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Networ king wi th Linkedin 
University of Wisconsin-Milwaukee 
Delta Sigma Pi 
September 11, 2014
Founded in 2003 
HQ Milwaukee, WI 
WHERE WE WORK 
Milwaukee, WI 
Ann Arbor, MI 
Presentation to University of Wisconsin-Milwaukee 2
W H A T W E ’ R E G O I N G T O C O V E R 
• What is Linkedin? 
• Why is it important? 
• How to optimize your profile 
• Networking 
• How NOT to use it 
• Homework  
Presentation to University of Wisconsin-Milwaukee 3
Who Here Al ready Has a Linkedin Prof i le? 
Presentation to University of Wisconsin-Milwaukee 4
What is Linkedin?
WHAT I S L INKEDIN? 
• A social network for professionals 
• Networking 
• Business Opportunities 
• Job Opportunities 
Presentation to University of Wisconsin-Milwaukee 6
WHO USES L INKEDIN? 
Presentation to University of Wisconsin-Milwaukee 7
WHAT I S L INKEDIN? 
Your online resume & business card! 
Presentation to University of Wisconsin-Milwaukee 8
Why is it important?
WHY I S I T IMPORTANT ? 
• Target individuals with similar interests 
• Keep in touch with professional connections 
• Join groups 
• Use “Viewed My Profile” to your advantage 
• Job Listings 
• Follow Companies 
Presentation to University of Wisconsin-Milwaukee 10
WHY I S I T IMPORTANT ? 
Presentation to University of Wisconsin-Milwaukee 11
Optimize!
OPT IMI Z E! 
Presentation to University of Wisconsin-Milwaukee 13
OPT IMI Z E! 
Presentation to University of Wisconsin-Milwaukee 14
OPT IMI Z E! 
Presentation to University of Wisconsin-Milwaukee 15
OPT IMI Z E! 
Presentation to University of Wisconsin-Milwaukee 16
OPT IMI Z E! 
Presentation to University of Wisconsin-Milwaukee 17
OPT IMI Z E! 
Presentation to University of Wisconsin-Milwaukee 18
OPT IMI Z E! 
Presentation to University of Wisconsin-Milwaukee 19
OPT IMI Z E! 
Presentation to University of Wisconsin-Milwaukee 20
OPT IMI Z E! 
http://www.slideshare.net/ 
Presentation to University of Wisconsin-Milwaukee 21
OPT IMI Z E! 
Presentation to University of Wisconsin-Milwaukee 22
Network
OPT IMI Z E! 
Presentation to University of Wisconsin-Milwaukee 24
OPT IMI Z E! 
Presentation to University of Wisconsin-Milwaukee 25
What not to do
WHAT NOT TO DO 
Presentation to University of Wisconsin-Milwaukee 27
WHAT NOT TO DO 
Presentation to University of Wisconsin-Milwaukee 28
WHAT NOT TO DO 
Presentation to University of Wisconsin-Milwaukee 29
Homework!
CREATE PROFILE 
Create a Linkedin 
account. 
OPTIMIZE! 
ADD JOBS, JOIN 
GROUPS 
Add photo, job title, 
current & previous 
jobs & groups. 
Fill out your profile as 
much as you can, 
include descriptions 
for current & previous 
jobs 
HOMEWORK! 
NETWORK! 
Network with others 
on Linkedin to build 
contacts & find job 
opportunities. 
Presentation to University of Wisconsin-Milwaukee 31
HOMEWORK! 
• Treat Linkedin like a real time resume 
• Accomplishments (real, specific examples) 
• Interests (hobbies, volunteering) 
• Connect with your coworkers, friends, relatives 
• You never know… 
• No such thing as too much info! 
Presentation to University of Wisconsin-Milwaukee 32
SUCCESS! 
Presentation to University of Wisconsin-Milwaukee 33
311 E CHICAGO ST SUITE 520 
MILWAUKEE, WI 53202 
THANKS! 
RACHEL.HOWE@ZEONSOLUTIONS.COM 
JOANNA.CHENEY@ZEONSOLUTIONS.COM 
Questions? 
THANKS!

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Linkedin for Networking & Jobs - UWM 2014

  • 1. Networ king wi th Linkedin University of Wisconsin-Milwaukee Delta Sigma Pi September 11, 2014
  • 2. Founded in 2003 HQ Milwaukee, WI WHERE WE WORK Milwaukee, WI Ann Arbor, MI Presentation to University of Wisconsin-Milwaukee 2
  • 3. W H A T W E ’ R E G O I N G T O C O V E R • What is Linkedin? • Why is it important? • How to optimize your profile • Networking • How NOT to use it • Homework  Presentation to University of Wisconsin-Milwaukee 3
  • 4. Who Here Al ready Has a Linkedin Prof i le? Presentation to University of Wisconsin-Milwaukee 4
  • 6. WHAT I S L INKEDIN? • A social network for professionals • Networking • Business Opportunities • Job Opportunities Presentation to University of Wisconsin-Milwaukee 6
  • 7. WHO USES L INKEDIN? Presentation to University of Wisconsin-Milwaukee 7
  • 8. WHAT I S L INKEDIN? Your online resume & business card! Presentation to University of Wisconsin-Milwaukee 8
  • 9. Why is it important?
  • 10. WHY I S I T IMPORTANT ? • Target individuals with similar interests • Keep in touch with professional connections • Join groups • Use “Viewed My Profile” to your advantage • Job Listings • Follow Companies Presentation to University of Wisconsin-Milwaukee 10
  • 11. WHY I S I T IMPORTANT ? Presentation to University of Wisconsin-Milwaukee 11
  • 13. OPT IMI Z E! Presentation to University of Wisconsin-Milwaukee 13
  • 14. OPT IMI Z E! Presentation to University of Wisconsin-Milwaukee 14
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  • 16. OPT IMI Z E! Presentation to University of Wisconsin-Milwaukee 16
  • 17. OPT IMI Z E! Presentation to University of Wisconsin-Milwaukee 17
  • 18. OPT IMI Z E! Presentation to University of Wisconsin-Milwaukee 18
  • 19. OPT IMI Z E! Presentation to University of Wisconsin-Milwaukee 19
  • 20. OPT IMI Z E! Presentation to University of Wisconsin-Milwaukee 20
  • 21. OPT IMI Z E! http://www.slideshare.net/ Presentation to University of Wisconsin-Milwaukee 21
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  • 28. WHAT NOT TO DO Presentation to University of Wisconsin-Milwaukee 28
  • 29. WHAT NOT TO DO Presentation to University of Wisconsin-Milwaukee 29
  • 31. CREATE PROFILE Create a Linkedin account. OPTIMIZE! ADD JOBS, JOIN GROUPS Add photo, job title, current & previous jobs & groups. Fill out your profile as much as you can, include descriptions for current & previous jobs HOMEWORK! NETWORK! Network with others on Linkedin to build contacts & find job opportunities. Presentation to University of Wisconsin-Milwaukee 31
  • 32. HOMEWORK! • Treat Linkedin like a real time resume • Accomplishments (real, specific examples) • Interests (hobbies, volunteering) • Connect with your coworkers, friends, relatives • You never know… • No such thing as too much info! Presentation to University of Wisconsin-Milwaukee 32
  • 33. SUCCESS! Presentation to University of Wisconsin-Milwaukee 33
  • 34. 311 E CHICAGO ST SUITE 520 MILWAUKEE, WI 53202 THANKS! RACHEL.HOWE@ZEONSOLUTIONS.COM JOANNA.CHENEY@ZEONSOLUTIONS.COM Questions? THANKS!