Codes and conventions of music artist websites.

1. Music Artist Website
C&C
The Codes & Conventions of music artists' websites

2. Typical pages/sections in artists'
websites
• Home page
• Music
• Videos
• Tour dates
• Photos
• Merch
• Newsletter
• About

3. Typical Features of a home page
• General overview of the artist telling the audience what they're about.
• Snippets of other pages to entice the viewer to look at them
• Social media links and other external links
• Gives an idea of the general theming of the website
• Header with a subscription button

4. Typical features of a music page
• Variety of album covers
• Covers are usually ordered by most recently released
• Snippets of songs playable on the page
• Song lyrics available
• About sections for songs/albums (occasionally)
• Release dates

5. Typical features of a videos page
• Variety of videos
• Links to official YouTube channels
• Ordered alphabetically
• Behind the scenes videos (occasionally)
• Interviews with the director/the band about the song (occasionally)

6. Typical features of a tour dates page
• Dates and locations of tours shown
• Tickets purchasable on the website
• VIP tickets available
• Tour names
• Links to ticket websites
• Subscription to website sending notifications for upcoming tours

7. Typical features of a photos page
• Grid or messy layout of images
• Live show images
• Behind the scenes images
• Images from the band's day to day life
• Concept art for albums (occasionally)

8. Typical features of a merch page
• Tour specific merchandise
• Clothing
• Posters
• Physical music discs/vinyl
• Mugs/drinks bottles
• Tote bags
• Key chains

9. Typical features of a news page
• Upcoming tours and releases
• Appearances of the artists in shows or on the news
• Anniversary announcements
• Postponements and cancellations

10. Typical features of an about page
• Members of the band / the individual artist
• Images of the members
• History of the band / artist
• Timeline (occasionally)
• Social media links

11. Convergence
• Should have its own page
• Behind the scenes of music videos (interview with director)
• Bloopers reel
• Image gallery including images from music video shoot
• Should include ways for audience to interact
• Second page should be dedicated to convergence
• Interview with the artist?