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AWS in 
Startup Ecosystems
Paul Zimmerman
Worldwide Lead,
Strategic Startup Business Development
Global team
leveraging
knowledge and
relationships
» 75000 Startups
» 7500 Accelerators and Incubators
» 4000 Venture Capitalists
Help for startups at every stage
Stage
Monetary
attributes
Stage
focus
AWS
Assets
Activate Focused Growth Expansive Growth
AWS Credits
(up to $100,000)
AWS Expert Support
(up to $5,000)
AWS Training
(Business & Technical
Essentials, self-paced labs)
AWS Personnel (Solutions Architects,
Design/Optimization and more)
AWS Partnering (GTM /
Branding / Case studies)
AWS Startup Marketing
(Startups-On-Air, Lofts and more)
APN Advanced (Integrated
Partner Campaigns, Co-selling,
POC support, MDF, Marketplace)
IPO Readiness (S-1 friendly
EA, gross margin optimization)
Global expansion (Region
expansion support, AWS
GTM/sales global connects)
Fostering
experimentation
and innovation
at seed stages
AWS Credits
(up to $100,000)
AWS Expert
Support
(up to $5,000)
AWS Training
(Business, Technical
Essentials, self-paced labs)
Event Space to host
hackathons, innovation
workshops (AWS Loft)
GTM/ Branding/
Business
Resources
AWS Personnel
(Solutions Architects,
Industry SMEs and more)
Helping startups
connect with
customers and
grow revenues.
Programs
Competency
Managed
Services
SaaS
Services
Delivery
Channel
Reseller
A Few Of Our APN Startups
Making
software easier
to purchase
and deploy
Highlights A Few Of Our Marketplace Startups
• 200,000+ active
customers
• Over 650M
deployed EC2
instance hrs/mo
• 35 categories and
4,500+ software
listings from
1,400+ ISVs
• Integrated to
AWS Billing
The long-term
partnership
perspective
»Invest
»Grow
»Connect
• Deal Flow
• Due Diligence
• Activate Program
• Team reference checks
• Market and product
intelligence
• APN
• Marketplace
• reThink
• Tech Enablement
• Mentorship
• Lofts
• Marketing
• Corporate
development
• Summits, re:Invent
• Global connects
• Enterprises
• Investors
• Amazon BUs
Thank You

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Introduction to Amazon Startups and Venture Capital BD by Paul Zimmerman

  • 2. Global team leveraging knowledge and relationships » 75000 Startups » 7500 Accelerators and Incubators » 4000 Venture Capitalists
  • 3. Help for startups at every stage Stage Monetary attributes Stage focus AWS Assets Activate Focused Growth Expansive Growth AWS Credits (up to $100,000) AWS Expert Support (up to $5,000) AWS Training (Business & Technical Essentials, self-paced labs) AWS Personnel (Solutions Architects, Design/Optimization and more) AWS Partnering (GTM / Branding / Case studies) AWS Startup Marketing (Startups-On-Air, Lofts and more) APN Advanced (Integrated Partner Campaigns, Co-selling, POC support, MDF, Marketplace) IPO Readiness (S-1 friendly EA, gross margin optimization) Global expansion (Region expansion support, AWS GTM/sales global connects)
  • 4. Fostering experimentation and innovation at seed stages AWS Credits (up to $100,000) AWS Expert Support (up to $5,000) AWS Training (Business, Technical Essentials, self-paced labs) Event Space to host hackathons, innovation workshops (AWS Loft) GTM/ Branding/ Business Resources AWS Personnel (Solutions Architects, Industry SMEs and more)
  • 5. Helping startups connect with customers and grow revenues. Programs Competency Managed Services SaaS Services Delivery Channel Reseller A Few Of Our APN Startups
  • 6. Making software easier to purchase and deploy Highlights A Few Of Our Marketplace Startups • 200,000+ active customers • Over 650M deployed EC2 instance hrs/mo • 35 categories and 4,500+ software listings from 1,400+ ISVs • Integrated to AWS Billing
  • 7. The long-term partnership perspective »Invest »Grow »Connect • Deal Flow • Due Diligence • Activate Program • Team reference checks • Market and product intelligence • APN • Marketplace • reThink • Tech Enablement • Mentorship • Lofts • Marketing • Corporate development • Summits, re:Invent • Global connects • Enterprises • Investors • Amazon BUs