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Social Media for (Alaska) Nonprofits

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Aliza Sherman
Aliza Sherman

While presented to Alaska nonprofits connected with the @pickclickgive campaign and charitable contributions program, these slides are basic social media tips and information for any nonprofit.

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Social Media for Nonprofits ,[object Object]
What is your organization using? www.alizasherman.com
Blogs Microblogs Social Networks Geo-Networks Video Sharing Photo Sharing Content Rating Bookmark Sharing Podcasting RSS Feeds Widgets Cloud Working Mobile Social Gaming Augmented Reality Shiny New Thing Website Social Tools www.alizasherman.com
www.alizasherman.com How many resources?
Loyalty Word of Mouth Public Relating www.alizasherman.com Social Media is best for...
Goals Objectives Audiences Actions www.alizasherman.com Social media planning...
Social Media Location People Stories Images Words Audio Video www.alizasherman.com Your assets...
Blogs Microblogs Social Networks Video Sharing Photo Sharing Podcasting RSS Feeds Widgets Website Pick. Click. Give. Social Landscape The tools... www.alizasherman.com
www.alizasherman.com image from Beth Kanter How much time will it take?
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Steps www.alizasherman.com
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www.alizasherman.com Listen
www.alizasherman.com Respond
www.alizasherman.com Engage
www.alizasherman.com Monitor
www.alizasherman.com Measure
www.alizasherman.com Avoid the next shiny object...
Goals Objectives Audiences Actions www.alizasherman.com Return to strategy...
 
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Social Media for (Alaska) Nonprofits