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TrustPartners
 Company Profile




  November 2010
WHO WE ARE

TrustPartners is a Management Consulting Company, which has developed know-how and experience in highly
regulated markets (i.e.: Pharma, Gaming & Gambling , etc), Energy and Public Administraction

                             • TrustPartners is composed of a network of consultants, the most part with a high
         Team                  seniority and several years of advisory experience in major national and
                               international consulting companies

                             • The Headquarter is located in Rome, with a branch in Milan, and its business
       Structure               has a nationwide presence. TrustPartners has, also, developed business
                               relationships with other consulting companies in other countries

                             • We support innovative and successful Top Managers, during their strategic and
        Mission                operational actions, to achieve sustainable economic and value growth; in
                               particular we operate into 3 main areas:

                                  • Business Planning & Strategy

                                  • Performance Management

                                  • Organization

                             • Team linkage and management ability, in order to work with our Client as one
     Strength point            team

                             • Reliability on results achievement

                             • Continuous attention on the cost/performance ratio
                                                     2                                                 TrustPartners
OUR CLIENTS

Our experience give us the ability to find out several connecting points among our Client’s strategic views, issues
and needs

                                  • Spread knowledge about mid-short term strategic plan from the Top
     Our Clients …                  Management

                                  • Clients “value added driven”: when they have to identify a consultant team,
                                    supposed to support its business actions, they do not care about the brand
                                    behind but they are just oriented on the personal abilities, business network
                                    and know-how

                                  • Under-equipped structure, overworking and not properly skilled employees
                                    do not allow to achieve their goals

                                  • Employees sometimes are not comfortable with extra-ordinary issues, such as
                                    structural changes, organizational adjustments and change management


  … and their typical             • Request of short-term structural adjustments, in order to help the Company
       needs                        being competitive and surviving or growing into the market

                                  • Ensure suitable levels of market reactivity in line with the competitors and
                                    satisfy customers’ needs

                                  • Middle management cooptation as a key point


                                                         3                                                 TrustPartners
HOW WE OPERATE

 TrustPartners operates both in the planning and decision development stage


         Diagnostic              Solution            Planning               Design              Fulfillment

   • Identification of   • Alternatives       • Final indication   • Program fulfillment    • Field-based
     issues                screening          • Detailed           • Management               analysis and
   • Analysis of         • Selection of the     Business plan        identification           proposal “fine
     priorities            right solution                                                     tuning”
                                              • Risk Assessment    • Design of a progress
                         • Feasibility                               monitoring system
                           analysis



                          BUSINESS CONSULTING

                                                                          CHANGE MANAGEMENT


Management Consulting activities are strictly linked with change management activities: they both require holistic
approach, in order to avoid typical issues that can affect project implementation:
   • Fine tuning of designed solutions through field-based analysis
   • Support activities for the Clients’ Management, in order to let them focused on daily business
   • Need for high skilled resources, with problem solving techniques know how, in order to face all project
     challenges
                                                           4                                                   TrustPartners
MAIN INDUSTRIES




                  Gaming & Gambling            Pharmaceutical




        Tobacco                       Energy               Public Administration




                                        5                                   TrustPartners
OUR EXPERTISE IN GAMING & GAMBLING MARKET (1/2)


       Area            Projects

                       • Gaming & Gambling market analysis and online products and games
 Business Planning &     benchmarking
      Strategy
                       • Start-up support for the online launch of new games and products

                       • Analysis of the strategies for the Gaming & Gambling “for pay” product
                         launch, of an Italian player operating in the “for free” market

                       • Support for the bid creation in order to participate at the 2008 public
                         competition for the online numeric games (games with jackpot) distribution,
                         for a leading Italian company

                       • Online Gaming and Gambling market report, focused on national and
                         international market analysis (in terms of products, Client’s target, analysis of
                         the most relevant competitor), with a detailed analysis for each single new
                         distributed game

                       • Support for the new online products and services launch toward the Key
                         Success Factor identification, and launch roadmap management for selected
                         products and services



                                                 6                                                   TrustPartners
OUR EXPERTISE IN GAMING & GAMBLING MARKET (2/2)


      Area          Projects

                    • Online poker launch toward market analysis, Key Success Factors and key
    Performance
                      development points identification and business model definition
    Management
                    • Online marketing plan development for different products (Betting, Instant
                      lotteries, Poker, etc…)

                    • Platform provider selection for new online games launch (Poker and Skill
                      games)

                    • Partner scouting and selection (horizontal and vertical web sites) for the online
                      games and betting distribution


                    • Organizational structure review and optimization support for a specialized
   Organization       online business unit

