2. CALVIN HARRIS – 18 MONTHS
The cover of the album is a wide, almost establishing shot showing Calvin
Harris sat down. It is a very simplistic location shot which sort of goes
against the typical album cover of electro-pop dj’s that would usually be a
studio image with lots of effects. This image suits more with the indie/folk
pop genre which is why I chose it as a case study as the simple location of
the street with bricks and houses links well with our Ed Sheeran music
video. The wide shot combined with Calvin Harris looking away from the
camera makes it harder to see his face. This could be because there is no
significant emotions that need to be displayed to the audience as the
genre is electro-pop/dance and so more light-hearted. Our song on the
other hand is more emotional so will probably include some sort of close
up to convey the necessary emotions with a similar background. There is a
zoomed out version of the same picture on the back accentuating more on
the simplistic style of this album digipack which is another theme we will
try to incorporate into our album case.
3. BEN HOWARD
• Ben Howards album uses a water colour painting with
someone swimming for the cover which continues
onto the back showing the bottom of the sea, linking
to the title of the album ‘Every Kingdom’. The text is
plain bold white writing like on the Calvin Harris
album. This could be due his folk/indie genre meaning
he is less likely to have overly fancy/special effects
styled writing.
4. ED SHEERAN - X
Once again Ed Sheeran has a very oversimplified album cover with
just the multiply symbol against a strong green background. This
appears to be his album signature now, as his previous album had a
little plus symbol, along with his face against an bold orange
background. Consequently, we are going to continue this motif
using the colour yellow from the subway location in the music
video. Also, because our characters/artists name is ‘Xavien’, having
an ‘X’ somewhere on the album would further this theme. The cd
itself is plain with green writing going around the cd. It’s quite
similar to both the Calvin Harris and Ben Howard cd as they are all
black with a small amount of writing. Inside the album there is an
image of micro-organisms which ‘multiply’ linking back to the title
of the album.
5. • Overall, all cd’s use plain and simple writing for the titles, plain black cd’s with their own individual
accents. Also the back of the albums have the record label names, the publisher of the album and the
barcode. These are conventional features that will be incorporated onto our album case.
6. TOM ODELL ADVERT POSTER
For Tom Odell’s magazine album advertisement, the
graphology is very effective as it is straightforward in
stating the name of the album and who its by. Also the title
and the quotes are in capital letters creating a sense of
importance so therefore catches the audiences attention.
The quotes along with the date is also in a larger font,
again adding emphasis to these key points. The use of
short snappy phrases in the quotes and the 4 star rating
sums up the album positively in 1-4 words allowing the
audience to find out about the album without having to
read a monotonous review. The presence of the Brit Award
logo gives Tom more creditability and causes the audience
to believe that he must be an outstanding artist in order to
have been a Brit award winner. The image used is a
location shot with Tom in casual clothing, looking into the
camera to create a relationship with the audience who
may view him as a ‘normal’ boy.
7. OLLY MURS ADVERT POSTER
Olly Murs’ advert poster consists the same image used for the
album cover; a medium close up studio shot if him looking sternly
into the camera at the audience. His facial expression reinforces the
message of the album title ‘Right place right time’ as it implies that
he is confident in himself, he belongs in the music industry and is
serious about his music. In addition the no. 1 single is mentioned
which creates excitement and familiarity for his fans and other
audiences who may have heard the song on the radio, which may
result in them buying the album. His website address is also
present, creating interaction with the audience as they can use the
link to purchase his music, merchandise etc. The colour scheme of
burgundy and black go with his trouser straps making the
appearance of the poster more aesthetically pleasing .
8. GEORGE EZRA ADVERT POSTER
• George Ezra’s advert also uses the same image from
his album cover of him boldly seen in a crowd of
people because of his bright red shirt. He looks
straight into the camera with a serious and slightly
agitated expression. The same font is used aswell;
simple, white bold writing. As expected the title,
artist and date are written the largest as it is key
information. There is also a quote from ‘The Times’
describing the album as ‘eloquent’. This adds
prestige to the album as The Times is aimed at a
middle class audience so therefore implies that if
The Times view the this album as eloquent, it must
a very respectable album.
