1. What is the product?
Nike shoes
What are they advertising?
They are advertising a new show for Nike
What are they telling us about the product?
They are telling us that the shoe took a long time to create and it took a lot of people to
have the idea of this shoe.
Is there a message in the advert?
I think that there is a message and it saying that if everyone help anything can be done
Who is the advert meant for? (target audience)
I think that the audience for this advert is for children because of the construction around
the shoe
Do you think it reaches the correct target audience?
I do think that it reaches the target audience of a boy who would like building and toys
What type of advert is it? (humorous, informative, surreal, dramatic, realist – you may have
to research these terms and define them to find out)#
I think that this advert is surreal and humorous because of the way they have used the
construction site in order to create the shoe
What do you think of the advert and do you think it works?
I think it is very clever how they used the toys which would appeal to the children and the
construction site makes the advert a bit different