                    • Implementation of new logistic and administrative procedures and introduction
                      of the Tableau de Bord




                                              7                                                  TrustPartners
OUR EXPERTISE IN THE PHARMACEUTICAL MARKET (1/3)


       Area            Projects

                       • Strategy development for entering new business areas and strengthening of the
 Business Planning &     pre-existing business
      Strategy
                       • Strategic plan definition and support for a major company operating in the
                         Italian Health market
                       • Scouting for target companies to be acquired in the Health Care sector, for
                         several Private Equity funds

                       • Start-up support, focalized on Contract Sales Organization activities

                       • Integrated business venture definition, between public and private companies,
                         for some innovative sectors (such as Home Care, Residential Nursing Home,
                         Teleassistance…)

                       • Promotional and marketing strategy development, CRM strategy screening
                       • Support for a global service offering development, oriented to the Pharma
                         market, for one of the leading international players of the pharmaceutical
                         distribution market




                                                 8                                                TrustPartners
OUR EXPERTISE IN THE PHARMACEUTICAL MARKET (2/3)


      Area          Projects

                    • Shared Service Center planning and start up management for a leading
    Performance       multinational plant located in Italy
    Management
                    • Development of several operative marketing plans, promotional and CRM
                      strategies for leading Italian Player

                    • Intra-company planning process review for a leading company in the Italian
                      Pharma market

                    • Commercial, organizational and operational strategy definition

                    • Business line handover analysis and evaluation, for several plants of many
                      leading companies operating in the Pharma market

                    • Suppliers evaluation, selection and transition management plan

                    • Design of a communication system between operators (Pharma companies,
                      distributors) and institutional data banks (es: Pharma traceability….)




                                             9                                                TrustPartners
OUR EXPERTISE IN THE PHARMACEUTICAL MARKET (3/3)


       Area         Projects

                    • Organizational structure optimization for several international Pharma
    Organization      Business Units

                    • Redesign of the field force organization and development of the targeting
                      process and coverage strategies

                    • Structural organization and internal process review, based on a “lean
                      organization” approach, for several Pharma plant located in Italy




                                             10                                                TrustPartners
OUR EXPERTISE IN THE TOBACCO MARKET


       Area            Projects

                       • Business opportunities analysis and identification of trade, marketing and
 Business Planning &
                         distribution strategy, for a leading multinational company operating in the
      Strategy
                         Tobacco market



                       • Development of a new business model on products distribution and business
    Performance          relations management with the retailers, for a leading italian company
    management
                       • Concept definition and development for the CRM activities management toward
                         the retailers

                       • CRM Concept model design and development for a leading Italian company




                                                11                                                 TrustPartners
OUR EXPERTISE IN THE ENERGY MARKET (1/2)


       Area            Projects

                       • Business strategy to support, a leading Player, to the participation in a public
 Business Planning &     competition for the gas distribution licence; definition of the key entry strategies,
      Strategy           scouting of the relevant partners, negotiation and support to the economic proposal

                       • Support in the Electric power station acquisition, for a leading player operating in
                         the Facility Management Italian market

                       • Support in investment opportunities, for a leading player operating in the Energy
                         market, and Plant building authorization process

                       • Key factors analysis and support to an financial interest group for a joint Energy
                         purchasing

                       • Business plan developement for electric power station and gas fired power
                         generation

                       • Partnership and Joint Venture negotiation support




                                                   12                                                     TrustPartners
OUR EXPERTISE IN THE ENERGY MARKET (2/2)


       Area          Projects

                    • Analysis of the relevant economical and operative synergies among different
    Performance       regulated business areas below the same holding
    management
                    • Regulatory Asset Base analysis and estimation of a Gas company value in accordance
                      with the Regulatory requests

                    • Management support for the information sharing model used for planning and
                      purchasing areas

                    • Gas and / or Energy purchasing offers appraisal for a leading player

                    • Support to the energetic supplying source selection for a leading pharmaceutical
                      company

                    • Commercial processes design, development of an offering portfolio and creation of a
                      tableau de bord for commercial and management reports




                                               13                                                    TrustPartners
OUR EXPERTISE IN THE PUBLIC ADMINISTRATION


       Area            Projects

                       • Market analysis, positioning and competitive scenario evaluation for several offices
 Business Planning &     of a national agency
      Strategy
                       • Cash flow analysis and products/services pricing change aimed to improve revenues,
                         of a national agency, in respect to the normative and fiscal bonds



