resume

1. IAN
KOZELSKY
Strategic Marketing Warrior
Providence, RI 02906
ikozelsky@gmail.com
4016923203
With over 15 years in corporate and small business roles, I have fulfilled positions in areas of management, marketing,
customer relations, strategy, and sales, proudly. I have a wonderful working relationship with Google, attending launch
events at their NYC office; have visited Microsoft in Redmond, WA., and given presentations on the future of Search Engine
Marketing all around the North East. My experience has included public speaking organizing company events, private event
planning, and direct customer and b2b relations. I have a deep passion for online marketing. Customer service and
satisfaction is my goal by expanding relationship possibilities (i.e., more business) and Customer Relationship
Management. I am a US and Czech citizen; therefore I can work in the United States and the European Union without visa
sponsorship
Willing to relocate: Anywhere
Authorized to work in the US for any employer
WORK EXPERIENCE
SEARCH ENGINE / DIGITAL MARKETING MANAGER
DXyne - Providence, RI
September 2012 to August 2021
Managing client SEM accounts on Google Ad Words
● Working with local vendors providing SEM consultation
● Strategic planning for online marketing campaigns
● Successfully educated and trained clients on Google Analytics and what the results mean
SEARCH ANALYST
CATALYST/ GROUP M
February 2012 to March 2012
Managing online marketing campaigns for customer Procter & Gamble
● Optimized Crest brand toothpaste SEM campaign
● Strategic planning for online marketing campaigns
PROJECTS OFFICER/ CONTRACT OFFICER REPRESENTATIVE (COR), First Lieutenant
RI Army National Guard
August 2010 to September 2011
Responsible for all installation projects, physical improvements, modifications
● Design, submission, and supervision of projects from Army, Navy, Coast Guard to DPW (Camp Arifjan)

2. ● Oversaw completion of AMC 10k & 36k crane and mezzanine projects
● COR certified
● Wide Area Work Flow (WAWF) certified
● Safety Officer certified
● Equal Opportunity Leader (EOL) certified
● Responsible for maintaining detailed and accurate maps of Kuwait Naval Base using AutoCAD2010 to include all
buildings, structures, and infrastructure down to 1/10 scale
● Fire Warden responsible for safety, compliance, testing, and reporting
SEARCH ENGINE ANALYST II - DIGITAL ADVERTISING SPECIALIST
ADP - Coventry, RI
November 2007 to February 2010
Establishment and management of Paid Search campaigns on Google AdWords, Yahoo!, MSN for automobile dealers
across the country
● Search Engine Optimization (SEO), Search Engine Management (SEM) / "pay-per-performance" marketing / ranking
management
● Design, Deployment, and Tracking of Digital Advertising banners through DoubleClick
● Publishing display campaigns with Specific Media, Yahoo!networks, Google
● Lead digital advertising team, managing training and implementation of new features
● Tracking search engine performance from Google Analytics and Omniture
● Maximize Return on Investment (ROI), minimize cost per click (CPC), and cost per 1,000 impressions (CPM)
SENIOR ACCOUNT EXECUTIVE
Verizon Information Systems - Warwick, RI
July 2002 to May 2005
Account management for print and online marketing
● Achieved campaign quotas
● Awarded "Legion of Leaders" honor
EDUCATION
B.S. in Business Management
University of Maryland - College Park, MD
1995
SKILLS
• Google Ad Words & Analytics Professional
• SEO "organic" web site optimization
• Omniture/ Site Catalyst
• DoubleClick/ DART campaign management
• Microsoft Project Beginner & Advanced Experience With Conductor, Screaming Frog, Moz
• Specific Media campaign management
• PeopleSoft

3. • Mac Lion
• MS Word, Office, Excel, Access
• Adobe Photoshop, Dreamweaver & Flash Development in: PHP, MySql, CSS, JavaScript, ASP, Visual Basic
Type: 55 WPM+
• Google Analytics
• Digital Marketing
• SEM
• E-Commerce
• B2B Sales
• PPC Campaign Management
• WordPress
• Email Marketing
• Web Development
• Salesforce
MILITARY SERVICE
Branch: United States National Guard
Rank: 1LT - First Lieutenant
ASSESSMENTS
Search Engine Optimization — Highly Proficient
January 2020
Interpreting online website performance metrics and understanding search engine optimization tactics.
Full results: Highly Proficient
Inside Sales — Proficient
January 2020
Actively listening and responding appropriately; performing common sales calculations.
Full results: Proficient
CRM Skills with Salesforce — Proficient
January 2020
Knowledge of Salesforce objects, fields, and processes.
Full results: Proficient
Spreadsheets with Microsoft Excel — Proficient
January 2020
Excel knowledge including common tools, PivotTables, conditional & nested formulas, and custom visuals.
Full results: Proficient

4. Conscientiousness — Proficient
January 2020
Tendency to be well-organized, rule-abiding, and hard-working.
Full results: Proficient
Attention to Detail — Proficient
January 2020
Identifying differences in materials, following instructions, and detecting details among distracting information.
Full results: Proficient
General Management Skills — Proficient
January 2020
Performing business math, reading and interpreting P&L statements, and solving group scheduling problems.
Full results: Proficient
Verbal Communication — Expert
January 2020
Speaking clearly, correctly, and concisely.
Full results: Expert
Creating Presentations with Microsoft PowerPoint — Proficient
January 2020
Knowledge of Microsoft PowerPoint tools and features.
Full results: Proficient
Logic & Verbal Reasoning — Proficient
January 2020
Understanding the meaning of text, and identifying the relationships among words or concepts.
Full results: Proficient
Business Math — Highly Proficient
January 2020
Using basic math to solve problems in a business context.
Full results: Highly Proficient
Market Research — Proficient
January 2020
Analyzing data and using market research tools.
Full results: Proficient

5. Basic Maintenance and Repair — Proficient
January 2020
Performing basic repairs and maintenancefor apartment complexes, officebuildings, and other facilities.
Full results: Proficient
Accounting Skills: Bookkeeping — Proficient
April 2020
Calculating and determining the accuracy of financial data.
Full results: Proficient
Indeed Assessments provides skills tests that are not indicativeof a license or certification, or continued development in
any professional field.