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Stand-Alone Project Strategic
Cultural Change
Stand-Alone Project: Strategic Cultural Change (300 points)
You are the Assistant Vice Presidentof Carpetbagger's Chemicals,a sixty-year-old companythat provides
chemicals used to create and install indoor and outdoor carpet. Your companyhas thrived on a “good old boy”
network based on relationship selling and personal deliveryusing a fleet of company-owned, light-utilitytrucks
driven by members ofyour sales force.
Recently, your competition is threatening from several directions. Other chemical companies,using national and
regional transportation carriers and Internet sales,are offering faster turn-around and lower prices. In addition,
carpet made in Asia and Australia is gaining in popularityin the United States. Sales have been down for three
years, and costs continue to rise.
The board of directors of Carpetbagger's Chemicals recentlyhired a new presidentto help turn the company
around. He has determined thatit is necessaryto create radical change to make Carpetbagger's Chemicals
profitable again. These changes will ultimatelyaffect the very culture of your organization. There are three (3) top
priorities for the new president.
1. Retool the sales force to be more aggressive.
2. Move delivery of products from the sales force to independentnational transportation carriers (which will negate
the need for the fleet of lightutility trucks for the sales force).
3. Create a new, international sales division to explore marketing Carpetbagger's Chemicals to carpetmakers in
other countries.
Develop a plan to supportthis new strategy through human resources.
This Stand-Alone Project is comprised offour (4) parts.Your Stand-Alone Project responses should be both
grammaticallyand mechanicallycorrect and formatted in the same fashion as the projectitself. If there is a Part A,
your response should identifya Part A, etc. In addition,you mustappropriatelycite all resources used in your
response and documentthem in a bibliographyusing APA style. (300 points) (A 10-page report,organizational
chart, and 20-slide MS PowerPointpresentation are required for the combination ofParts A, B, C, and D.)
Part
A
Write a report detailing how each of the
following will supportthe change.(120
points)
1. HR Strategy
The new presidentof
Carpetbagger's Chemicals
has communicated his three
priorities.Now,you must
decide how human resources
will supportthose three
priorities while staying within
your currentbudget. What,
specifically,should you start
now, to supportthe change
in your own
department? Which HR
functions will need to
change to supportthe new
priorities? Would ithelp to
outsource any HR function or
any portion of an HR function?
2. Recruiting
a) You may recall that
the three priorities of
your new company
presidentare as
follows.
1. Retool the sales
force to be
more aggressive
2. Move delivery of
products from
the sales force to
the fleet of light
independent
national
transportation
carriers
3. Create a new,
international
sales division to
market
Carpetbagger's
Chemicals to
other countries
b) As you develop your
plan,think aboutthe
following questions.
1. What new
staffing and
recruiting efforts
will have to be
made?
2. Will you need
updated job
descriptions?
3. Will you need
new Job
Analyses?
4. Will you need to
hire/replace
existing
employees?
Begin the planning
process now for the
employees in your
recruiting
department. List
specific deliverables
that you will need
from them before
your companycan
move ahead. Also,
consider the costs
associated and how
new staff will fit into
the organizational
chart.
3. Compensation and Benefits
Consider how your
compensation and benefits
teams will help supportthe
new strategic initiatives of
Carpetbagger's
Chemicals. Specifically
consider the following.
1. Should you
implementa new
salesforce payplan?
2. Since
Carpetbagger's will
be taking
salespeople outof
the delivery
business,should you
adjust their
compensation?
3. How will the
international sales
division be evaluated
differently from the
current national
sales force?
4. How will in-country
vs. international
managerial jobs be
priced?
Also, think aboutthe costs
associated with the above
considerations and make
notes of them for your
Stand-Alone Project.
4. Training and Development
The new initiatives from
upper managementare going
to require all sorts of
training. The old sales force
will need new sales
training. Employees will need
to know how to supportthe
independentnational
transportation companies
through Bills of Lading,
Safety Information,and
general expectation
management. In addition,the
new sales division will require
productknowledge training
and sales training.Create a
proposal to provide training in
all of the pertinent
areas. Include plans for
measuring training
effectiveness.
5. Employee Relations
Change can be
tough. These may be stressful
times for employees at
Carpetbagger's
Chemicals. This is especially
true for the sales staff. What
will you do to help relieve
the stress? Will your initiatives
be formal or informal?
Required or voluntary? Will
you offer special contests or
incentives? Consider how you
will communicate the
upcoming change to
employees. Whatmedium will
you use? How will you handle
grievances after the change?
Prepare now for the massive
changes soon to come.
6. Global HR
One of your corporate
priorities is to create a new,
international sales division to
market Carpetbagger's
Chemicals to other countries.
Consider the following.
1. How would you
recommend this new
division operate?
2. Would you outsource
the sales to overseas
companies,move
existing employees
overseas,or move
key managers
overseas and hire
locals to sell the
product?
3. What challenges will
you face?
4. What country should
you begin your
international
business in?
