My interpretation on perception,sure you will like it.

1. Perception
By – Aniruddha R

2. What do you see?

3. What is Perception?
• Perception is a process by which individuals
organize and interpret their sensory
impressions in order to give meaning to their
environment.

4. What factor influence Perception ?
• Three factors which influence our perception are
–
1. Perceiver (Attitude, Motive, Interest, Experience, Expectation)
2. Target(Novelty, Motion, Sounds, Size, Background, Proximity, Similarity)
3. Situation (Time, Work setting, social Setting)

5. Do we judge right?
• The best student in your introductory MBA
class writes poetry and is rather shy and is
living in a residential college , for the first time
in his life. What was the students
undergraduate major: Engineering or English.

6. What lead to varied answers?
• Attribution Theory – A attempt to determine
whether an individual’s behavior is internally
or externally caused.
• Our perception and judgment of a person’s
action, will significantly be influenced by the
assumptions we make about that person’s
internal state.

7. To Err is Human. Why?
• Fundamental attribution error –
Underestimating the influence of external
factor and Overestimating the influence of
internal factor.
• Self – Serving bias – Success because of me,
Failure because of them .
• Selective Perception – I like only chicken
biryani from XYZ hotel
Cont…

8. ..cont
• Halo Effect – He takes too much time to finish
his excel report. HE IS LAZY.
• Contrast effect – I just met Tim & Tom outside,
Tim is better than Tom even though they are
twins.
• Stereotyping – He likes Hard rock, and he has
got tattoo, I think he is a drug addict.

9. Doubts are meant to be clarified