How has Facebook changed in the last 5 years and what can you do to make it work effectively for you.

1. Produced by Alice Fuller
GET BETTER RESULTS
FromYour Facebook Marketing

2. Presenter
• Principal Consultant, Sheer
Social
• TV producer turned social
media marketing strategist
• It all began with blogging
• Working professionally 7
years
• Clients have included AARP,
Heineken, Eaddy Perry &
Associates, Hollywood Black
Film Festival

3. Produced by Alice Fullerhttps://www.facebook.com/about/basics

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Personal Profile
Fan Page

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OLD Layout
New 2017 Layout

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LIVE

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Facebook’s
New Content
Focus?
Beat
YouTube
At It’s
Own Game

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2012 2015
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%
Pre 2011

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Custom Audiences

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Facebook Retargeting

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To Learn More Contact:
Alice Fuller
Principal Consultant, Sheer Social
SheerSocial.com
Ph: 818-672-6287
Email: alice@sheersocial.com
Facebook: Fb.com/Sheersocial
Twitter: @Sheersocial