1. What kind of media institutionWhat kind of media institution
might distribute your mediamight distribute your media
product and why?product and why?

2. Whilst researching professional magazines in the process of making my own
media product, I came across a few magazine publishers. Amongst them
was one of my favourites, Bauer. If I could choose any media institution to
publish my magazine, I would choose Bauer.
Bauer is only a division of the Bauer Media Group. It is Europe’s largest
privately owned publishing group. The Group is a worldwide media empire
offering over 300 magazines in 15 countries, as well as online, TV and radio
stations.
It is a multi-platform UK-based media group consisting of many companies
collected around two main divisions:
- Magazines
- Radio
Bauer is widely recognised and rewarded as being industry innovators. Their
business is built on influential media brands with millions of personal
relationships with engaged readers and listeners.
BauerBauer

3. Bauer and its CompaniesBauer and its Companies
Bauer is a very successful and well recognised media institution. Its group
publishes many different magazines that are all professional and successful. In
terms of magazines and radio, Bauer has a wide variation of genres.
The magazines include:
- Kerrang!
- Mojo
- Q
All of those magazines I have researched throughout the production of my own
media product and I have found that they are all really successful, meaning
that they must also have a reliable publisher. Other magazines include:
- Closer
- Heat
- Yours
- Grazia
Again, these are all professional and successful magazines but focusing more
on celebrity news.

4. Bauer and its CompaniesBauer and its Companies
As I mentioned before, Bauer doesn’t only publish magazines within its
media group. Radio stations are also sponsored by Bauer and these include:
- Planet Rock
- Northsound
- Absolute Radio
- Key 103
- 97.4 Rock FM
Altogether, Bauer cover a variety of categories including:
Angling // Automotive B2B // Charities // Consumer Cars // Entertainment
and Music // Equine // Football // Gardening // Golf // Lifestyle // Local
Radio // Men’s Lifestyle // Motorcycling // National Broadcast // Outdoor //
Pets // Photography // Ticketing // Transport // Women’s

5. Why Would I Choose Bauer toWhy Would I Choose Bauer to
Publish my Media Product?Publish my Media Product?
Throughout the process of producing my own media product, I have looked
at several media institutions. This was mainly when I was researching existing
professional music magazines. I found that quite a few of the big names
including, Kerrang!, Q and Mojo were actually published by Bauer. As a
reader of Kerrang!, I feel that I would want Bauer to publish my media
product as I have been heavily influenced by Kerrang! and it clearly is very
successful.
In terms of Bauer wanting to publish my media product, I think there would
be a high chance of them doing so. I think they would distribute it as it’s fairly
similar to Kerrang! and that is a very popular and successful rock music
magazine. So in the end, I could possibly make a bit of profit for them too.

6. Conclusion…Conclusion…
In conclusion, I definitely think that I would want Bauer, as Europe’s largest
publishing group, to distribute my own media product. I think if Bauer was to
publish my magazine, then it would definitely be successful and popular as I
feel that it is a very reliable publishing group.
I also think it would be an appropriate publishing group as it offers
magazines in over 15 countries, meaning my media product would be
known not just in the United Kingdom, but all over Europe. This would mean
that the audience for my magazine would increase as more rock music
(and anything similar) lovers would purchase my magazine, providing me
with more profit and then eventually benefitting Bauer.

7. Conclusion…Conclusion…
In conclusion, I definitely think that I would want Bauer, as Europe’s largest
publishing group, to distribute my own media product. I think if Bauer was to
publish my magazine, then it would definitely be successful and popular as I
feel that it is a very reliable publishing group.
I also think it would be an appropriate publishing group as it offers
magazines in over 15 countries, meaning my media product would be
known not just in the United Kingdom, but all over Europe. This would mean
that the audience for my magazine would increase as more rock music
(and anything similar) lovers would purchase my magazine, providing me
with more profit and then eventually benefitting Bauer.