Deputy Manager - Business Development, Seeking Roles in Sales, Marketing, Business Development, Channel Sales, Key Account Management, Channel Management, Direct Sales, Distribution Management, Revenue Generation, Sales Promotions, Client Relationship Management in Banking and Financial Services sector. Interested in Banking, MSME, Corporate lending, Working Capital Loans

1. YUVARAJA P
S/o M Poomari
788A/15, North Street,
Chatrapatti - 626102,
Rajapalayam Taluk,
Virudhunagar District
mpyuvaraj93@gmail.com
+91 99944 98740
Profile Summary
A competent professional with an experience of 3 Years & 6 Months in Sales, Marketing, Business Development,
Channel Sales, Key Account Management, Distribution Management, Revenue Generation, Sales Promotions, Client
Relationship Management, Enhancing Business Volumes and growth by selling also handle presentations, Product
demo and interacion with all key people and convince them implicitly, Keeping all the major aspects in front and
increase sales growth builds customer relationships and identify business oppotunities
Work Experience
ICRA Limited Deputy Manager – Business Development July’18 –Present
 ICRA is a SEBI Approved Credit Rating Agency in India which engages in Rating, Grading, and Research
services for the companies. International Credit Rating Agency Moody’s Investors is the large
shareholder of the company.
 Handling ICRA Business in ROTN South-TN Region which includes 13 districts ( Madurai, Theni, Dindigul,
Virudhunagar, Sivagangai, Ramanathapuram, Tirunelveli, Tuticorin, Kanyakumari, Trichy, Karur,
Namakkal & Tiruppur)
 Handling portfolio of 1000+Corporate Clients who have above 5 Cr bank facilities. Meeting Key
Management people of companies and convince them for Bank Loan Ratings with ICRA, competing with
6 other rating agencies in India ( Business to Business )
 Understanding of balance sheet, risk related to credit to businesses, Corporate credit rating
methodologies for various industries
 Understanding of Business Loans: Fund Based & Non Fund Based. Working Capital Loans: Different
types of WC Loans and its applications
 Financial Statements analysis, Ratio Analysis, Good understanding of Credit Risk for companies related
to Industry, Business, Operational & Management
 Cross Selling: Positioning various products according to customer needs. Ex: Issuer Rating, SME Rating,
MFI & LPG Grading
 Contributed to revenue growth achievement in the region. Average fresh Business : 1L/ Month.
Surveillance : 1L/ Month
 Visiting Banks ( Meeting GM, AGM, DGM, Chief Managers, Credit Managers ) to discuss about current
industry trends & Outlook; Fresh Lead Generation & Follow up on day to day basis for business
conversion
 Following up existing clients of ICRA for Surveillance closing & Other agencies rated clients for Poaching
 Relationship Management, Conflict Management, Regular follow up with Banks, MSMEs and large
corporate Clients
 Good understanding of South TN Region ( Madurai and surrounding markets ) as working in this region
for 3.5 years
 Frequent travel to various places helps to understand different location specific industries and client
handling methods, positioning of the product.
 Have basic knowledge of MSME Lending process, requirements, analytical interpretation skills

2. Work Experience
Mahindra Finance Assistant Manager – Automotive Loans July’16 –Mar’18
 Handled Mahindra Finance Business in Madurai Area which includes 6 districts ( Madurai, Theni,
Dindigul, Virudhunagar, Sivagangai, Ramanathapuram )
 Handled Mahindra Finance Business from two Dealers ( TVS Mahindra, Madurai and Ashishta Motors,
Karaikudi )
 High Disbursement value growth (Average 6 Cr disbursement per month & 25% Market share in
Madurai Area for MMFSL in FY18
 Credit Analysis: Approval of business based on customer profile and Credit worthiness (CIBIL)
 Delinquency Management (8% EDC Closing FY18 in Madurai Area )
 NPA Management (Nil NPA Closing FY18 in Madurai Area)
 TA Management (Rotation of Trade Advance within interest free time period)
 Collection Efficiency overall 98% in FY18 in Madurai Area for MMFSL
 Team Handling: 5 Members (4 Business Executives and 1 Recovery Executive) (Average Per man
productivity 18 No’s per month)
Academic Achievements
PGDM (Finance & Marketing) 2014 - 2016 Thiagarajar School of Management, Madurai 6.4/10
B.E (Mechanical Engineering) 2010 - 2014 Paavai Engineering College, Namakkal 7.2/10
Class XII 2009 - 2010 Government Higher Secondary School, Chatrapatti 88.5%
Class X 2007 - 2008 Government Higher Secondary School, Chatrapatti 93.4%
Personal Details
Father’s name : Poomari M
Mother’s name : Balaru P
Nationality : Indian
DOB : 20th
May 1993
Age : 26
Marital Status : Married
Blood Group : O +ve
Linguistic abilities:
 Tamil
 English
Declaration
I assure to adhere to the rules and regulations of the organization and hereby declare that all the details
and particulars furnished above are true & correct to the best of my knowledge and belief.
Place: Madurai Yours Sincerely,
Date: Yuvaraja P