داده: چه ویژگی‌هایی می‌بایست داشته باشد؟ چگونه می‌بایست مدیریت شود؟

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www.fabak.ir Data is power
‫ا‬‫د‬‫خ‬‫انم‬‫هب‬

2. ‫ور‬‫ح‬‫م‬‫ده‬‫ا‬‫د‬‫ی‬‫ح‬‫ا‬‫ر‬‫ط‬
‫ی‬‫ی‬‫ا‬‫خ‬‫س‬‫د‬‫ا‬‫و‬‫ج‬‫مد‬‫ح‬‫م‬–‫ی‬‫ا‬‫پ‬‫ز‬‫ی‬1397
Sakhaee@fabak.ir
www.fabak.ir

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www.fabak.ir Data is power

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www.fabak.ir Data is power

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www.fabak.ir Data is power

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www.fabak.ir Data is power

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www.fabak.ir Data is power
point-of-sale systems,
marketing promotions,
loyalty programs,
customer surveys
and
inventory systems

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www.fabak.ir Data is power

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www.fabak.ir Data is power

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www.fabak.ir Data is power

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www.fabak.ir Data is power

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www.fabak.ir Data is power
Why Business uses data?
a global food and beverage company, leverages social media data to analyze sentiments of over 2000 brands in
near real-time

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www.fabak.ir Data is power

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www.fabak.ir Data is power

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www.fabak.ir Data is power
By the end of this year Rolls-Royce will be set to
receive more than 70 trillion data points from its in-
service fleet each year. Harnessing the power of this
data is central to delivering the Intelligent Engine
and developing an engine which is connected,
contextually aware and comprehending.

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www.fabak.ir Data is power

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www.fabak.ir Data is power

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www.fabak.ir Data is power

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www.fabak.ir Data is power

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www.fabak.ir Data is power
Why Business uses data?

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www.fabak.ir Data is power

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www.fabak.ir Data is power
Michael Porter value chain model

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www.fabak.ir Data is power

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www.fabak.ir Data is power

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www.fabak.ir Data is power
The Third Wave of IT-Driven
Competition

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www.fabak.ir Data is power

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www.fabak.ir Data is power

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www.fabak.ir Data is power

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www.fabak.ir Data is power
Data-Centric Development Life Cycle (DCLC)

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www.fabak.ir Data is power
Data Management Requirements
(DCLC)

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www.fabak.ir Data is power
‫ولی‬
‫تشنه‬‫بینش‬
‫هستیم‬
‫دریای‬‫در‬‫اده‬‫د‬
‫حال‬‫در‬
‫شدن‬‫غرق‬
‫هستیم‬