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Advertising
What is the product? 
It is car made by BMW 
What are they advertising? 
They are advertising BMW 
What are they telling us about 
the product? 
They are trying make it into 
some kind of fish or shark 
is there a message in the 
advert? 
They are messaging that since 
their car is in a shape of shark 
it dominates 
Who is the advert meant for? 
(target audience) 
This advert is meant for 
wealthy adults 
Do you think it reaches the 
correct target audience? 
Yes as it tells us that it’s a car 
that dominates and its 
expensive 
What type of advert is it? 
(humorous, informative, 
surreal, dramatic, realist – you 
may have to research these 
terms and define them to find 
out) surreal 
What do you think of the advert 
and do you think it works? 
I think the advert is good 
because they are aiming for a 
target audience whom they’ve 
reached.
What is the product? 
Nike shoe 
What are they advertising? 
Nike sports 
What are they telling us about the product? 
That they took a lot of time and effort to make 
this 
Is there a message in the advert? 
That the idea has been thought through 
thoroughly and has took time to manufacture 
Who is the advert meant for? (target audience) 
It is mixture of people from teenagers to young 
adults 
Do you think it reaches the correct target 
audience? 
Yes as it wants people to buy it because its unique 
What type of advert is it? (humorous, 
informative, surreal, dramatic, realist – you may 
have to research these terms and define them 
to find out) 
Informative 
What do you think of the advert and do you 
think it works? 
I think it does because it shows how special it is 
and it obviously means a lot to them

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Advertising

  • 2. What is the product? It is car made by BMW What are they advertising? They are advertising BMW What are they telling us about the product? They are trying make it into some kind of fish or shark is there a message in the advert? They are messaging that since their car is in a shape of shark it dominates Who is the advert meant for? (target audience) This advert is meant for wealthy adults Do you think it reaches the correct target audience? Yes as it tells us that it’s a car that dominates and its expensive What type of advert is it? (humorous, informative, surreal, dramatic, realist – you may have to research these terms and define them to find out) surreal What do you think of the advert and do you think it works? I think the advert is good because they are aiming for a target audience whom they’ve reached.
  • 3. What is the product? Nike shoe What are they advertising? Nike sports What are they telling us about the product? That they took a lot of time and effort to make this Is there a message in the advert? That the idea has been thought through thoroughly and has took time to manufacture Who is the advert meant for? (target audience) It is mixture of people from teenagers to young adults Do you think it reaches the correct target audience? Yes as it wants people to buy it because its unique What type of advert is it? (humorous, informative, surreal, dramatic, realist – you may have to research these terms and define them to find out) Informative What do you think of the advert and do you think it works? I think it does because it shows how special it is and it obviously means a lot to them