2. Resume – Mari Nel
Short Summary of Experience and Qualifications
I am currently the Business owner of BluMango Business Developers and is an accredited
Assessor/Moderator with Services SETA.
Business Development Manager at ABSA Financial Services. I have a B. Com. (Honours) Degree in
Business Communications from the University of Potchefstroom, a Post Graduate Diploma in
Financial Planning (CFP) as well as Regulatory Exams 1. I have 18 years total experience in the
financial/training industry as a Business Development Manager as well as a Financial Advisor.
Extensive experience in Public Relations was also gained while working at the South African Forces
Institute and Rand Water Board.
Present Position
I am currently the business owner of BluMango Business Developers.
BluMango is a business developing organisation who focusses on the strategic marketing of
businesses by developing individualised Marketing Plans and actively plays a role in the
implementation of developed strategies.
Our Research function enables business owners to make pro-active informed decisions with regards
to consumer needs.
BluMango coordinates and facilitates Skills Development Training as part of our business
development strategy. Training courses we offer are appropriately developed through the
implementation of Workplace Skills Plans for various industry sectors and consist of a wide selection
of courses offered by accredited training institutions.
Previous experience
Business Development manager at ABSA Financial Services (AFS). Responsibilities included Regional
Product and Sales Training to all branch managers, sales consultants and enquiry staff on all AFS
financial products. Driving sales and sustaining/building of relationships with the above employees
within the Gauteng and Eastern Cape regions.
Training experience was gained the past eleven years as an Investment Specialist at ABSA
Investments (LISP platform AIMS). I was responsible for investment training on all ABSA Investment
Management Services Unit Trust linked products to a panel of twenty advisors. Duties included
presentations to groups with regard to market growth and fund performances, building of their
practices as well as client service. Driving sales against set targets.
Experience as a financial advisor gained while working at Nedbank and Old Mutual.
Management experience was gained at Old Mutual as a Team Leader as well as being one of three
directors at Appraised Financial Services (independent brokerage).
Experience as a Public Relations Officer where I was responsible for the designing, implementing and
managing of promotions and campaigns for the South African Forces Institute, designing and
management of the in-house newspaper SAMI News. Development of marketing strategies,
advertising, internal communications as well as market research for SAMI.
3. Curriculum Vitae
Mari Nel
Family name Nel
First names Mari
Date and place of birth 24 September 1973, Springs
Nationality South African – ID 7309240062081
Civil status Married with two children
Contact numbers 071 498 0396
E mail mari@blumango.co.za
Qualifications
Institution Stoffberg Highschool
Period 1987 – 1991
Certificate Matriculation Certificate (HG)
Afrikaans (HG)
English (HG)
Mathematics (HG)
Business Economics (HG)
Geography (HG)
History (HG)
Institution Potchefstroom/Northwest University
Period January 1992 – November 1995
Qualification B Com (Hons) Business Communications
Tertiary Experience Co-responsible for organising the
Final year’s dines of 1993/4
Responsible for publishing the internal
Public Relations Newspaper, Intercom
Telephonic research projects and
Surveys
Journalist for two years at University
Newspaper
Member of the Rag Committee
(portfolio: marketing/finance)
Institution Association of Unit Trusts
Certificate AUT1
4. Institution University of the Free State
Diploma Post Graduate Diploma in Financial
Planning
(Certified Financial Planner)
Regulatory exams 1
Language Skills
Language Afrikaans
Reading Excellent
Speaking Fluent
Writing Excellent
Language English
Reading Excellent
Speaking Fluent
Writing Very Good
Computer Skills
Word processing MS Word
Desktop publishing/graphics Coreldraw
Multi-media presentation MS Powerpoint
Spreadsheets/statistical MS Excel
Internet
Employment History
Present Position:
Business Owner – BluMango
Date/period March 2014 – present
Organisation BluMango Business Developers
Services offered Marketing:
Small Business Advertising
Business listings
Exhibition Services
Brochure design
Product photography
Social Media Management
Company logo design
Letterheads and business cards
5. Corporate promotional gifts
Marketing Research
Skills Fasilitation
Previous Positions:
Business Development Manager ABSA Financial Services
Date April 2012 – Feb 2014
Organisation ABSA Financial Services
Key areas of responsibility Driving sales against set targets as
determined by ABSA Financial Services
Training of sales consultants on all
AFS products
Group presentations in all ABSA
Branches with regard to sales initiatives
Relationship building between AFS and
Regional Managers
Launching of marketing initiatives in
ABSA branches
Business Development Manager at ABSA Investments
Date/Period January 2003-April 2012
Organisation ABSA Investments
Key areas of responsibility Building relationships with advisors in
panel
Marketing of products on the ABSA
Investments Unit trust platform
Grow business flows
Train advisors and assistants on current
Advisory Systems
Presentations in all ABSA branches
Presentations at regional meetings
Administration (production monitoring
per advisor, scheduling of appointments
with panel of advisors, regular feedback
on Invesment business submitted)
6. Financial Advisor – Nedbank
Organisation Nedbank
Date / period January 2001 – end of December 2002
Key responsibilities Financial analysis of client’s portfolios
Advice on fund performances
Investment planning (unit trust linked
Products etc.)
Retirement Planning
Study Planning
Telemarketing
Wills
Client liason
Advising client’s on products of Old
Mutual, SAGE, Sanlam, Metropolitain,
Momentum, etc.
Health Insurance
Director: Appraised Financial Services
Organisation Appraised Financial Services
Date / period Desember 1999 – December 2000
Key areas of responsibility Financial analysis of client’s portfolios
Advise on fund performances
Investment planning (unit trust linked
products etc.)
Retirement Planning
Study Planning
Telemarketing
Wills
Client liason
Advising client’s on products of Old
Mutual, SAGE, Sanlam, Metropolitain,
Momentum, etc.
Health Insurance
7. Financial Advisor – Old Mutual
Organisation Old Mutual Insurance Company
Date / period April 1997 – November 1999
Key areas of responsibility Financial analysis of client’s portfolios
Advice on fund performances
Investment planning (unit trust linked
Products, etc.)
Retirement Planning
Study Planning
Telemarketing
Wills
Client liason
Public Relations Officer – South African Forces Institute
Date May 1996 – March 1997
Organisation South African Forces Institute
Key areas of responsibility Regular presentations at units in
Gauteng
Regular visits to 65 units in Gauteng
Organising promotions at chain stores
Sponsorships to units
Attending of functions representing
The company
Design and distribution of in-house
Newspaper, SAFI News
Writing of editorials for national
newspaper
Organising of forums as information
Sessions to the members of the force
Designing, implementing and managing
of campaigns for the company
Handling the budget for Gauteng area
8. Public Relations Assistant (Temporary)
Date/Period Nov 1995 – April 1996
Organisation Rand Water Board
Key areas of responsibility Organising of tour groups to Lesotho
Water Scheme
Assisting in organising of scientific
Accreditation function on January 1996
Accompanying of tour groups to
Waterworks at Zwartkop