Part
B
Create a new organizational chartfor
the company. (Both MS PowerPointand
MS Excel have functions that allow
users to create organizational
charts. You may also download
organizational charttemplates from
http://www.office.microsoft.com/en-
us/templates/ ). (30 points)
Part
C
Since this initiative is new and not within
scope of the currentbudget, you will need
to provide a detailed proposal
highlighting additional human resource
departmentcosts for communication,
new staff (if necessary),training (design
and delivery), employee relations,pilot
programs,consultantfees,etc. By the
way, the new CompanyPresidentis a
tightwad,so keep your costs low. (50
points)
Part
D
Prepare a 20-slide MS PowerPoint
presentation to communicate your plans
to the board of directors. (100 points)
Link; https://tutorsof.wordpress.com/2016/06/22/stand-alone-project-
strategic-cultural-change/

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Stand alone project strategic cultural change

  • 1. Stand-Alone Project Strategic Cultural Change Stand-Alone Project: Strategic Cultural Change (300 points) You are the Assistant Vice Presidentof Carpetbagger's Chemicals,a sixty-year-old companythat provides chemicals used to create and install indoor and outdoor carpet. Your companyhas thrived on a “good old boy” network based on relationship selling and personal deliveryusing a fleet of company-owned, light-utilitytrucks driven by members ofyour sales force. Recently, your competition is threatening from several directions. Other chemical companies,using national and regional transportation carriers and Internet sales,are offering faster turn-around and lower prices. In addition, carpet made in Asia and Australia is gaining in popularityin the United States. Sales have been down for three years, and costs continue to rise. The board of directors of Carpetbagger's Chemicals recentlyhired a new presidentto help turn the company around. He has determined thatit is necessaryto create radical change to make Carpetbagger's Chemicals profitable again. These changes will ultimatelyaffect the very culture of your organization. There are three (3) top priorities for the new president. 1. Retool the sales force to be more aggressive. 2. Move delivery of products from the sales force to independentnational transportation carriers (which will negate the need for the fleet of lightutility trucks for the sales force). 3. Create a new, international sales division to explore marketing Carpetbagger's Chemicals to carpetmakers in other countries. Develop a plan to supportthis new strategy through human resources. This Stand-Alone Project is comprised offour (4) parts.Your Stand-Alone Project responses should be both grammaticallyand mechanicallycorrect and formatted in the same fashion as the projectitself. If there is a Part A, your response should identifya Part A, etc. In addition,you mustappropriatelycite all resources used in your response and documentthem in a bibliographyusing APA style. (300 points) (A 10-page report,organizational chart, and 20-slide MS PowerPointpresentation are required for the combination ofParts A, B, C, and D.) Part A Write a report detailing how each of the following will supportthe change.(120 points) 1. HR Strategy
  • 2. The new presidentof Carpetbagger's Chemicals has communicated his three priorities.Now,you must decide how human resources will supportthose three priorities while staying within your currentbudget. What, specifically,should you start now, to supportthe change in your own department? Which HR functions will need to change to supportthe new priorities? Would ithelp to outsource any HR function or any portion of an HR function? 2. Recruiting a) You may recall that the three priorities of your new company presidentare as follows. 1. Retool the sales force to be more aggressive 2. Move delivery of products from the sales force to the fleet of light independent national transportation carriers 3. Create a new, international sales division to market Carpetbagger's Chemicals to other countries b) As you develop your plan,think aboutthe following questions. 1. What new staffing and recruiting efforts will have to be made?
  • 3. 2. Will you need updated job descriptions? 3. Will you need new Job Analyses? 4. Will you need to hire/replace existing employees? Begin the planning process now for the employees in your recruiting department. List specific deliverables that you will need from them before your companycan move ahead. Also, consider the costs associated and how new staff will fit into the organizational chart. 3. Compensation and Benefits Consider how your compensation and benefits teams will help supportthe new strategic initiatives of Carpetbagger's Chemicals. Specifically consider the following. 1. Should you implementa new salesforce payplan? 2. Since Carpetbagger's will be taking salespeople outof the delivery business,should you adjust their compensation? 3. How will the international sales division be evaluated differently from the current national sales force?
  • 4. 4. How will in-country vs. international managerial jobs be priced? Also, think aboutthe costs associated with the above considerations and make notes of them for your Stand-Alone Project. 4. Training and Development The new initiatives from upper managementare going to require all sorts of training. The old sales force will need new sales training. Employees will need to know how to supportthe independentnational transportation companies through Bills of Lading, Safety Information,and general expectation management. In addition,the new sales division will require productknowledge training and sales training.Create a proposal to provide training in all of the pertinent areas. Include plans for measuring training effectiveness. 5. Employee Relations Change can be tough. These may be stressful times for employees at Carpetbagger's Chemicals. This is especially true for the sales staff. What will you do to help relieve the stress? Will your initiatives be formal or informal? Required or voluntary? Will you offer special contests or incentives? Consider how you will communicate the
  • 5. upcoming change to employees. Whatmedium will you use? How will you handle grievances after the change? Prepare now for the massive changes soon to come. 6. Global HR One of your corporate priorities is to create a new, international sales division to market Carpetbagger's Chemicals to other countries. Consider the following. 1. How would you recommend this new division operate? 2. Would you outsource the sales to overseas companies,move existing employees overseas,or move key managers overseas and hire locals to sell the product? 3. What challenges will you face? 4. What country should you begin your international business in? Part B Create a new organizational chartfor the company. (Both MS PowerPointand MS Excel have functions that allow users to create organizational charts. You may also download organizational charttemplates from http://www.office.microsoft.com/en- us/templates/ ). (30 points) Part C Since this initiative is new and not within scope of the currentbudget, you will need to provide a detailed proposal highlighting additional human resource departmentcosts for communication, new staff (if necessary),training (design and delivery), employee relations,pilot
  • 6. programs,consultantfees,etc. By the way, the new CompanyPresidentis a tightwad,so keep your costs low. (50 points) Part D Prepare a 20-slide MS PowerPoint presentation to communicate your plans to the board of directors. (100 points) Link; https://tutorsof.wordpress.com/2016/06/22/stand-alone-project- strategic-cultural-change/