IT Everywhere--What Does It Mean for Future CIOs
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This document discusses how digital technologies are transforming business through five interconnected webs: the mobile web, social web, media web, real-time web, and machine web. It provides examples of how each web is impacting industries and consumer behavior. The presentation raises questions for business leaders about how these shifts are affecting their companies and whether their CIOs are involved in the strategic conversations around digital transformation.
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IT Everywhere--What Does It Mean for Future CIOs
- 1. IT Everywhere: Why Do We Care & What Does it Mean for the CIO? Professor N. Venkat Venkatraman Boston University @NVenkatraman October 2011
- 2. IT Everywhere: Why Do We Care & What Does it Mean for the CIO? Professor N. Venkat Venkatraman Boston University @NVenkatraman October 2011
- 4. 1.IT Leadership: Beyond Cost Center 2.Five Webs -- “IT Everywhere” 3.Implications and Lessons for CIOs
- 6. Products Services DIGITAL TECHNOLOGIES Processes
- 7. Compute Connect Cloud Moore’s Law Metcalfe’s Law Bandwidth Law
- 8. Business IT Strategy Strategy
- 9. Business IT Strategy Strategy
- 10. Business IT Strategy Strategy
- 11. Innovation Business IT/IS Managers Managers Implementation
- 12. Innovation Business IT/IS Managers Managers Implementation
- 13. Innovation Business IT/IS Managers Managers Implementation
- 14. Innovation Business IT/IS Managers Managers Cost Center Implementation
- 15. Innovation Business IT/IS Managers Managers Profit Cost Center Center Implementation
- 16. Innovation Growth Center Business IT/IS Managers Managers Profit Cost Center Center Implementation
- 17. Innovation Growth Invest Center Center Business IT/IS Managers Managers Profit Cost Center Center Implementation
- 18. Business Consumer Business Consumer
- 19. Business Consumer B2B B2C Business Your Company C2B C2C Consumer
- 21. 1995 2011 2015
- 23. Mobile Social Realtime Web Web Web ‘The Next Internet’ Machine Media Web Web
- 24. Mobile Social Realtime Web Web Web Machine Media Web Web
- 25. 1. Mobile Web
- 26. 5 billion mobile subscriptions today
- 28. ! 5 billion smartphones by 2016
- 29. + Role of Apple Role of ‘Apps’
- 34. 1. Fastest consumer device to achieve $1 billion in sales (4 months) 2. 100,000 native iPad apps 3. iPad internet usage on par with traditional PCs 4. A major gaming platform 5. Significant enterprise adoption 6. No credible competitor in 18 months
- 36. + Role of Google Role of Android
- 40. Cloud
- 41. Cloud Browser
- 50. Sometime in 2012..... > 500 million annual units 400+ million annual units
- 55. So, How are companies experimenting with mobile web?
- 63. WHAT ABOUT VISA?
- 66. So, What’s Your Mobile Web Strategy?
- 67. 2. Social Web
- 69. DO YOU KNOW FACEBOOK?
- 70. +69% DO YOU KNOW FACEBOOK? -9%
- 72. Total time spent > Google 70% Outside USA 50% log on everyday ~ 700 Million >350M log on using mobile devices http://blog.hiddenharmonies.org/wp-content/uploads/2011/01/facebook_december_2010.png
- 73. Total time spent > Google 70% Outside USA 50% log on everyday 800 X ~ 700 Million >350M log on using mobile devices http://blog.hiddenharmonies.org/wp-content/uploads/2011/01/facebook_december_2010.png
- 76. B2C B2C FB C2C C2B Web
- 77. B2C B2C FB C2C C2B Web
- 79. Adapted from Janice Diner
- 83. WP Social Reader Facebook App Personalize Socialize Content Experience on the Webpage in Social Web
- 86. So, What’s Your Social Web Strategy?
- 87. 3. Media Web
- 90. 3 billion views every day
- 91. 3 billion views every day Average person 15 minutes per day
- 92. 3 billion views every day Average person 15 minutes per day 48 hours of video uploaded every minute
- 93. 3 billion views every day Average person 15 minutes per day 48 hours of video uploaded every minute 70% outside USA
- 94. 3 billion views every day Average person 15 minutes per day 48 hours of video uploaded every minute 70% outside USA 94% of Adverting Age’s 100 advertisers run campaigns on
- 95. Live Movies Shows
- 97. WS .. N VIE ILLIO NE B ST O F IR 48.5 Million Views in 30 days!
- 101. Facebook and the Media Web
- 108. Michael Lang, CEO Miramax
- 110. You Me
- 111. Your Movies You Other Movies Me My Movies
- 112. Your Movies You Other Movies Me My Movies
- 113. The Media Web....
- 114. So, What’s Your Media Web Strategy?
- 115. 4. Real time Web “Do you tweet?”
- 116. 200 million tweets a day
- 117. 14,549,128 3,881,566 10,580,930 13,433,561
- 120. Tweeting and Retweeting about the Japanese natural disaster
- 130. @blockbuster
- 131. Realtime Web
- 133. Strength Sentiment Passion Reach
- 134. The Realtime Web....
- 135. So, What’s Your Realtime Web Strategy?
- 136. WEAVING THESE WEBS TOGETHER...
- 137. Command Centers
- 141. To Become the “Largest Participatory Brand in the World”
- 144. Websites now integrate Facebook,YouTube and Twitter 1 2 3
- 145. Moment of Truth
- 146. Zero First Moment of Truth X
- 148. 5. Machine Web (Devices)
- 151. Automobile as a computer on wheels connected to the network
- 152. GM OnStar: Remote Door Unlock & Remote Start
- 154. GM OnStar: Remote Vehicle Slowdown
- 155. GM OnStar: Remote Vehicle Slowdown
- 158. MyFord Touch
- 163. Mobile Social Realtime Web Web Web Machine Media Web Web
- 164. Mobile Social Realtime Web Web Web ‘Your Company’ Machine Media Web Web
- 165. DIGITAL TECHNOLOGIES
- 166. Products Services DIGITAL TECHNOLOGIES Processes
- 167. + Compute Connect + Cloud Moore’s Law Metcalfe’s Law Bandwidth Law
- 168. Impact Today Impact Tomorrow Mobile Web Social Web Media Web Real time Web Machine (device) Web Low - Medium - High Low - Medium - High
- 170. Questions for YOU
- 171. Questions for YOU • How do these five webs impact the future of your business? • Have you recognized the shifts and responded to them? • Are CIOs part of the conversation & transformation?
- 172. Innovation Growth Invest Center Center Business IT/IS Managers Managers Profit Cost Center Center Implementation
- 174. “The difficulty lies not so much in developing new ideas as in escaping from old ones.”
- 176. Good Luck!! twitter email: @NVenkatraman venkat@bu.edu