per Strömberg                      Owned by around 37,000
                                     Swedish farmers
  Chairman of the Board:
  Thomas Bodén                       Has over 10,000 employees

  Net sales 2009 (SEK):              Operates in 18 countries
  35 billion

  Profit after net financial items
  (SEK):
  85 million




                                                                LM- Cerealia
                                                                Landscape
Our business concept
We are a Nordic food company
with profound expertise in
grain-based and innovative
products.

In harmony with nature we
develop safe, wholesome and
tasty foods under strong brands
in nothern Europe.




                                  LM- Cerealia
                                  Landscape
Our well-known brands




                        LM- Cerealia
                        Landscape
Road map – IS/IT Lantmännen Cerealia




                                        LM- Cerealia
                                        Landscape




7   August 23, 2010   Cognos Planning
Vision for the Cognos Planning platform
     •       One platform for budgeting, financial forecasting and profitability
             analysis

     •       One process for all companies within the business area

     •       Master data maintenance in M3, interface for automatic update of
             Cognos Planning. No excel sheets in interface.

     •       User administration in Lantmännens AD.




                                                                            LM- Cerealia
                                                                            Landscape




8   August 23, 2010   Cognos Planning
Road map - Cognos Planning Lantmännen
Cerealia
  Budget 2008
    Budget 2009 in Norway, used by BU and SC Norway
     Local installation
     Partly used in 2010
       Budget SC Sweden
         Local installation in Norway, used by BU and SC Norway
             Budget 2011
         Used in SC Sweden Income Statement
               Central installation for Cerealia
           Used in BU Sweden Sales
               New common Sales model for Sweden, Denmark and
           Used in BU DenmarkCognos Planning TM1 to improve
                    Upgrade to Sales
               Norway
                    performance and stability in the applications
               New Salary model for Sweden, Denmark and Norway
                    Improvements in existing models
               One common model for Income Statement
                    Focus on reports and data
               Master Data in M3
                    Better user interface and user experience, enter and
               Material plan simulation for SC
                    analyse data simultanously
               Harmonizing SC Accounting and Product Cost
                    Profitability control per customer/item
               Forecasting possibilities
                    Transport cost control
                    Sales, A&P, Trade Promotion
                    Discount models harmonization
                    Harmonization of chart of accounts
                    Improved transaction data import/export


                                                                           LM- Cerealia
                                                                           Landscape
Present solution - Budget
•   Three areas, five applications in the solution
        Sales (incl discounts, net costs and transport costs externally)
        Salary Sweden, Norway and Denmark
        Income Statement (incl Adjustments, Other Rev & Costs and Marketing)

•   Daily update of master data from M3 (customer master data, pricelists, product
    costs, sales statistics)

•   All user rights in the Lantmännen AD, no user administration in Cognos

•   All data entered in cubes visible to all users momentanously.

•   All data available in Excel

•   In all appr 60 Planning users and appr 150 BI-users in Sweden, Denmark and
    Norway



                                                                               LM- Cerealia
                                                                               Landscape
Budget Model Cognos Planning

  M3                                                                       M3
Pricelists,         Sales
                                                                          Fin. tran-
 master          3700-3799 incl                                           sactions,
  data,
                                                                           chart of
  sales         Transport Costs                                           accounts
statistics


                                   Income Statement
  HR
  Emp-        Salary SE, DK & NO
 loyees,
  Salary
                  7200-7499           Marketing
   lists                            5900-5999, 6660-6669




                                                           LM- Cerealia
                                                           Landscape
Present solution - Forecast
•   Two areas, two applications in the solution
        Sales (incl discounts, net costs and transport costs externally)
        Salary excluded, adjustments made in Income Statement
        Income Statement (incl Adjustments, Other Rev & Costs and Marketing)

•   Manually triggered update of master data from M3 (customer master data,
    pricelists, product costs, sales statistics, financial statsistics)

•   One forecast equals a unique model version in Cognos Planning in Sales
    and in Income Statement

•   Adjustments can be performed on top or at each account/cost center.




                                                                               LM- Cerealia
                                                                               Landscape
Forecast Model Cognos Planning

  M3                                                                        M3
Pricelists,          Sales
                                                                           Fin. tran-
 master           3700-3799 incl                                           sactions,
  data,
                                                                            chart of
  sales          Transport Costs                                           accounts
statistics


                                    Income Statement

  HR           Salary SE, DK & NO
  Emp-
 loyees,           7200-7499           Marketing
Salary lists
                                     5900-5999, 6660-6669




                                                            LM- Cerealia
                                                            Landscape
Advectas
•   Support from Advectas during the process from 2008 and onward.
•   Roles
       Design
       Contruction
       Project Management

•   Deliveries
       Design
       Construction of applications
       Construction of cubes for data analysing
       Reports
       Documentation and project management
       Support

                                                            LM- Cerealia
                                                            Landscape
Next step
•   Improve financial forecasting
    process in 2011.

•   Go Live with new profitability
    analysis model, planned in Q1
    2011.

