1. What kind of media institution
might distribute your media
product and why?
By Dominika Tkacova

2. The genre of my film is Psychological
Thriller. I am going to be looking at other
Psychological Thrillers, which I have
analyzed in my preliminary task, to find out
what kind of media institution might
distribute my product.

3. The media institution that
distributes Inception is
mainly Warner Bros. They
distribute the product both
theatrically and on DVD.
There are other distributors
who distribute the product
in some countries. For
example, Film1 distributes
the film in Netherlands but
this is only limited.

4. Side Effects, compared to
Inception, has many different
distributors for different
countries. In the UK, the media
institutions that distribute it on
DVD are Entertainment One and
Universal Studios Home
Entertainment. Tanweer Films
distributes the film in many
Asian countries, both theatrically
and on DVD.

5. Black Swan is distributed by
Fox Searchlight. Darren
Aronofsky’s other film called
‘The Wrestler’ was also
distributed by the same
media institution. Black
Swan only has one
distributor which is different
to the other films I have
looked at.

6. I think my media product would ideally be distributed by
Entertainment One like the film ‘Side Effects’. This media
distributor is not as big as Warner Bros but it is still a very
successful distributor. Entertainment One distributes in
United States, Canada, the UK, Ireland, France, the
Netherlands, Belgium, Australia and New Zealand and
that is mainly where we want our product to be
distributed to. I don’t believe that our product would be
worldwide because it is not as professional as ‘Inception’
or other very successful film so I think Entertainment One
is a more realistic idea.
So what media institution would ideally
distribute my product?

7. How would I actually distribute my product?
Realistically, I would have to distribute my product on YouTube. It
is unlikely a successful company would distribute my product due
to their lack of support for indie film makers. Through YouTube, I
could distribute my product free of cost and make money by
becoming a YouTube partner if my movie is popular enough. It
would be hard to get people to watch my film at first, but by
sharing my movie on social media websites (such as Twitter and
Facebook) I could get the attention from a niche market. I could
create a fan base for my movie and then my movie could be
distributed by a media institution.