2. The front cover shows no artist or band potentially because the target audience would know who they were already, or simply because they wanted to cause mystery about who they were. The clear theme that runs throughout the digipak here is a red, fire type theme, suggesting that this could be a rock type song, or death metal as the fire might represent hell, the orange and black go well together, reinforcing the genre and creating a sense of mystery. The name of the cd “Reach Higher” tells us it may be referring to the after life such as heaven or more likely hell.
3. The man with a guitar and denim outfit reinforces the idea of country music, as well as the image of the horses in the countryside which portrays an image of nature, with the colour green and blue used reinforcing this. The man is the artist, he promotes his cd by creating a positive image, such as the smile on his face and the image of nature and free will, with mountains, horses and fields going with the genre of the album. The front cover is simply him sitting down with a guitar in a field, this appeals to its target audience who can tell what type of music it will be, and can tell its more independent than mainstream music as there is no effects just a simple photograph. We can tell from the images and font that the genre of the music is country/folk music.