•   Balance Sheet model for Budget
    2012

•   Investment budget and Cash
    Flow for Budget 2012




                                     LM- Cerealia
                                     Landscape
Key Success Factors
•   Harmonized master data
    structure in ERP-solution

•   Common definitions within the
    different units

•   Improved and harmonized
    routines and processes

•   New way of analyzing and
    controlling the business

•   Key project resources both
    externally and internally



                                    LM- Cerealia
                                    Landscape
Thank you for your attention!
             For questions, please visit Advectas’ in the next break




                                                            LM- Cerealia
                                                            Landscape




- 17 -

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IBM praktikfall: Cerealia har infört Cognos Planning - TM 1

  • 2. Cerealias införande av Cognos Planning TM1 En plattform och en process Stockholm 16th November 2010 Christian Svensson – Business Information Officer Cognos Planning 24-08-2010
  • 3. Lantmännen is one of the largest Groups in the food, energy, machinery and agriculture industries in the Nordic region. LM- Cerealia Landscape
  • 4. Lantmännen today Group President and CEO: Per Strömberg Owned by around 37,000 Swedish farmers Chairman of the Board: Thomas Bodén Has over 10,000 employees Net sales 2009 (SEK): Operates in 18 countries 35 billion Profit after net financial items (SEK): 85 million LM- Cerealia Landscape
  • 5. Our business concept We are a Nordic food company with profound expertise in grain-based and innovative products. In harmony with nature we develop safe, wholesome and tasty foods under strong brands in nothern Europe. LM- Cerealia Landscape
  • 6. Our well-known brands LM- Cerealia Landscape
  • 7. Road map – IS/IT Lantmännen Cerealia LM- Cerealia Landscape 7 August 23, 2010 Cognos Planning
  • 8. Vision for the Cognos Planning platform • One platform for budgeting, financial forecasting and profitability analysis • One process for all companies within the business area • Master data maintenance in M3, interface for automatic update of Cognos Planning. No excel sheets in interface. • User administration in Lantmännens AD. LM- Cerealia Landscape 8 August 23, 2010 Cognos Planning
  • 9. Road map - Cognos Planning Lantmännen Cerealia Budget 2008 Budget 2009 in Norway, used by BU and SC Norway Local installation Partly used in 2010 Budget SC Sweden Local installation in Norway, used by BU and SC Norway Budget 2011 Used in SC Sweden Income Statement Central installation for Cerealia Used in BU Sweden Sales New common Sales model for Sweden, Denmark and Used in BU DenmarkCognos Planning TM1 to improve Upgrade to Sales Norway performance and stability in the applications New Salary model for Sweden, Denmark and Norway Improvements in existing models One common model for Income Statement Focus on reports and data Master Data in M3 Better user interface and user experience, enter and Material plan simulation for SC analyse data simultanously Harmonizing SC Accounting and Product Cost Profitability control per customer/item Forecasting possibilities Transport cost control Sales, A&P, Trade Promotion Discount models harmonization Harmonization of chart of accounts Improved transaction data import/export LM- Cerealia Landscape
  • 10. Present solution - Budget • Three areas, five applications in the solution Sales (incl discounts, net costs and transport costs externally) Salary Sweden, Norway and Denmark Income Statement (incl Adjustments, Other Rev & Costs and Marketing) • Daily update of master data from M3 (customer master data, pricelists, product costs, sales statistics) • All user rights in the Lantmännen AD, no user administration in Cognos • All data entered in cubes visible to all users momentanously. • All data available in Excel • In all appr 60 Planning users and appr 150 BI-users in Sweden, Denmark and Norway LM- Cerealia Landscape
  • 11. Budget Model Cognos Planning M3 M3 Pricelists, Sales Fin. tran- master 3700-3799 incl sactions, data, chart of sales Transport Costs accounts statistics Income Statement HR Emp- Salary SE, DK & NO loyees, Salary 7200-7499 Marketing lists 5900-5999, 6660-6669 LM- Cerealia Landscape
  • 12. Present solution - Forecast • Two areas, two applications in the solution Sales (incl discounts, net costs and transport costs externally) Salary excluded, adjustments made in Income Statement Income Statement (incl Adjustments, Other Rev & Costs and Marketing) • Manually triggered update of master data from M3 (customer master data, pricelists, product costs, sales statistics, financial statsistics) • One forecast equals a unique model version in Cognos Planning in Sales and in Income Statement • Adjustments can be performed on top or at each account/cost center. LM- Cerealia Landscape
  • 13. Forecast Model Cognos Planning M3 M3 Pricelists, Sales Fin. tran- master 3700-3799 incl sactions, data, chart of sales Transport Costs accounts statistics Income Statement HR Salary SE, DK & NO Emp- loyees, 7200-7499 Marketing Salary lists 5900-5999, 6660-6669 LM- Cerealia Landscape
  • 14. Advectas • Support from Advectas during the process from 2008 and onward. • Roles Design Contruction Project Management • Deliveries Design Construction of applications Construction of cubes for data analysing Reports Documentation and project management Support LM- Cerealia Landscape
  • 15. Next step • Improve financial forecasting process in 2011. • Go Live with new profitability analysis model, planned in Q1 2011. • Balance Sheet model for Budget 2012 • Investment budget and Cash Flow for Budget 2012 LM- Cerealia Landscape
  • 16. Key Success Factors • Harmonized master data structure in ERP-solution • Common definitions within the different units • Improved and harmonized routines and processes • New way of analyzing and controlling the business • Key project resources both externally and internally LM- Cerealia Landscape
  • 17. Thank you for your attention! For questions, please visit Advectas’ in the next break LM- Cerealia Landscape - 17 -