1. Audio Proposal
1
Working Title: Wojtek the soldier bear
What is it called? This can change if you think of something better later
Product’s Purpose: A history biography podcast
What is the product’s purpose (entertain/educate etc.) and how will you achieve this?
I will create a short audio biography about a bear called wojtek
Genre: Nonfiction history
What sort of product is it? Biography
Content
A short biography about a Polish soldier which was a bear
What is your product about? Discuss what you would put in it (be specific). Does it have a story? If
so, discuss it here? I will tell the story briefly. It will be myself talking using a script with some
music in the background music.
Audience:
General audiences who enjoy learning about animals and history specifically bears and WW2.
Who is your audience? Be very detailed; age, gender, social status, psychographic etc
Why would your project appeal to this person? My podcast is suitable for all ages.
Legal & Ethical Considerations:
Think about any offensive material you will include? It mentions WW2, hunting,
Will you restrict younger people using/accessing it? No
Will it offend any social groups/religions/ethnicities? Animal rights activists
How will you ensure you do not offend anyone? I will not use offensive language
Are you using characters/names/logos of existing products/IPs? It will not.
Will your product be sufficiently different from existing products to not get sued for copyright
infringement? My product will have a unique perspective and style.
