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SEAN KARL 
604.366.3555 sean.karl@gmail.co m 
A senior leader with extensive international experience in revenue and demand operations; Highly 
skilled in deploying sales and marketing operations; Thought leader with a scientific and data-driven 
approach to business development and customer engagement; Visionary and entrepreneurial with a 
deep passion for my work. 
OpenText 
EMEA Director of Account Development (Reading, UK) 2012 - Present 
With $2 billion in revenues, OpenText is Canada’s largest software company and a world leader in 
Enterprise Information Management. 
Responsible for a marketing pipeline of $250 million dollars per year; Lead a team of 27 Account 
Development executives and regional managers who uncover and qualify B2B sales opportunities 
across Europe, the Middle East and Africa; Provide the “conversion engine” between Field Marketing, 
the Channel and Sales teams using a disciplined and data-oriented approach to maximize return on 
marketing investment; Develop, coach and guide up-and-coming salespeople and their managers while 
building the programs, platforms and go-to-market models to deliver sales and marketing results. 
Sage 
Inside Sales and Services Manager (Dublin, Ireland) 2010 - 2012 
Sage is the world leader in business software solutions for small to mid-size businesses. 
Responsible for three Inside Sales teams and one Professional Services team delivering $14M per 
year in revenues including business partner management, sales to and through accounting practices 
and the direct sales and delivery of strategic solutions developed in Ireland. 
StreamServe / OpenText 
EMEA Inside Sales Manager (Galway, Ireland) 2009 - 2010 
StreamServe was a global leader in Dynamic Enterprise Publishing and was acquired by OpenText. 
Responsible for Inside Sales Go-To-Market, team development, strategic planning and revenue 
delivery; Launched Irish-based operations, secured office space, hired multinational Inside Sales team; 
Planned IT rollout; Agreed integration strategies with regional Sales leaders; Agreed campaign 
coordination, metrics and monitoring with regional Marketing leaders. 
Oracle 
EMEA Inside Sales Manager (Dublin Ireland) 2008 – 2009 
Oracle acquired Hyperion’s EPM solutions and moved the Inside Sales team to Dublin. Arriving from 
Canada as a new hire to Oracle, I managed the new team in its first year in Dublin. 
Managed a multinational Inside Sales team of 12 reps; Supported 61 field reps across EMEA; Sold 
EPM into enterprise, public sector and channel accounts; Closed telesales-led transactions; Delivered 
$12M in below-cutoff revenue (101% of target with a new build team) in transactions up to $70K.
SEAN KARL 
604.366.3555 sean.karl@gmail.co m 
Business Objects / SAP 2004 - 2007 
Due to its renowned inside sales team, I targeted Crystal Decisions for my entry into the structured 
world of multinationals. Crystal was acquired by Business Objects while I was being hired. 
Education Sales Specialist (Vancouver, BC) 
Owned the mid-market training and user adoption business through 2 high-growth years; 
Supported 24 and then 40 license sales reps covering western North America; Managed the 
delivery of mid-market training in 20 partner locations; Uncovered, sold and managed the 
delivery of over $1M USD per year in software training. 
Customer Profiling Representative (Vancouver, BC) 
Primary function to clearly identify BI, EPM and ETL opportunities, qualify for product/LOB and 
hand-off to appropriate sales teams to close; Managed over 8000 inbound, queue-based sales 
calls; Uncovered more than 600 BI, EPM and ETL opportunities with a total dollar value of 
$24M; Delivered over $2.5M in wins and $11M in active pipeline. 
Spike Communications 
Principal, Self-Employed (Vancouver, BC) 1997 – 2004 
Spike is my own business managing Marketing, Investor, and Public Relations contracts. 
Won and managed business development contracts in software, resources and alternative energy; 
Marketed investments to sophisticated investors in person and over the phone; Analyzed customer and 
prospect databases; Designed campaigns; Delivered and executed PR strategies; Implemented CRMs; 
Managed brands and design projects; Provided IT support. 