                       • Internal structure development model and detailed economical/technical analysis of
    Performance          the related priorities to be launched for a national agency
    management
                       • Development of a methodology created to evaluate profit and benefit returns for
                         different activities planned out during the project

                       • Top management support to launch of development plans and manage the
                         communication plant with internal/external stakeholders, for a national agency




                                                  14                                                      TrustPartners
CONTACTS




                                             TrustPartners
           Location   Address                Piazza di Pietra, 26
                      Zip code / city        00187 / Roma
                      Phone no.              (0039) 06 6789017
                      Fax                    (0039) 06 69921346
                      E-mail                 info@trustpartners.eu
                      Web-site               www.trustpartners.eu



           Activity   Business Consulting    • Business opportunity identification
                      & Change               • Performance management planning
                      Management             • Management support




                                        15                                           TrustPartners

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Eng - Company Profile TrustPartners Nov 2010

  • 2. WHO WE ARE TrustPartners is a Management Consulting Company, which has developed know-how and experience in highly regulated markets (i.e.: Pharma, Gaming & Gambling , etc), Energy and Public Administraction • TrustPartners is composed of a network of consultants, the most part with a high Team seniority and several years of advisory experience in major national and international consulting companies • The Headquarter is located in Rome, with a branch in Milan, and its business Structure has a nationwide presence. TrustPartners has, also, developed business relationships with other consulting companies in other countries • We support innovative and successful Top Managers, during their strategic and Mission operational actions, to achieve sustainable economic and value growth; in particular we operate into 3 main areas: • Business Planning & Strategy • Performance Management • Organization • Team linkage and management ability, in order to work with our Client as one Strength point team • Reliability on results achievement • Continuous attention on the cost/performance ratio 2 TrustPartners
  • 3. OUR CLIENTS Our experience give us the ability to find out several connecting points among our Client’s strategic views, issues and needs • Spread knowledge about mid-short term strategic plan from the Top Our Clients … Management • Clients “value added driven”: when they have to identify a consultant team, supposed to support its business actions, they do not care about the brand behind but they are just oriented on the personal abilities, business network and know-how • Under-equipped structure, overworking and not properly skilled employees do not allow to achieve their goals • Employees sometimes are not comfortable with extra-ordinary issues, such as structural changes, organizational adjustments and change management … and their typical • Request of short-term structural adjustments, in order to help the Company needs being competitive and surviving or growing into the market • Ensure suitable levels of market reactivity in line with the competitors and satisfy customers’ needs • Middle management cooptation as a key point 3 TrustPartners
  • 4. HOW WE OPERATE TrustPartners operates both in the planning and decision development stage Diagnostic Solution Planning Design Fulfillment • Identification of • Alternatives • Final indication • Program fulfillment • Field-based issues screening • Detailed • Management analysis and • Analysis of • Selection of the Business plan identification proposal “fine priorities right solution tuning” • Risk Assessment • Design of a progress • Feasibility monitoring system analysis BUSINESS CONSULTING CHANGE MANAGEMENT Management Consulting activities are strictly linked with change management activities: they both require holistic approach, in order to avoid typical issues that can affect project implementation: • Fine tuning of designed solutions through field-based analysis • Support activities for the Clients’ Management, in order to let them focused on daily business • Need for high skilled resources, with problem solving techniques know how, in order to face all project challenges 4 TrustPartners
  • 5. MAIN INDUSTRIES Gaming & Gambling Pharmaceutical Tobacco Energy Public Administration 5 TrustPartners
  • 6. OUR EXPERTISE IN GAMING & GAMBLING MARKET (1/2) Area Projects • Gaming & Gambling market analysis and online products and games Business Planning & benchmarking Strategy • Start-up support for the online launch of new games and products • Analysis of the strategies for the Gaming & Gambling “for pay” product launch, of an Italian player operating in the “for free” market • Support for the bid creation in order to participate at the 2008 public competition for the online numeric games (games with jackpot) distribution, for a leading Italian company • Online Gaming and Gambling market report, focused on national and international market analysis (in terms of products, Client’s target, analysis of the most relevant competitor), with a detailed analysis for each single new distributed game • Support for the new online products and services launch toward the Key Success Factor identification, and launch roadmap management for selected products and services 6 TrustPartners
