Downloaded 488 times
Uploaded byOmid Hosseinnejad
case study of alibaba group
Jack Ma founded Alibaba in 1999 as an online marketplace connecting Chinese manufacturers with overseas buyers. It has since expanded to offer services for both businesses and consumers, including B2B, B2C, and C2C ecommerce platforms as well as online payments. Alibaba makes most of its revenue from advertising on its sites rather than transaction or listing fees. It now has over 800 million active users annually conducting business worth trillions of dollars.
More Related Content
Similar to case study of alibaba group
case study of alibaba group
- 1. Case study ofAlibaba omid hosseinnejad University of tabriz 11/30/2015
- 2.
- 3.
- 4. 4 How did JackMa build his empire?
- 5. The name “E-commerce isglobal so we needed a name that was globally recognized," "Alibaba brings to mind 'open sesame,' representing that our platforms open a doorway to fortune for small businesses." Alibaba opens sesame for small to Medium sized companies. 5
- 6. What is Alibaba? CHINESEE-COMMERCE COMPONY THAT PROVIDES: B2B B2C C2C A marketplace, a search engine and a bank, all in one. One can think of it as a mix of Amazon.com, eBay and Paypal. 6
- 7. 7 Unlike Amazon, whichbuys goods from suppliers and sells them to customers, Alibaba has always acted as a middleman, connecting buyers and sellers and facilitating transactions between them. Unlike eBay, Alibaba does not charge listing fees. Instead it makes most of its revenue from advertising on its various sites. For the Gold Member Ship fee 1. Members from China mainland, Hongkong, Taiwan, Macaw, the annual fee is 29800 RMB 2. Members outside China, the annual fee is 2999 USD. According to its latest filing with US regulators, 279 million active buyers and 8.5 million active sellers use Alibaba's online services every year and 14.5 billion annual orders are made. So it's not hard to see why advertisers find the websites so appealing. How does Alibaba make money?
- 8.
- 9.
- 10.
- 11.
- 12.
- 13.
- 14. Launched in May2003 Launched in April 2008 Launched in March 2010 Launched in April 2010 Launched in November 2007, Launched in 1999, 14
- 15. 15 In 2005, itpaid 1$ billion and handed over its China operations to Alibaba in return for a 40% equity stake in the Chinese company.
- 16.
- 17.
- 18.
- 19.
- 20.
- 21.
- 22.
- 23.
- 24.
- 25. What kind ofshipping method should I choose? Different shipping methods will have different advantages and disadvantages. Please check and decide what you need. You can also ask your supplier for advice. 25
- 26. What payment methodsare available for Wholesale orders? 26
- 27. 27 Gold Suppliers areour Paid Members and their basic information has been verified by our Third Party. Assessed Supplier are our Gold Suppliers who also have been accessed by a third party inspection company. They will have the assessment report. The different kinds of suppliers are • free member • gold supplier.
- 28.
- 29. 2929 You have 2ways to get what you want on Alibaba.com 1.Find Products & Suppliers 2.LetSuppliersFindYou Search Browse Categories AliSourcePro service.
- 30.
- 31.
- 32. Choose Your Deal 1.Chooseyour favorite products and click the image for details 2.Enter your order quantity. 3.Click Buy Now. 32
- 33. Place Your Order 1.Enteryour shipping address 2.Confirm your order quantity 3.Choose your shipping method 4.Click Place Order 33
- 34. Payment 1.Choose your paymentmethod 2.Enter your account details. All information will be securely encrypted. 3.Pay your order 34
- 35. Track Your Order 1.Goto My Alibaba, Transactions & Logistics 2.Find your order no. to check shipping method and status 3.Click View more to see shipping and logistics details 35
- 36. Confirm Order Delivery& Satisfaction 1.Go to My Alibaba, Transactions & Logistics 2.If you've received your order and are satisfied with it, click Received Products.Your payment will be released to the supplier. If you were unable to resolve the issue with the supplier, you can submit a refund request by clicking Open Dispute. 36
- 37. Payment Released 1.Your paymentwill be released to the supplier until you click Confirm Order Received. 37
- 38.
- 39.
Editor's Notes
- #11 Teamwork. We believe teamwork enables ordinary people to achieve extraordinary things.
- #13 Softbank, is a information technology company based in Japan. Yahoois a technology company located in the United States. It is well known for its Yahoo! search and mail options as well as its magazines. The next two largest shareholders are company insiders, both with the company since its founding days in 1999, Jack Yun Ma, Executive Chairman and Joseph C. TSAI, Executive Vice-Chairman. Rounding out the top five is Silver Lake Affiliated Entities, a private equity firm based in the United States.
- #30 For a choice of quotations from suppliers who can deliver, the best way is Post a 1-minute Buying Request to tell them what you need. They'll prepare the details of what they offer. Alibaba.com will select the best-matching quotations and give you tools to compare or order samples. You'll be in a strong position to open negotiations.