2. INTRODUCTION
• A famous online-shopping website in Asia
• The company was created by Jack Ma on 10th
of May in 2003.
(wikimedia, 2017)
3. INTRODUCTION
• Nowadays Tao Bao is popular and famous in China. It is
a wonder that there are more than 300 million users
shopping online in Tao Bao and they pay for goods
above 10 billion every day.
(techinasia 2017)
4. INTRODUCTION
• In 2011 June 6th, Jack Ma, the CEO of Alibaba, divided
his company into three new companies called Tmall,
Tao Bao and Etao, which have three different function
and they released a new logo for Tmall, which looks like
a black cat.
(Marketingtochina 2014)
5. INTRODUCTION
• At the same time, they also released an application
named Alipay which is a kind of pay tools and if
customers want to buy goods on Tao Bao, the only thing
the need to do is click purchase, and pay for it on Alipay.
Due to the convenience, it develops so quick that till
now, it has more than 0.8 billion registered accounts and
pay for goods 20 billion every day. Now, it also can help
customers pay their electrical power fee and water fee,
even all kinds of fines.
8. BIBLIOGRAPHY
• wikimedia. (2017). Retrieved January 19, 2018, from
wikimedia:
https://upload.wikimedia.org/wikipedia/commons/thumb/
d/dc/Taobao_Logo.svg/1200px-Taobao_Logo.svg.png
• Wikipedia. (2017, December 26). Retrieved January 23,
2018, from Wikipedia:
https://en.wikipedia.org/wiki/Taobao
• wikipedia. (2017, December 26). wikipedia. Retrieved
January 23, 2018, from wikipedia:
https://en.wikipedia.org/wiki/Taobao