  • 7. OUR EXPERTISE IN GAMING & GAMBLING MARKET (2/2) Area Projects • Online poker launch toward market analysis, Key Success Factors and key Performance development points identification and business model definition Management • Online marketing plan development for different products (Betting, Instant lotteries, Poker, etc…) • Platform provider selection for new online games launch (Poker and Skill games) • Partner scouting and selection (horizontal and vertical web sites) for the online games and betting distribution • Organizational structure review and optimization support for a specialized Organization online business unit • Implementation of new logistic and administrative procedures and introduction of the Tableau de Bord 7 TrustPartners
  • 8. OUR EXPERTISE IN THE PHARMACEUTICAL MARKET (1/3) Area Projects • Strategy development for entering new business areas and strengthening of the Business Planning & pre-existing business Strategy • Strategic plan definition and support for a major company operating in the Italian Health market • Scouting for target companies to be acquired in the Health Care sector, for several Private Equity funds • Start-up support, focalized on Contract Sales Organization activities • Integrated business venture definition, between public and private companies, for some innovative sectors (such as Home Care, Residential Nursing Home, Teleassistance…) • Promotional and marketing strategy development, CRM strategy screening • Support for a global service offering development, oriented to the Pharma market, for one of the leading international players of the pharmaceutical distribution market 8 TrustPartners
  • 9. OUR EXPERTISE IN THE PHARMACEUTICAL MARKET (2/3) Area Projects • Shared Service Center planning and start up management for a leading Performance multinational plant located in Italy Management • Development of several operative marketing plans, promotional and CRM strategies for leading Italian Player • Intra-company planning process review for a leading company in the Italian Pharma market • Commercial, organizational and operational strategy definition • Business line handover analysis and evaluation, for several plants of many leading companies operating in the Pharma market • Suppliers evaluation, selection and transition management plan • Design of a communication system between operators (Pharma companies, distributors) and institutional data banks (es: Pharma traceability….) 9 TrustPartners
  • 10. OUR EXPERTISE IN THE PHARMACEUTICAL MARKET (3/3) Area Projects • Organizational structure optimization for several international Pharma Organization Business Units • Redesign of the field force organization and development of the targeting process and coverage strategies • Structural organization and internal process review, based on a “lean organization” approach, for several Pharma plant located in Italy 10 TrustPartners
  • 11. OUR EXPERTISE IN THE TOBACCO MARKET Area Projects • Business opportunities analysis and identification of trade, marketing and Business Planning & distribution strategy, for a leading multinational company operating in the Strategy Tobacco market • Development of a new business model on products distribution and business Performance relations management with the retailers, for a leading italian company management • Concept definition and development for the CRM activities management toward the retailers • CRM Concept model design and development for a leading Italian company 11 TrustPartners
  • 12. OUR EXPERTISE IN THE ENERGY MARKET (1/2) Area Projects • Business strategy to support, a leading Player, to the participation in a public Business Planning & competition for the gas distribution licence; definition of the key entry strategies, Strategy scouting of the relevant partners, negotiation and support to the economic proposal • Support in the Electric power station acquisition, for a leading player operating in the Facility Management Italian market • Support in investment opportunities, for a leading player operating in the Energy market, and Plant building authorization process • Key factors analysis and support to an financial interest group for a joint Energy purchasing • Business plan developement for electric power station and gas fired power generation • Partnership and Joint Venture negotiation support 12 TrustPartners
  • 13. OUR EXPERTISE IN THE ENERGY MARKET (2/2) Area Projects • Analysis of the relevant economical and operative synergies among different Performance regulated business areas below the same holding management • Regulatory Asset Base analysis and estimation of a Gas company value in accordance with the Regulatory requests • Management support for the information sharing model used for planning and purchasing areas • Gas and / or Energy purchasing offers appraisal for a leading player • Support to the energetic supplying source selection for a leading pharmaceutical company • Commercial processes design, development of an offering portfolio and creation of a tableau de bord for commercial and management reports 13 TrustPartners
  • 14. OUR EXPERTISE IN THE PUBLIC ADMINISTRATION Area Projects • Market analysis, positioning and competitive scenario evaluation for several offices Business Planning & of a national agency Strategy • Cash flow analysis and products/services pricing change aimed to improve revenues, of a national agency, in respect to the normative and fiscal bonds • Internal structure development model and detailed economical/technical analysis of Performance the related priorities to be launched for a national agency management • Development of a methodology created to evaluate profit and benefit returns for different activities planned out during the project • Top management support to launch of development plans and manage the communication plant with internal/external stakeholders, for a national agency 14 TrustPartners
  • 15. CONTACTS TrustPartners Location Address Piazza di Pietra, 26 Zip code / city 00187 / Roma Phone no. (0039) 06 6789017 Fax (0039) 06 69921346 E-mail info@trustpartners.eu Web-site www.trustpartners.eu Activity Business Consulting • Business opportunity identification & Change • Performance management planning Management • Management support 15 TrustPartners