2. I would choose to distribute my music magazine
through Bauer Media Group for many reasons.
 Firstly, the main reason would be because it is a
worldwide media empire as it offers over 300
magazines in 15 countries. This is a good
advantage because it shows that there is a big
wide audience from the magazines they
distribute. This means that my magazine would
have a huge audience to target from, and then
hopefully if it appeals to the audience it will make
the magazine become well known.

3.  I also chose Bauer because they distribute
magazines online, TV and radio stations. Having
a multi-platform feature is another advantage as
my audience would probably prefer to access my
magazine through the internet as they rely a lot
on technology.
 Finally, Bauer has many genres of magazines but
not many magazines with the same genre as my
music magazine, this means that my magazine
would fit in perfectly as I wouldn’t be targeting a
similar audience who already has a collection of
magazines to choose from.

4.  I decided not to choose Time Inc. UK as my
distributor because this company is only
based in the United Kingdom and I would like
my magazine to be known worldwide because
there is more of a chance of gaining a bigger
audience. Also, Bauer would be a better
company because my magazine features a
range of artists who aren’t just English and so
it would appeal to other people in further
countries because of the different culture
aspect.