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Sachin Kumar
Mobile: +8588814043 E-Mail: sachinkumar9@hotmail.com social: in.linkedin.com/in/sachinkumar07
EXECUTIVE SUMMARY
Over 10 years of experience in FMCG, Research & Healthcare industries in the area of Business Planning,
Business Analytics & Reporting.
Currently working as Manager – MIS & Business Planning with Fujifilm India Private Limited.
Responsible for Planning, Execution, Implementation & Analyzing of sales/Marketing Activities
PGDBM from Institute of Management Technology, Ghaziabad & Business Analytics from IIT Bombay.
Consistent performer, self-motivated, team player, possessor of strong business & Analytics Skills.
KEY AREAS OF EXPOSURE
Data Management Data Analysis Sales Budget/Demand Planning
MIS Reporting Presentation & Reporting Stock Management
Competitive Analysis Design – Reward & Recognition Sales coordination
Marketing Research Vendor Management P&L Analysis & Management
Marketing Budget Planning Measuring ROI Achieving Sales Target
CAREER PATH
1. Manager MIS & Business Planning FujifilmIndiaPrivateLimited September 2013 - Present
2. Deputy Manager – Sales Analyst Godfrey PhillipsIndiaLimited April 2010 – August 2013
3. AssistantManager–Sales Analysis PepsiCo International June 2008 – April 2010
4. Executive–Sales Promotion Max New york Life Insurance May 2007 – May 2008
5. ClientService Assistant ACNielsen Org Marg March 2005 – May 2007
6. Sales Coordinator Reckitt Benckiser India Limited July 2002 – Feb 2005
CERTIFICATIONS
Advance Certification in Business Analytics from IIT Bombay.
Honours Diploma in Web Centered Computing from NIIT.
Diploma in Computer Hardware Engineering from Beltron India Limited
NOTEWORTHY DELIVERABLES
Implemented SFDC/CRM/Claim Management/Secondary sales system
Streamlining the Monthly Reporting & Analysis.
Aid Business head to take fact based decision resulting achieving target.
Increase sales team productivity to attain sales Target.
Conceptualize, Design & Implement R&R Programme.
Prepare annual Budget for Sales/Marketing.
Reduce inventory by better planning across warehouse.
Prepare presentation for MANCOM Members.
Monitor Plan Vs Achievement across Parameter and take appropriate action to correct it.
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PROFESSIONAL EXPERIENCE & KEY RESPONSIBILITES
1. Manager – MIS & Business Planning
With: Fujifilm India Private Limited, a global leader in Digital Radiography system.
Key Responsibilities:
MIS Reporting: All Management Report on Weekly & Monthly basis.
Business Analysis :
o Primary and Secondary Sales Area wise , Sales Executive wise/Dealer
o Winning Ratio Analysis
o SG&A Analysis
o Ageing/AR Analysis
o COGS Analysis
o Import Data Analysis
o Competition Analysis
Forecasting/Demand Planning: Engagement with Sales Team for getting Prospect list and prepare
Forecast on the basis of Trend.
Marketing Planning: Planning Activity, Monitoring budget vs expenditure and ROI.
Presentation & Strategy: Helping BU head with data analysis and conceptualizing strategy and
implementing the same..
Inventory Management: on the Basis of Demand across Warehouse.
Competitive Analysis: On the basis of data collected from Sales Team & Research Report.
Project Management: Implementation of Sales Force. Com and other software tools.
Devising Schemes & Implementation : Formulating,Implementing & releasingSales incentivePlan for
target achievement
o Providing timely feedback on competition activities / schemes
Monitoring Budget management & Cost Control, Claims Management
Co-ordination : Coordinating with other functions & departments for operational related activities &
issues
2. Deputy Manager – Sales Analyst
With: Godfrey Phillips India Limited, the leading company of K K Modi Group, is one of the largest players in
the domestic cigarette industry
Key Responsibilities:
MIS Reporting: All Management Report on Weekly & Monthly basis.
Business Analysis: Various analysisfor Sales/Marketingdata and suggesting our current situation and
action to be taken.
Project Implementation/Analysis : Ownership of sales information captured through the Sales Force
Automation process, its analysis and action Plan
Budget Planning: Collate/Analyse (using statistical tools) internal & external environment & Prepare
AOP at Branch & WD Level.
Design & Implement R&R: Incentive based programme for Dealer/Wholesaler/Sales Team for Tea
Category.
Study Market Dynamics/Research: To Monitor execution of Plan, Understand Market dynamics &
Research Project.
Stock Management: Across Categories at CnF and WD Level.
3. Assistant Manager – Sales Analysis
With: PepsiCo is one of the world's leading food and beverage companies
Key Responsibilities:
Data Management/analysis/Reporting
Sales/Demand Planning : Customer wise Demand/Sales Planning
Market Intelligence: Monitor, Analyse & Interpret Market Research Data (Nielsen /Solution Track)
Presentation: Preparing/Aid Channel Leader in preparing MANCOM/ others Presentation.
AOP/Budget Planning: Collate/Analyse internal & external environment & Prepare AOP.
Category Management: Plannogramming for MT Customers.
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4. Executive - Agency Sales Promotion
With: Max Life Insurance is one of the most admired Life Insurance Companies that provides a host of Life
Insurance services.
Key Responsibilities:
Designing & Implementing: Conceptualize, design and execute Reward and Recognition and Contest.
Reporting/Analysis: Monitor the response of each promotion and publish a promotion report.
Communication: Manage all communication needs of 2 verticals of the company.
Cost Management: Manage cost on Collaterals.
Co-ordination: Coordinating with vendors and other departments for the sales promotion activities.
Presentation: Preparing presentation for the Contest/Reward and Recognition.
Newsletter: Collate, edit and publish Rural Newsletter.
5. Client Service Assistant
With: ACNielsen ORG – MARG, AC Nielsen Org-Marg Pvt. Ltd. - is a leading Service Provider of Marketing
research services
Key Responsibilities:
Client Servicing: Interactwith Clients to understand their research needs and Attend to Client
Queries.
Analysis: Analysing(Factor Analysis,Overlap & Cannibalizations) and interpretingdata for various
FMCG Categories.
Client Monthly Reporting : Reckitt Benckiser, S C Johnson, Nestle, Win Medicare, PSI
Presentation: PreparingQuarterly,Half Yearly,Annually,FMCG and coverage presentation for the
Client.
6. Sales coordinator (Consultant)
With: Reckitt Benckiser India Limited, RB is a global consumer goods leader in health, hygiene and home
Key Responsibilities:
Market Intelligence: Monitoring and analyzing market shares and other facts for all categories.
Reporting/ Analysis: Reporting & AnalyzingDistributor WiseSales,MIS,Coordination with Sales Team
Trade Promotion: Assisting in design of Consumer Trade Promotions, Budget and monthly
forecasting.
Designing Incentive Programme: Designed and implemented Trade Partner Incentive Programme.
Sales /Demand Planning: Performing Statistical analysis for Sales Budget.
Forecast Accuracy: Performing Forecast Accuracy for the RB Product Assortment.
Dollar Allocation: Allocating Incentive amount for Super stockist.
Coordination: Agency (Research Agency & Outsource Agency), Internal Customers.
Personal Dossier
Date of Birth : 7th Feb 1980
Marital Status : Married
Address : 425/25,Shakti Nagar, Gurgaon
Passport Details : H8735918