Last stand film poster analysis

1. The Main Image and Colour
The main image isa close upshot of
a demonstaringrightat the camera.
Thiseffectiscalledbreakingthe 4th
wall as itfeelslike the demonis
lookingatyouinsteadof a camera.
Thistherefore helpsthe poster
attract and retainthe reader’s
attention.Additionally,the face of
the demonisnot verydetailedasit
iscompletelywhite withseveral
patchesof black.Additionally,the
restof the postercreatesa static
effectwhichgivesthe impression
that thisposterisa picture ona
home videocamera.Thisisdone to
make the filmseemmore realistic.
Everythinginthe posterexceptthe
textisblack andwhite whichimplies
that the filmmaybe set inthe past.
The textbeinginredhighlightsit
more and therefore makesitstand
out to the audience.
The Text
In thisposter,there isa short
amountof text whichsuggeststhat
it containsa quickandsimple
message.Moreover,the text
“Where will yoube onthe lastday
of yourlife”hasconnotationsof
deathand murderwhichcould
therefore linktothe storyof this
film. Thissupportsthe ideathatthe
genre of the filmishorror as murder
and deathiscommonin horrors.
The Narrative
The static backgroundinthe postersuggests
that the filmisfilmedfromthe perspectiveof
someone withahome-videocamera.Thisis
doesto create realismandsuspense asthe
audience will onlysee whatthe charactersees
inthe film.Also,the textsuggeststhatthe film
will containamurderas it sayson the “last
day”.
The Layout
The posterhas beenlaidoutina
portraitfigure sothat the poster
can fitthe entire of the demon’s
face.Thismakesthe face seem
more real as the audience can
see itall and alsocreatesa better
effectasthe face isthe only
aspectof the posterwhichyou
can see clearly.