SKILLS & TRAINING 
Management: OpenText Echelons, Chartered Management Institute; Keith Rosen - Coaching 
Salespeople Into Sales Champions; Managing within the Law; Oracle Foundations of Management; 
Intercultural Sensitivity; Myers-Briggs 
Sales: BCIT Technical Sales; Sandler Sales School; Customer Centric Selling; IMPACT Account 
Management, Miller-Hyman Strategic Selling; SPQ Gold, Franklin Covey Time Management, 
Salesforce.com (Admin), Siebel CRM, Maximizer CRM (Admin) 
EDUCATION 
Chartered Management Institute (UK) 
Level 4 Diploma in Management (2009) 
British Columbia Institute of Technology 
Technology Diploma in Technical Sales (1995-1997) 
University of British Columbia 
2 years Arts undergraduate, Linguistics (1992 – 1994)

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Experienced International Sales Leader

  • 1. SEAN KARL 604.366.3555 sean.karl@gmail.co m A senior leader with extensive international experience in revenue and demand operations; Highly skilled in deploying sales and marketing operations; Thought leader with a scientific and data-driven approach to business development and customer engagement; Visionary and entrepreneurial with a deep passion for my work. OpenText EMEA Director of Account Development (Reading, UK) 2012 - Present With $2 billion in revenues, OpenText is Canada’s largest software company and a world leader in Enterprise Information Management. Responsible for a marketing pipeline of $250 million dollars per year; Lead a team of 27 Account Development executives and regional managers who uncover and qualify B2B sales opportunities across Europe, the Middle East and Africa; Provide the “conversion engine” between Field Marketing, the Channel and Sales teams using a disciplined and data-oriented approach to maximize return on marketing investment; Develop, coach and guide up-and-coming salespeople and their managers while building the programs, platforms and go-to-market models to deliver sales and marketing results. Sage Inside Sales and Services Manager (Dublin, Ireland) 2010 - 2012 Sage is the world leader in business software solutions for small to mid-size businesses. Responsible for three Inside Sales teams and one Professional Services team delivering $14M per year in revenues including business partner management, sales to and through accounting practices and the direct sales and delivery of strategic solutions developed in Ireland. StreamServe / OpenText EMEA Inside Sales Manager (Galway, Ireland) 2009 - 2010 StreamServe was a global leader in Dynamic Enterprise Publishing and was acquired by OpenText. Responsible for Inside Sales Go-To-Market, team development, strategic planning and revenue delivery; Launched Irish-based operations, secured office space, hired multinational Inside Sales team; Planned IT rollout; Agreed integration strategies with regional Sales leaders; Agreed campaign coordination, metrics and monitoring with regional Marketing leaders. Oracle EMEA Inside Sales Manager (Dublin Ireland) 2008 – 2009 Oracle acquired Hyperion’s EPM solutions and moved the Inside Sales team to Dublin. Arriving from Canada as a new hire to Oracle, I managed the new team in its first year in Dublin. Managed a multinational Inside Sales team of 12 reps; Supported 61 field reps across EMEA; Sold EPM into enterprise, public sector and channel accounts; Closed telesales-led transactions; Delivered $12M in below-cutoff revenue (101% of target with a new build team) in transactions up to $70K.
  • 2. SEAN KARL 604.366.3555 sean.karl@gmail.co m Business Objects / SAP 2004 - 2007 Due to its renowned inside sales team, I targeted Crystal Decisions for my entry into the structured world of multinationals. Crystal was acquired by Business Objects while I was being hired. Education Sales Specialist (Vancouver, BC) Owned the mid-market training and user adoption business through 2 high-growth years; Supported 24 and then 40 license sales reps covering western North America; Managed the delivery of mid-market training in 20 partner locations; Uncovered, sold and managed the delivery of over $1M USD per year in software training. Customer Profiling Representative (Vancouver, BC) Primary function to clearly identify BI, EPM and ETL opportunities, qualify for product/LOB and hand-off to appropriate sales teams to close; Managed over 8000 inbound, queue-based sales calls; Uncovered more than 600 BI, EPM and ETL opportunities with a total dollar value of $24M; Delivered over $2.5M in wins and $11M in active pipeline. Spike Communications Principal, Self-Employed (Vancouver, BC) 1997 – 2004 Spike is my own business managing Marketing, Investor, and Public Relations contracts. Won and managed business development contracts in software, resources and alternative energy; Marketed investments to sophisticated investors in person and over the phone; Analyzed customer and prospect databases; Designed campaigns; Delivered and executed PR strategies; Implemented CRMs; Managed brands and design projects; Provided IT support. SKILLS & TRAINING Management: OpenText Echelons, Chartered Management Institute; Keith Rosen - Coaching Salespeople Into Sales Champions; Managing within the Law; Oracle Foundations of Management; Intercultural Sensitivity; Myers-Briggs Sales: BCIT Technical Sales; Sandler Sales School; Customer Centric Selling; IMPACT Account Management, Miller-Hyman Strategic Selling; SPQ Gold, Franklin Covey Time Management, Salesforce.com (Admin), Siebel CRM, Maximizer CRM (Admin) EDUCATION Chartered Management Institute (UK) Level 4 Diploma in Management (2009) British Columbia Institute of Technology Technology Diploma in Technical Sales (1995-1997) University of British Columbia 2 years Arts undergraduate, Linguistics (1992 – 1994)