Op dinsdag 26 juni organiseerde Virtual Affairs het Future of mobile dinner in het Okura Hotel in Amsterdam. Deze netwerkavond stond in het teken van trends en ontwikkelingen op het gebied van mobiel. Vincent Philipsenn presenteerde over de mogelijkheden om een mobiele applicatie te ontwikkelen die werkt voor alle benodigde besturingssystemen en apparaten tegen de laagste total cost of ownership.

1. Empowering
Everywhere
Vincent
Philipsen,
Regional
Sales
Director
Northern
Europe

2. Mobile
Channel
Challenges
The
ones
you
know
about
Windows
Phone
WebOS
Symbian
J2ME
Blackberry
Tradi=onal
Mobile
Web
WML
Basic
HTML
HTML4
Android
HTML5
URL
Based
HTML5
iOS
SPA
HTML5
Application Development
Copyright
©
2012
Kony
SoluBons,
Inc.
CONFIDENTIAL
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2
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3. The
MulB-­‐Channel
Challenge
§ Secure
brand
adherence
/
loyalty?
§ Deliver
customer
convenience?
§ Reduce
customer
support
costs?
§ Get
to
market
fast?
BUSINESS
§ Acain
operaBonal
effecBveness?
How
do
I…
§ Drive
employee
producBvity?
§ Increase
profitability?
§ Lower
risks?
?
§ Plethora
of
device
opBons,
modes,
delivery
mechanisms?
HTML5
iOS
phone
&
tablet
/
HTML4
Android
phone
&
tablet
/
NaBve
Windows
phone,
desktop
&
kiosk
/
Hybrid
RIM
/
Symbian
/
TECHNOLOGY
Mixed-­‐Mode
Desktop
Web
How
do
I
cope
with…
§ Consumer
demand
for
on-­‐device
funcBonality
(GPS,
payments,
etc)?
§ Employee
demands
for
BYOD?
§ Deliver
great
UI/UX
experience?
§ Security
and
data
integrity
challenges?
Copyright
©
2012
Kony
SoluBons,
Inc.
CONFIDENTIAL
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4. Kony
Overview
Markets:
MulB-­‐Channel
Enterprise
ApplicaBon
Plajorm
Financials:
MulB-­‐Channel
B2C
&
B2E
Apps
6X
growth
over
last
2
years
MulB-­‐Channel
ApplicaBon
Management
Ver=cals:
Financial
Services
|Travel
|
Retail
|
AutomoBve
2010
2011
2012
Healthcare
|
UBliBes
|
TelecommunicaBons
Manufacturing
|
Oil
&
Gas
|
Media
&
Entertainment
|
TransportaBon
Employees:
From
200
to
950
employees
Customers:
Over
1
billion
end
user
sessions
annually
More
than
60
blue-­‐chip
deployments
2010
2011
2012
Deployed
in
38
countries
2007
2008
2010
2011
2012
2015
Founded
Launch
Cash
Flow
PosiBve
4X
Topline
Growth
275%
ACV
Growth
$500M
Company
Kony
Mobile
App
Management
Kony
Apps
Feature
Complete,
Extensible,
Configurable
KonyOne
PlaOorm
Offices:
From
2
to
11
offices
worldwide
Write
Once,
Run
Everywhere
Copyright
©
2012
Kony
SoluBons,
Inc.
CONFIDENTIAL
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5. Empowering
Everywhere:
Consumers
Insurance
Travel
Find
Agent
Purchase
Tickets
Submit
Claims
Book
A
Room
Get
Quotes
Check
Flight
Status
Flight,
Hotel
Check-­‐In
Make
Payments
Manage
Rewards
Automo=ve
Retail
Review
Cars
Search
Products
Build
Your
Car
Review
&
Share
EsBmate
Payments
Locate
Stores
EsBmate
Trade-­‐In
Checkout
Manage
Account
Locate
Dealers
Use
Coupons
Healthcare
Finance
Plan
Enrollment
Manage
Accounts
&
Investments
Find
Providers
View
Statements
Manage
Wellness
Pay
Bills
Manage
PrescripBons
Transfer
Funds
Co-­‐Pay
&
Bill
Pay
Apply
for
Loans
Copyright
©
2012
Kony
SoluBons,
Inc.
CONFIDENTIAL
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5

