Alison Moore Business Training Advisor Kingston Maurward College
<ul><li>Business Development – SFEDDI </li></ul><ul><li>DorMen mentor </li></ul><ul><li>Open4Business Finalist – New Busin...
<ul><li>2.5 years </li></ul><ul><li>100% increase in profit </li></ul>Alison Moore Counselling
<ul><li>What price(s) should we charge for our products or services ?  </li></ul><ul><li>How many units of a product shoul...
<ul><li>Marketing </li></ul><ul><li>Finance </li></ul><ul><li>Staff </li></ul><ul><ul><ul><li>People </li></ul></ul></ul>
<ul><li>What price(s) should we charge for our products or services ?  </li></ul><ul><li>How many units of a product shoul...
<ul><li>Marketing Strategy </li></ul>
<ul><li>Marketing Strategy </li></ul><ul><li>Value for money promotion </li></ul>
 
<ul><li>Marketing Strategy </li></ul><ul><li>Value for money promotion </li></ul><ul><li>Test & Measure </li></ul>
<ul><li>Test & Measure </li></ul>
<ul><li>What price(s) should we charge for our products or services ?  </li></ul><ul><li>How many units of a product shoul...
<ul><li>Break-even Analysis </li></ul>
 
A little more information: Fixed – independent of volume of sales Variable – dependent on volume of sales
 
<ul><li>What price(s) should we charge for our products or services ?  </li></ul><ul><li>How many units of a product shoul...
 
<ul><li>Right now, 1 in 6 workers is experiencing depression, anxiety or stress and costing the UK economy £26 billion eac...
<ul><li>Connect </li></ul><ul><li>Be active </li></ul><ul><li>Take notice </li></ul><ul><li>Learn </li></ul><ul><li>Give <...
<ul><li>Essential Survival Strategies </li></ul><ul><li>Marketing </li></ul><ul><li>Finance </li></ul><ul><li>People </li>...
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Dust off your business plan - essential survival strategies

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From the Hardy Rural-net meeting on 7th February 2012, some of my thoughts on Marketing, Finance and People including impact of Stress on economy in GB.

Published in: Business, News & Politics
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Dust off your business plan - essential survival strategies

  1. 1. Alison Moore Business Training Advisor Kingston Maurward College
  2. 2. <ul><li>Business Development – SFEDDI </li></ul><ul><li>DorMen mentor </li></ul><ul><li>Open4Business Finalist – New Business </li></ul>
  3. 3. <ul><li>2.5 years </li></ul><ul><li>100% increase in profit </li></ul>Alison Moore Counselling
  4. 4. <ul><li>What price(s) should we charge for our products or services ? </li></ul><ul><li>How many units of a product should we produce ? </li></ul><ul><li>Should we spend more on advertising ? </li></ul><ul><li>Should we create a new service ? </li></ul><ul><li>Should we accept or decline a new customer/order ? </li></ul><ul><li>What sales mix (different products) should we strive for ? </li></ul><ul><li>What is the effect of a change to a different supplier ? </li></ul><ul><li>Should we increase or decrease our work force ? </li></ul><ul><li>How should we deliver our service ? </li></ul>
  5. 5. <ul><li>Marketing </li></ul><ul><li>Finance </li></ul><ul><li>Staff </li></ul><ul><ul><ul><li>People </li></ul></ul></ul>
  6. 6. <ul><li>What price(s) should we charge for our products or services ? </li></ul><ul><li>How many units of a product should we produce ? </li></ul><ul><li>Should we spend more on advertising ? </li></ul><ul><li>Should we create a new service ? </li></ul><ul><li>Should we accept or decline a new customer/order ? </li></ul><ul><li>What sales mix (different products) should we strive for ? </li></ul><ul><li>What is the effect of a change to a different supplier ? </li></ul><ul><li>Should we increase or decrease our work force ? </li></ul><ul><li>How should we deliver our service ? </li></ul>
  7. 7. <ul><li>Marketing Strategy </li></ul>
  8. 8. <ul><li>Marketing Strategy </li></ul><ul><li>Value for money promotion </li></ul>
  9. 10. <ul><li>Marketing Strategy </li></ul><ul><li>Value for money promotion </li></ul><ul><li>Test & Measure </li></ul>
  10. 11. <ul><li>Test & Measure </li></ul>
  11. 12. <ul><li>What price(s) should we charge for our products or services ? </li></ul><ul><li>How many units of a product should we produce ? </li></ul><ul><li>Should we spend more on advertising ? </li></ul><ul><li>Should we create a new service ? </li></ul><ul><li>Should we accept or decline a new customer/order ? </li></ul><ul><li>What sales mix (different products) should we strive for ? </li></ul><ul><li>What is the effect of a change to a different supplier ? </li></ul><ul><li>Should we increase or decrease our work force ? </li></ul><ul><li>How should we deliver our service ? </li></ul>
  12. 13. <ul><li>Break-even Analysis </li></ul>
  13. 15. A little more information: Fixed – independent of volume of sales Variable – dependent on volume of sales
  14. 17. <ul><li>What price(s) should we charge for our products or services ? </li></ul><ul><li>How many units of a product should we produce ? </li></ul><ul><li>Should we spend more on advertising ? </li></ul><ul><li>Should we create a new service ? </li></ul><ul><li>Should we accept or decline a new customer/order ? </li></ul><ul><li>What sales mix (different products) should we strive for ? </li></ul><ul><li>What is the effect of a change to a different supplier ? </li></ul><ul><li>Should we increase or decrease our work force ? </li></ul><ul><li>How should we deliver our service ? </li></ul>
  15. 19. <ul><li>Right now, 1 in 6 workers is experiencing depression, anxiety or stress and costing the UK economy £26 billion each year. </li></ul><ul><li>http:// www.mind.org.uk/work/employers?gclid=CJWUxuz-hq4CFVRItAodZB9k2Q </li></ul><ul><li>Improving and managing mental health in the workplace can help employers save around £300 per employee or around £8 billion a year for British industry as a whole. </li></ul>
  16. 20. <ul><li>Connect </li></ul><ul><li>Be active </li></ul><ul><li>Take notice </li></ul><ul><li>Learn </li></ul><ul><li>Give </li></ul>
  17. 21. <ul><li>Essential Survival Strategies </li></ul><ul><li>Marketing </li></ul><ul><li>Finance </li></ul><ul><li>People </li></ul><ul><ul><li>Time to Change </li></ul></ul><ul><ul><ul><li>www.time-to-change.org.uk </li></ul></ul></ul><ul><li>[email_address] </li></ul><ul><li>Thank You </li></ul>Alison Moore Counselling

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