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15 Things You Didn't Know About HighRoad's Campaign eMail Solution by Jenny Lassi

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HighRoad Solution’s Campaign eMail Tool is a web based service that allows users to build highly effective and targeted eMarketing campaigns. HighRoad provides a flexible and scalable solution that enables companies to administer the service and features based on the user type. Enhanced tools allow users to segment lists, analyze behavioral data and track all campaigns. By improving email relevance, delivery rates, response rates and overall eMessaging effectiveness, HighRoad’s Campaign eMail enhances communications, improves customer relations and overall results. In this presentation delivered at HighRoad’s User Group Conference in June 2013, Jenny Lassi of HighRoad outlines 15 key features of this powerful program.

Published in: Marketing, Technology, Business
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15 Things You Didn't Know About HighRoad's Campaign eMail Solution by Jenny Lassi

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  8. 8. When ConversionTracker is enabledyou can see easily ifany transactionsresulted from a sentmessage to quantifyROI.
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