Pitch for SmartUp

1. MyData
D.U.A.L. book

2. Hyperconnected world
PROBLEM
Digital laggards
(post, telecoms…)
Extra costs
2...10 M € / month
per provider/ “ruler”
x dozens of “rulers”

4. Problem
Gerd Leonhard - The Futurist

5. What if a picture
’READS MY LIPS’?

6. SOLUTION
4-in-1:
Store
Library
Club
+ eBook
= StoLiC-LUX
+ Espresso
Book
Machine

7. MyData
CC-BY-3.0

9. https://dual-books.sharetribe.com/
Elevator pitch : http://bit.ly/2GJBz4m
Blog http://smartpaper.fi/en/misc/interaction-customers/blog/

10. • 2018: SMART envelope™ / book’s dust jacket
• 2019: Espresso Book Machine trials
• 2020: 100 Points-of- Access, ’full speed’
#DUALbooks strategy: step-by-step
= 20 M € revenue

11. 1993: “On the internet, no one knows you’re a dog.” 2018: NOT TRUE

12. Natural
Interaction
Behaviour

13. What if we’d smell ™
digital access?
Learn dog’s ID: 3D
Natural
Digital
Behaviour

14. INSIGHTS TO CONSUMER BEHAVIOR
Copyright©SmartPaper.fi2017

15. Win-win: 50% of paper book’s € go to retailer
10,4 € / http://bit.ly/2BLdN4k