The document discusses how the cover of a magazine represents its target audience and social group. Specifically, it describes how the model on the cover wears stylish, fashionable clothing to appeal to young adults. The confident pose and eye contact of the model aims to portray self-confidence associated with the target group. The colors, fonts and cover text about music events are meant to match what this social group would be interested in. Overall, the document analyzes different design elements of the magazine cover and how they are intended to represent and appeal to the magazine's target readership.
Swan(sea) Song – personal research during my six years at Swansea ... and bey...
Representing Young Adults
1. How does your media
product represent particular
social groups?
Evaluation Question 2
2. This is the original image I used
for my front cover. The model
used fits in to my chosen target
audience/ social group, as she is
young and fashionable. In the
photo I have dressed her in a
patterned blue dress, top hat and
heels as it is in the latest style for
the spring season. This helps in
displaying a representing my
targeted social group, as they are
likely to like what she is wearing
and post probably wear similar
style clothing also stereotypically
teenagers want to look and be
styled like celebrities and there
idols. Also the colours used fit in
to the indie/ rock genre I have
chosen.
What my model is wearing
3. The model is looking straight
at the camera, as if she is
giving the reader eye
contact, this gives a confident
vibe and shows her self-
confidence. Which yet again
can represent my targeted
social group, as they are
young adults, growing up in a
social environment with a
party attitude. The pose also
is also quite shy looking as
her body posture is quite
reserved this gives a friendly
welcoming vibe.
The Pose
4. Text, colour and font
The text/cover lines I have used such as ‘up coming gigs +
events’ fit in to my targeted social group as it is about
getting out of the house going to gigs and events, festivals
and artist which relate to the genre I have chosen. The
colours I used are stereotypically what you would associate
with my targeted social group and would appeal to my
audience. They are simplistic colours and colours you would
associate with both boys and girls. This relates to my
targeted social group and the genre of my magazine as the
music the majority of them would listen to is quite subtle,
calm and relaxing. I used red, blue, white and black as they
are colours you would see as relating to being young,
however more mature than pink and light blue also they
look modern. The fonts I used are basic and simple so easy
to read and look professional.
On The Cover
5. Representation of the target
audience and social group
I think my magazine cover
represents my target audience
clearly. From the stylish
clothing I have dressed my
model in, to the outgoing cover
lines and simplistic colours I
have used. Also not to forget
the confident eye contact from
my model. All of these
representations I display surly
support and show common
ideologies and interests of my
targeted social group and
audience.
The cover
7. Representation of the target audience
In my double page spread my model is yet
again giving direct eye contact with the
camera/reader showing confidence. The
pose is subtle with the hair blowing across
her face which suggests that she is care
free, which is stereotyped with young
adults that their supposedly carless. The
background is greenery, grass and trees to
fit in with the festival feel and being
young, wild and free. The text is on a
white background with black text so its
simple and contrast’s so you can see it
clearly. I have also created other column
which features new albums which
‘Everyone talking about’ which has a black
background so you can clearly see it is
different article.
Double Page Spread