6. Empowering
Everywhere:
Workforce
Field
Services
Human
Resources
Inventory
Management
Timesheet
Management
Maintenance
Scheduling
Policy
Review
Talent
AcquisiBon
Contractor
Management
Expense
Management
Equipment
Assessment
OrganizaBonal
Insight
Crew
Scheduling
Risk
Assessment
CRM
Sales
Orders
Incident
Management
Sales
AcBviBes
Supply
Chain
Customer
Loyalty
Management
Customer
Analysis
Industry
MarkeBng
Campaigns
Leads
&
OpportuniBes
Commercial
Banking
Account
Management
Wealth
Management
Consumer
Packaged
Goods
Opera=ons
Manuals
&
Procedure
Checklist
Fleet
Management
DisrupBon
Management
Healthcare
Management
Process
Management
Media
Management
Document
Management
Copyright
©
2012
Kony
SoluBons,
Inc.
CONFIDENTIAL
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7. Kony
Products
Kony
Mobile
Applica=on
Management
§ Enterprise
App
Store
§ Centralized
Web
based
Management
Console
§ Integrated
MDM
CapabiliBes
Kony
Apps:
Feature
Complete,
Extensible,
Configurable
Retail
CRM
Healthcare
Brokerage
Airlines
CRM
HR
Banking
Auto
KonyOne
PlaOorm:
Write
Once,
Run
Everywhere
§ Open,
Standards-­‐Based
Architecture
§ Broadest,
Deepest
MulB-­‐Channel
Support
§ Integrated
B2C,
B2E
FuncBonality
Copyright
©
2012
Kony
SoluBons,
Inc.
CONFIDENTIAL
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7

8. Write
Once,
Run
Everywhere
SMART
PHONE
TABLET
WIN
32
DESKTOP
KIOSK
FEATURE
PHONE
WEB
DESKTOP
CHANNELS
ON-­‐DEVICE
APP
CONTAINER
ON-­‐DEVICE
APP
STORE
Na=ve
Mixed
Mode
Mobile
Web
HTML5
iOS
Windows
Phone
§ Mix
and
match
HTML5
and
NaBve
code
on
TECHNOLOGIES
form
by
form
basis
Basic
HTML
Android
Blackberry
§ Leverage
naBve
capabiliBes
and
rich
URL
Server
Based
HTML5
for
fully
opBmized
apps
Hybrid
Symbian
Web
OS
J2ME
§ Create
seamless
experience
for
end
users
SPA
KonyOne
Studio
KonyOne
Server
Kony
Sync
Server
Kony
MAM
COMPONENTS
§ Form
Designer
§ Event
Editor
Device
DetecBon
§ Device
DetecBon
§ Alert
Services
§ Full
Offline
§ Console
§ Script
Editor
§ Service
DefiniBon
§ Usage
AnalyBcs
§ Device
Database
Usage
&
&
AnalyBcs
Capability
§ Enterprise
§ Publish
/
Deploy
§ Data
Mapper
Flow
Controller
§ Flow
Controller
§ Mobile
Web
HosBng
§ Audit
Metrics
App
Store
Cross
Channel
API
Channel
Specific
Proper=es
Foreign
Func=on
Interface
Connectors
FOUNDATION
§ UI
/
UX
§ UI
/
UX
/
Widgets
§ New
Device
API
§ Services
§ Device
Features
§ OS
Features
§ Non
–
UI
§ Data
Conn
§ UBlity
§ Third
Party
Workflow
§ ERP
/
CRM
Copyright
©
2012
Kony
SoluBons,
Inc.
CONFIDENTIAL
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8

9. KonyOne
SLA:
Future
Proofing
Kony
PlaOorm
Version
2.5
3.0
3.5
4.0
4.5
5.0
5.5
6.0
6.5
Today
4.x
5.x
2.3
3.0
4.0
6.0.0
7.0.0
has
you
covered
Kony
OS
Upgrade
–
30
days*
New
Device
on
New
OS
–
90
days*
*from
final
GA
SDK
release
to
developers
7.0
8.0
1.0
Copyright
©
2012
Kony
SoluBons,
Inc.
CONFIDENTIAL
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10. Paths
to
Success
Custom
B2C,
B2E
App
Configurable
pre-­‐built
apps
MulB-­‐Channel
ApplicaBon
Development
Plajorm
Copyright
©
2012
Kony
SoluBons,
Inc.
CONFIDENTIAL
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11. Change
Once,
Change
Everywhere
Effort
New
FuncBonality
Add
Security
Alterna=ve
Solu=ons
Add
Languages
Update
Features
Custom
App
+
Mobile
Web
OS
Update
40%
–
70%
TCO
Savings
Time
Copyright
©
2012
Kony
SoluBons,
Inc.
CONFIDENTIAL
11
11

12. Thank
you
Vincent
Philipsen
Regional
Sales
Director
Nothern
Europe
M:
+31624
501
419
E:
vphilipsen@kony.com
Copyright
©
2011
Kony
SoluBons,
Inc.
CONFIDENTIAL
12