About UCI Applied Innovation:
UCI Applied Innovation is a dynamic, innovative central platform for the UCI campus, entrepreneurs, inventors, the business community and investors to collaborate and move UCI research from lab to market.
About the Cove @ UCI:
To accelerate collaboration by better connecting innovation partners in Orange County, UCI Applied Innovation created the Cove, a physical, state-of-the-art hub for entrepreneurs to gather and navigate the resources available both on and off campus. The Cove is headquarters for UCI Applied Innovation, as well as houses several ecosystem partners including incubators, accelerators, angel investors, venture capitalists, mentors and legal experts.
Follow us on social media:
Facebook: @UCICove
Twitter: @UCICove
Instagram: @UCICove
LinkedIn: @UCIAppliedInnovation
For more information:
cove@uci.edu
http://innovation.uci.edu/
This PowerPoint helps students to consider the concept of infinity.
Development and Management of an IP Portfolio | Ross Epstein | Lunch & Learn
1. Development and Management
of an
IP Portfolio
.
Ross A. Epstein
TechLaw LLP
Lunch and Learn
UCI Innovation Center
September 23, 2016
2. Why Me?
Ross Epstein, Managing Partner, TechLaw
LLP, a unique IP and Business Boutique
Five Years in Business Litigation in San
Diego
Nine Years as Telecom Entrepreneur in
Eastern Europe
Provide Advice and Counsel on All Aspects of
IP and Transactional Matters
3. Agenda
What is IP?
Developing an IP Portfolio
Managing an IP Portfolio
8. Examples
New Molecule for Clearing Air
New Abdominal Exercise
Machine
New Way of Manufacturing
Microchips
Better Way Of Regulating
Resistance on Ab Machine
9. Trademarks
Protects use of a mark on goods or services in
commerce
Difference Between ® and TM or SM
Any word, symbol, color, sound, packaging
Scope of rights defined by breadth of description
11. Copyrights
Any work of authorship fixed in tangible form
Life plus 70 years for people – Current Rule
- Different rules apply to publications before
1977
Music, art, film, sculpture, architecture, hull
designs, software, books, dance
12. Examples
Photo of a Sunset
Computer code
Lyrics for a Song
Melody for the Song
Combination of Lyrics and Song
13. Trade Secrets
Any information, which gives a business advantage,
for which reasonable measures have been taken to
keep it secret, and is not generally known
Private remedy in State Court only
Can last indefinitely
16. Developing an IP Culture
IP awareness – Education
Processes and Procedures
Incentive Programs
Best Practices in Labs
Secrecy/Confidentiality
17. Trade Secret Protection
Internal controls needed to prove
up trade secret status
Treat as secret
Employee handbook and
agreements
Common law right so no filing
opportunity
20. Trademark
Protection Procedures
Name business, product or service
Determine if eligible for
trademark protection
Mark your marks – TM or ®
File a trademark application – Use
or Intent to Use
23. IP Business Strategies
Competitive Advantage
Cross-licensing
Entry & Development of Export Markets
Licensing Royalties
Tax Advantages
Foreign Manufacture
Basis for Enterprise Valuation
M&A Opportunities
24. Summary
Developing an IP Portfolio Requires an
Understanding of What IP Assets are and
How They Benefit the Business
Managing an IP Portfolio Is How a
Business Generates Value From its IP
Portfolio