1. Rashmin K. Mehta
[Manager (PR & Advertising.)]
Gujarat Narmada Valley Fertilizers & Chemicals Ltd. Bharuch.
E-mail: rashminmehta365@gmail.com
Contact No: +91-955-880-6643
Objective:
To obtain a senior managerial position that utilizes my analytical and varied marketing and
advertising experience in the Fertilizers, Chemicals, Petrochemicals, and IT Industry.
Personal Skill Sets:
Sales Skills Advertising Skills
Social Media Skills Journalism Skills
Process Design Skills Data/Analytics Skills
Domain Expertise Exceptional Communication
Innovative/Creativity Leadership Skills
Current profile:
 StrategypreparationforparticipationinCorporate exhibitions,Coordinationwith
organizersandadvertisingagencies,tendering,negotiations,designselection,content
development,and implementation.
 Being at Managerial position, active participation in planning, implementation,
budgeting and execution of the Departmental functions.
 Preparing proposals and obtaining approvals, releasing complimentary
advertisements, Sponsorships, Contributions, Donations and their bill
verifications. Coordinating with the Finance Department and processing the bills
physically and recording it in SAP.
 Preparing Departmental budget and keeping Centralized accounting records.
 Preparing and releasing Press Notes in Print and Electronic media.
 Managing various internal and external events taking place.

2.  Coordination of Press conference and Organizing Special reports.
 Allocation of various tasks to the colleagues and trainees and supervision of their
work.
 Coordination work related to Finance Department, Obtaining Financial
concurrence, making proposals through, communication and coordination with
other Departments and Contributing to online Departmental News in “mygnfc”.
Career sketch:
Sr. Particulars Department Effective date
1 Joined M/S GNFC Ltd as a Field Representative Marketing 12.02.1983
2 Absorbed as Field Representative in Staff
Grade S-03
Marketing 01.02.1984
3. Promoted as a Sales Representative in Staff
Grade S-02
Marketing 01.07.1987
4. Promoted as a Senior Sales Representative in
Staff Grade S-01
Marketing 01.07.1993
5. Re designated as a Senior Assistant and Placed
in Public Relations & Advertising Department (
S-01)
Public Relations &
Advertising
Department
10.06.1996
6. Promoted as a Public Relations Officer in
Officer Grade GREO-08
PR & Advertising 01.07.1999
7 Promoted as a Senior PRO (GREO-07) PR & Advertising 01.07.2003
8. Worked for Administration Department PR & Advertising 22.11.2008 to
27.08.2009
9 Promoted as a Manager ( GREO-06) PR & Advertising 15.01.2011 till
date.
Past Profiles:
Job Profile at Marketing Department:
 Identifying and soliciting potential clients, promoting sales to existing clients, demand
and supply reporting.
 Logistics of products, including receipts, dispatch, storage and accounts keeping of
products.
 Market survey, consulting clients after sales including attending their complaints or
demands to provoke sales.
 Review and reporting on competitors and their sales strategies.

3.  Handling of imported fertilizers on ports.
 Sales of scooter products of the company.
 Provide counseling and advisory services to farmers, Co-ordination with Government’s
officers for fertilizer promotion campaigns. Prepares and organize advisory information
sessions for farmers, programs like village adoption, product demonstration on seasonal
crops and efforts in enhancing Company’s image through these activites.
 Worked at various cities and villages of Gujarat, Punjab, Maharashtra and Kerala.
Job Profile at PR & Advertising Department:
 Creating, managing and implementing communication plans in the areas of media
relations, employee communications, marketing support and community relations.
 Organizing & representing Company’s products advertisement & corporate image
through print and electronic media, trade shows, hoardings & meetings.
 Create advertising captions, supervise creative and quality designs and art work
prepared for production.
 Initiating and managing strategic relations with multiple strategic partners.
 Organize press conference, coordination of joint events with Government and NGOs etc.
 Drafting of company’s official news to release for publication in newspapers & telecast
on TV channels in the state’s & national language and also in English.
 Drafting of company’s internal news for publication in weekly bulletin published by
public relations & advertising department of the company. Editing of contents received
for publication from various departments of the company, timely publication,
meticulous supervision & distribution of the same every week.
 Organize meetings and events for corporate publicity.
 Coordinate special publicity event for internal and external audience.
 To assist in the preparation of broachers, reports and maintain records of invoices and
accounts statements to submit it to Finance department.
 To assist subordinates and managers in other portfolios of releasing company’s
Administrative and Financial advertisements, Complimentary advertisements,
Company’s corporate film production, Industrial photography sessions etc.
Other Activities:
 In addition to regular portfolios allocated at GNFC, I was also involved as a Group
Coordinator for, International Children and Youth Folk Dance Festival. Also participated
as a Singer at Italy.
 Secretarial services for Samast Brahm Samaj, Narmadanagar.
 Member and coordinator for Swar Setu, a group of Music Lovers providing platform to
upcoming artists.
 Coordinator at Pandit Omkarnath Thakur, Sangeet Mandal.
 Managed various events for Bharuch District Management Association ( BDMA).

