Delivered on 25 April for Rotary Club, Tanglin Synopsis: The era of business plans and presentations to raise money for mobile-web tech start-up ideas is over. In Silicon Valley, the venture incubator, Y-Combinator led by Paul Graham together with the business angels there have crushed the old school way of building an internet start-up by three core concepts: agile, iterate & pivot. In this talk, we examine how these three core concepts are applied in practice by examining the case studies of the latest and hottest of start-ups in US: Facebook, Twitter, Groupon and FourSquare.

1. Building a Mobile-Web startup:
The 2011 Way
Bernard Leong
Co-Founder, CTO
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2. Race to Reach
1st Million
Users
Years
Years
Year
2010
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3. Let’s start with something we know ....
620M Users 155M Tweets/Day 3M Check-ins/Day
Each has successfully carved out their own dominance.
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4. Social Interactions escalate, amplify & distribute in
a quick & viral way
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5. Information propagating via real-time ...
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6. The Power of Mobility
Location, Location & Location
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7. Social E-Commerce on the Rise
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8. Making the Plaform Accessible to All & Slowly
Exerting Control
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9. Principle 1: Agile
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10. Minimum Viable Product
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12. How simple we want the process to be?
Do we really need them to fill up everything?
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13. Principle 2: Iterate
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14. Less is More in Product Development
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15. Jan 2010 July 2010 March 2011
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16. Principle 3: Pivot
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18. Firehose Strategy: Open the
Floodgates!
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19. Chalkboard Viewership
10,000,000
Launch of Web
Ads 7,500,000
Opening up of
API to 3rd Party
Apps 5,000,000
2,500,000
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov
Dec
0
Unique Views 2010
Over 11 Million Views!
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20. 3 Key Issues before fundraising
Do you have a product to demo?
Can you demonstrate whether you have customers?
Can you validate if the customers are willing to pay
for the product/service?
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21. What’s the end point for your business or idea?
Business
Idea Seed Stage Series A to D IPO or Acquisition?
Technology Development of standard Industry
Idea & Building Communities Standard
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22. What’s your Plan B?
Where do you sit
in the ecosystem?
When do you quit?
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23. Final Thoughts
Learn from Everyone,
Follow no one,
Observe the Patterns,
Work Like Hell.
http://www.bernardleong.com
Slideshare/Twitter/GMail: bleongcw
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