Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
Opportunities of platform
economy for work-life
research
Anssi Smedlund, chief research scientist
SmartHealth with Data Dr...
Anssi Smedlund
Chief Research Scientist
Finnish institute of occupational health (FIOH)
Current work:
- Oversee a work-lif...
6.8.2018 | © FIOH | Etunimi Sukunimi
Is the platform economy going to eat us alive and take
us back to middle ages?
12.6.2019 | © FIOH | Anssi Smedlund
…or will it make us all rich, empowered and
happy?
12.6.2019 | © FIOH | Anssi Smedlund
What is a platform and platform economy?
• Platforms intermediate multi-sided markets
• Platforms facilitate participants ...
Future of work in the platform economy
• Accelerated network externalities  Increasing project-based and task-
based job ...
Platform economy affects organizations and processes causing an
indirect effect on society and individual’s work practices...
FIOH research and development in
digitalization and platform economy
FIOH research and development in
digitalization and platform economy
• Research
• Around 40 researchers working in 30 proj...
www.worklifedata.fi
• www.worklifedata.fi democratizes
work-life data by making open, but
previously hard-to-obtain data
v...
Resource
integration
Interfaces ParticipationData
lake
www.työelämätieto.fi is a
part of FIOH as a platform
organization
1...
12.6.2019 | © FIOH | Anssi Smedlund
Resource
integration
Interfaces Data
lake
Open
data
API
Mobile
Web
FIOH
resear
ch
FIOH...
Build ecosystems with FIOH !
• Publish your data at www.worklifedata.fi
• Participate at forthcoming Business Finland proj...
@tyoterveys
@fioh
Tyoterveyslaitostyoterveysttl.fi tyoterveyslaitos
Thank You!
Smedlund presentation VTT SmartHealth Ecosystem Event 12.6.2019
Upcoming SlideShare
Loading in …5
×

Smedlund presentation VTT SmartHealth Ecosystem Event 12.6.2019

24 views

Published on

SmartHealth Ecosystem Event 12.6.2019, Anssi Smedlund presentation on Opportunities of platform economy for working

Published in: Technology
  • Be the first to comment

  • Be the first to like this

Smedlund presentation VTT SmartHealth Ecosystem Event 12.6.2019

  1. 1. Opportunities of platform economy for work-life research Anssi Smedlund, chief research scientist SmartHealth with Data Driven Solutions Ecosystem Event, HIMMS 2019, 12.6.2019
  2. 2. Anssi Smedlund Chief Research Scientist Finnish institute of occupational health (FIOH) Current work: - Oversee a work-life platform project portfolio - Prepare Artificial Intelligence (AI) utilizing research projects - Research in entrepreneurs’ performance in the digital service platform Experience: • Adjunct professor (Docent) in University of Tampere • Dr. Sc. (Tech.) and Lic. Sc. (Tech.); Industrial engineering and Management, Helsinki University of Technology (Current Aalto University) • Postdoctoral researcher at Aalto University School of Business Center for Knowledge and Innovation Research (CKIR) and in Department of Marketing 2014-2018 • Project researcher and research director at BIT- Research Centre 2005-2014, Helsinki University of Technology • Visiting Scholar at UC Berkeley, Haas School of Business 2006, 2008, 2010 ja 2015 • Organization theory, network theory and innovation management • 42 publications with 895 references, h-index 14 Twitter: @ASmedlund #digitalization #platform_economy #network_theory #IoT 12.6.2019 | © FIOH | Anssi Smedlund
  3. 3. 6.8.2018 | © FIOH | Etunimi Sukunimi
  4. 4. Is the platform economy going to eat us alive and take us back to middle ages? 12.6.2019 | © FIOH | Anssi Smedlund
  5. 5. …or will it make us all rich, empowered and happy? 12.6.2019 | © FIOH | Anssi Smedlund
  6. 6. What is a platform and platform economy? • Platforms intermediate multi-sided markets • Platforms facilitate participants to co-create value resulting as a systemic whole of products, services or both • Platform creates processes enabling participants to cocreate value • Most often used examples: • Uber: two-sided market (drivers and customers) • AirBnB: multi-sided market (landlords, renters, facility managers) • Dropbox: one-sided market (file sharers) • Platforms are inherently neither socially sustainable nor socially unsustainable as forms of organizing the economy 12.6.2019 | © FIOH | Anssi Smedlund
  7. 7. Future of work in the platform economy • Accelerated network externalities  Increasing project-based and task- based job contracts • Lower transaction costs  Flatter hierarchies and blurred organizational boundaries • Scalable, digital B-to-B services  Improved productivity of work 12.6.2019 | © FIOH | Anssi Smedlund
  8. 8. Platform economy affects organizations and processes causing an indirect effect on society and individual’s work practices (Multi-level model: Rouse, 2009; Rouse & Cortese, 2010; Grossman, et al., 2011) Network externalities Lower transaction costs Digital B-to-B services 12.6.2019 | © FIOH | Anssi Smedlund
  9. 9. FIOH research and development in digitalization and platform economy
  10. 10. FIOH research and development in digitalization and platform economy • Research • Around 40 researchers working in 30 projects • Participating in national policy development • E.g. Renewal of social security system, Tri-partial collaboration, Occupational Health 3.0, Health and regional update, Continuous learning, Zero accidents 2.0 • Developing FIOH as a platform organization • First initiative www.worklifedata.fi launched 2019 12.6.2019 | © FIOH | Anssi Smedlund
  11. 11. www.worklifedata.fi • www.worklifedata.fi democratizes work-life data by making open, but previously hard-to-obtain data visible in user friendly interface • Open and free to use • Updated continuously with new data and expert articles 12.6.2019 | © FIOH | Anssi Smedlund
  12. 12. Resource integration Interfaces ParticipationData lake www.työelämätieto.fi is a part of FIOH as a platform organization 12.6.2019 | © FIOH | Anssi Smedlund (c.f. Warg et. Al. 2019. From product organization to platform organization)
  13. 13. 12.6.2019 | © FIOH | Anssi Smedlund Resource integration Interfaces Data lake Open data API Mobile Web FIOH resear ch FIOH servic es Participation Public data sources Other data lakes MyData Private data sources FIOH regist ries
  14. 14. Build ecosystems with FIOH ! • Publish your data at www.worklifedata.fi • Participate at forthcoming Business Finland projects: • Artificial Intelligence, knowledge management and work well being • Platform work • Suggest us new research ! 12.6.2019 | © FIOH | Anssi Smedlund
  15. 15. @tyoterveys @fioh Tyoterveyslaitostyoterveysttl.fi tyoterveyslaitos Thank You!

×