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1 of 35
@uberflip#uberwebinar
Sam Brennand
VP of Customer Success,
Uberflip
@SamBrennand
Steve Rayson
President,
BuzzSumo
@steverayson
The Top B2B Content of 2016
Six Lessons for Marketers
@uberflip#uberwebinar
WE WILL SEND THE RECORDING.
Questions? We’ve got answers!
(At the end of the webinar )
Join in on
@uberflip#uberwebinar
Stick Around For a Demo
@uberflip#uberwebinar
B2B Content Shares: A Little Perspective
@uberflip#uberwebinar
Distribution of B2B Content Shares (100 top sites)
Only 4% (4,500 of
114,000 posts) got
more than 3,000
shares.
@uberflip#uberwebinar
1. Practical guides and helpful content
2. In vogue and hot topics
3. Research and insights
4. Case studies
5. Infographics
6. Authoritative industry news
Top Performing B2B Content
@uberflip#uberwebinar
Practical Guides & Helpful Content
@uberflip#uberwebinar
@uberflip#uberwebinar
@uberflip#uberwebinar
@uberflip#uberwebinar
@uberflip#uberwebinar
@uberflip#uberwebinar
In Vogue & Trending Topics
@uberflip#uberwebinar
@uberflip#uberwebinar
@uberflip#uberwebinar
@uberflip#uberwebinar
@uberflip#uberwebinar
@uberflip#uberwebinar
Research & Insights
@uberflip#uberwebinar
@uberflip#uberwebinar
@uberflip#uberwebinar
@uberflip#uberwebinar
@uberflip#uberwebinar
Case Studies & Stories
@uberflip#uberwebinar
@uberflip#uberwebinar
@uberflip#uberwebinar
Infographics
@uberflip#uberwebinar
@uberflip#uberwebinar
@uberflip#uberwebinar
@uberflip#uberwebinar
Authoritative Industry News
@uberflip#uberwebinar
@uberflip#uberwebinar
@uberflip#uberwebinar
RESOURCES
The Top B2B Content of 2016: Six Lessons for Marketers
http://buzzsumo.com/blog/top-b2b-content-2016-lessons-marketers
@uberflip#uberwebinar
QUESTION TIME!
hub.uberflip.com
Sam Brennand
VP of Customer Success,
Uberflip
@SamBrennand
Steve Rayson
President,
BuzzSumo
@steverayson

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