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IT Everywhere--What Does It Mean for Future CIOs
This document discusses how digital technologies are transforming business through five interconnected webs: the mobile web, social web, media web, real-time web, and machine web. It provides examples of how each web is impacting industries and consumer behavior. The presentation raises questions for business leaders about how these shifts are affecting their companies and whether their CIOs are involved in the strategic conversations around digital transformation.
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IT Everywhere--What Does It Mean for Future CIOs
- 1. IT Everywhere: Why Do We Care & What Does it Mean for the CIO? Professor N. Venkat Venkatraman Boston University @NVenkatraman October 2011
- 2. IT Everywhere: Why Do We Care & What Does it Mean for the CIO? Professor N. Venkat Venkatraman Boston University @NVenkatraman October 2011
- 4. 1.IT Leadership: BeyondCost Center 2.Five Webs -- “IT Everywhere” 3.Implications and Lessons for CIOs
- 5.
- 6. Products Services DIGITAL TECHNOLOGIES Processes
- 7. Compute Connect Cloud Moore’s Law Metcalfe’s Law Bandwidth Law
- 8. Business IT Strategy Strategy
- 9. Business IT Strategy Strategy
- 10. Business IT Strategy Strategy
- 11. Innovation Business IT/IS Managers Managers Implementation
- 12. Innovation Business IT/IS Managers Managers Implementation
- 13. Innovation Business IT/IS Managers Managers Implementation
- 14. Innovation Business IT/IS Managers Managers Cost Center Implementation
- 15. Innovation Business IT/IS Managers Managers Profit Cost Center Center Implementation
- 16. Innovation Growth Center Business IT/IS Managers Managers Profit Cost Center Center Implementation
- 17. Innovation Growth Invest Center Center Business IT/IS Managers Managers Profit Cost Center Center Implementation
- 18. Business Consumer Business Consumer
- 19. Business Consumer B2B B2C Business Your Company C2B C2C Consumer
- 21. 1995 2011 2015
- 23. Mobile Social Realtime Web Web Web ‘The Next Internet’ Machine Media Web Web
- 24. Mobile Social Realtime Web Web Web Machine Media Web Web
- 25.
- 26. 5 billion mobilesubscriptions today
- 28. ! 5billion smartphones by 2016
- 29. + Role of Apple Role of ‘Apps’
- 30.
- 34. 1. Fastest consumerdevice to achieve $1 billion in sales (4 months) 2. 100,000 native iPad apps 3. iPad internet usage on par with traditional PCs 4. A major gaming platform 5. Significant enterprise adoption 6. No credible competitor in 18 months
- 36. + Role of Google Role of Android
- 40.
- 41.
- 42.
- 43.
- 50. Sometime in 2012..... > 500 million annual units 400+ million annual units
- 52.
- 53.
- 55. So, How arecompanies experimenting with mobile web?
- 63.
- 66. So, What’s YourMobile Web Strategy?
- 67.
- 69. DO YOU KNOWFACEBOOK?
- 70. +69% DO YOU KNOWFACEBOOK? -9%
- 71.
- 72. Total time spent> Google 70% Outside USA 50% log on everyday ~ 700 Million >350M log on using mobile devices http://blog.hiddenharmonies.org/wp-content/uploads/2011/01/facebook_december_2010.png
- 73. Total time spent> Google 70% Outside USA 50% log on everyday 800 X ~ 700 Million >350M log on using mobile devices http://blog.hiddenharmonies.org/wp-content/uploads/2011/01/facebook_december_2010.png
- 76. B2C B2C FB C2C C2B Web
- 77. B2C B2C FB C2C C2B Web
- 79. Adapted from JaniceDiner
- 80.
- 83. WP Social Reader Facebook App Personalize Socialize Content Experience on the Webpage in Social Web
- 84.
- 85.
- 86. So, What’s YourSocial Web Strategy?
- 87.
- 90. 3 billion viewsevery day
- 91. 3 billion viewsevery day Average person 15 minutes per day
- 92. 3 billion viewsevery day Average person 15 minutes per day 48 hours of video uploaded every minute
- 93. 3 billion viewsevery day Average person 15 minutes per day 48 hours of video uploaded every minute 70% outside USA
- 94. 3 billion viewsevery day Average person 15 minutes per day 48 hours of video uploaded every minute 70% outside USA 94% of Adverting Age’s 100 advertisers run campaigns on
- 95. Live Movies Shows
- 97. WS .. N VIE ILLIO NE B ST O F IR 48.5 Million Views in 30 days!
- 101. Facebook and theMedia Web
- 108. Michael Lang, CEOMiramax
- 110.
- 111. Your Movies You Other Movies Me My Movies
- 112. Your Movies You Other Movies Me My Movies
- 113.
- 114. So, What’s YourMedia Web Strategy?
- 115. 4. Real timeWeb “Do you tweet?”
- 116. 200 million tweetsa day
- 117. 14,549,128 3,881,566 10,580,930 13,433,561
- 120. Tweeting and Retweetingabout the Japanese natural disaster
- 130.
- 131.
- 133. Strength Sentiment Passion Reach
- 134.
- 135. So, What’s YourRealtime Web Strategy?
- 136. WEAVING THESE WEBS TOGETHER...
- 137.
- 141. To Become the“Largest Participatory Brand in the World”
- 144. Websites now integrateFacebook,YouTube and Twitter 1 2 3
- 145.
- 146. Zero First Moment ofTruth X
- 148. 5. Machine Web (Devices)
- 151. Automobile as acomputer on wheels connected to the network
- 152. GM OnStar: Remote DoorUnlock & Remote Start
- 154. GM OnStar: Remote VehicleSlowdown
- 155. GM OnStar: Remote VehicleSlowdown
- 158.
- 161.
- 162.
- 163. Mobile Social Realtime Web Web Web Machine Media Web Web
- 164. Mobile Social Realtime Web Web Web ‘Your Company’ Machine Media Web Web
- 165.
- 166. Products Services DIGITAL TECHNOLOGIES Processes
- 167. + Compute Connect + Cloud Moore’s Law Metcalfe’s Law Bandwidth Law
- 168. Impact Today Impact Tomorrow Mobile Web Social Web Media Web Real time Web Machine (device) Web Low - Medium - High Low - Medium - High
- 170.
- 171. Questions for YOU •How do these five webs impact the future of your business? • Have you recognized the shifts and responded to them? • Are CIOs part of the conversation & transformation?
- 172. Innovation Growth Invest Center Center Business IT/IS Managers Managers Profit Cost Center Center Implementation
- 174. “The difficulty liesnot so much in developing new ideas as in escaping from old ones.”
- 176. Good Luck!! twitter email: @NVenkatraman venkat@bu.edu