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Created by: Michael Pranikoff, PR Newswire Director of Emerging Media
Created by: Michael Pranikoff, PR Newswire Director of Emerging Media Michael Pranikoff Director, Emerging Media PR Newswire [email_address] www.delicious.com/michaelpranikoff Twitter / @mpranikoff
http://johnbell.typepad.com/weblog/images/2008/08/17/pr_brain2.jpg Created by: Michael Pranikoff, PR Newswire Director of Emerging Media
PRODUCT The Long Tail Created by: Michael Pranikoff, PR Newswire Director of Emerging Media
Press Release Conversation Created by: Michael Pranikoff, PR Newswire Director of Emerging Media Release Goes Out Immediate Online Pickup Mainstream Media Pickup Blogs / Twitter / Online Pubs Weekly Trade Pubs Monthly Trades Search Share Blog  Quarterly Pubs / Journals
Created by: Michael Pranikoff, PR Newswire Director of Emerging Media The Long Tail of Public Relations Over Six Months Amount of Coverage Time From Origination
 
 
Photo credit: http://www.flickr.com/photos/alexharries/1297298843/
Photo credit: http://www.flickr.com/photos/dodeckahedron/2323718217/
 
 
http://search.twitter.com
 
 
 
 
 
 
 
 
Photo credit: http://www.flickr.com/photos/alvarezandz/3296307865 / The Power of  PUSH  &  PULL
Photo credit: http://www.flickr.com/photos/mrgemmill/216497347/
Principles to Communicating Your Message Today
“ I would expect that next year, people will share twice as much information as they share this year, and next year, they will be sharing twice as much as they did the year before,” he said.  11/6/08 Web 2.0 Summit
 
http://www.web-strategist.com/blog/2009/02/20/how-baby-boomers-use-social-media/
Source: Slideshare.net  JohannesBhakfi
 
 
Tools You Can Use for SEO www.google.com/trends www.google.com/insights/search www.freekeywords.wordtracker.com
Front End Optimization ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object]
Digital Asset Optimization
Digital Asset Optimization
Created by: Michael Pranikoff, PR Newswire Director of Emerging Media Michael Pranikoff Director, Emerging Media PR Newswire [email_address] www.delicious.com/michaelpranikoff Twitter / @mpranikoff
Created by: Michael Pranikoff, PR Newswire Director of Emerging Media

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