4. Awards and achievements:
 Long Service award for successful completion of 10+ years in service at GNFC.
 Awarded as the best male singer of GNFC in SAREGAMAPA competition organized by
S&R club.
Computer Proficiency:
 Strong command over latest versions of Microsoft Office, including M.S. Word, M.S.
Powerpoint, M.S. Excel and M.S. Access.
 Worked extensively on SAP.
 All Internet related Operations.
Academic Credentials:
 Bachelor of Science (Agriculture) with 1st Class.
College of Agriculture - Junagarh, Agriculture University - Dantiwada.
My Strengths:
 Time Management
 Multitasking
 Excellent Drafting Skills
 Strong Corporate Communication
 Public Dealing
 Emergency Handling
 Dedication & Sincerity
 Analytical Skills

5. Personal Details:
Date of Birth : 14.12.1960
Blood Group : A+ve
Languages Known : Gujarati, Hindi and English and partially Punjabi, Malayalam and
Marathi.
Nationality : Indian
Organizational Chart
Chairman
Board Of Directors
Managing Director
( M -1 )Executive Director
(M-2) General Manager
(M-3) Additional General Manager
(M-4) Chief Manager
(M-5) Senior Manager
(M-6) Manager (My current Designation)
(M- 7) Senior Officer
(M-8) Officer
References:
Can be given if required.
CTC Breakup:

6. COMPONENTS
AMOUNT
(Rs./p.m)
AMOUNT
(Rs./p.a)
Basic Pay 29,680 356,160
Personal Pay 811 9,732
Dearness Allowance
17,246 206,946
Transport Allowance 800 9,600
Washing Allowance 790 9,480
Suit Charges
379 4,550
Medical Assistance 775 9,300
Birthday Gift 125 1,501
Uniform
150 1,800
Stitching Chages 61 733
Civil Shoes 142 1,699
Bonus / Gift
4,000 48,000
HRA / Quarter facility 30% 9,147 109,764
Vehicle Allowance 8,518 102,221
Reimbursement of Telephone
800 9,600
Brief Case 292 3,500
Canteen Assistance / Coupons 2,400 28,800
Gardening Assistance
880 10,560
Office Maint. Allowance 340 4,080
City Compensatory Allowance 0 0
Prof.Library Allowance
680 8,160
LTC 3,422 41,064
Welfare Items
196 2,350
Medical Hospitalisation (Insurance premium) 4,167 50,000
Education Asistance 300 3,600
Higher Education Assistance 292 3,500
PF (BP+DA+PP) X 12 %)
5,728 68,741
Gratuity (10% of BP+DA+PP) 4,774 57,284
Pension (BP+DA+PP) X 12 %) 5,728 68,741
Leave Encashment (OL 30+SL 15+CL14=59 days) 9,323 111,871
Group Insurance Policy (Appox.) 833.00 10,000
Club facility ( Lumpsum) 2,500 30,000
Long Service Award (15 gm gold for 35 yrs)@@ 563
6,750
Furniture assistance Entitlement 30,000; int @8% PA
200.00 2,400
Concessional Loans 2,800.00 33,600
TOTAL (C) ===> 118841 1426086
LTS rise @ 20% 285217
Grand Total
1711304