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Trends In Online Medical Activity

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Trends in online medical activity: E-patients on the internet - by Lee Rainie

Published in: Health & Medicine, Education
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Trends In Online Medical Activity

  1. TRENDS IN ONLINE HEALTH MEDICAL ACTIVITY Lee Rainie Director – Pew Internet Project Excerpted slides from presentation to medical librarians 10.27.09
  2. Networked Individuals as e-patients <ul><li>61% of total population – 83% of online population </li></ul><ul><li>64% of women; 57% of men </li></ul><ul><li>65% of whites; 51% blacks; 44% Hispanics </li></ul><ul><li>Age </li></ul><ul><ul><li>72% of 18-29-year-olds </li></ul></ul><ul><ul><li>71% of 30-49-year-olds </li></ul></ul><ul><ul><li>59% of 50-64-year-olds </li></ul></ul><ul><ul><li>27% of those 65 and older </li></ul></ul><ul><li>Skews upscale and educated </li></ul><ul><li>Parents </li></ul>http://e-patients.net/
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  12. Other e-patient activities <ul><li>47% of adults have used the internet to get information about doctors or other health professionals </li></ul><ul><li>38% have gotten information about hospitals or other medical facilities </li></ul><ul><li>33% have gotten information about how to lose or control their weight </li></ul><ul><li>27% have gotten information about health insurance </li></ul><ul><li>12% have gotten information about how to stay healthy on an overseas trip </li></ul>
  13. 60% of e-patients engage with social media <ul><li>41% have read someone else's commentary or experience about health or medical issues on an online news group, website, or blog. </li></ul><ul><li>24% have consulted rankings or reviews online of hospitals/other medical facilities. </li></ul><ul><li>24% have consulted rankings or reviews of docs or other providers. </li></ul><ul><li>19% have signed up to receive updates about health or medical issues. </li></ul><ul><li>13% have listened to a podcast about health or medical issues. </li></ul>
  14. 20% of e-patients are e-participators <ul><li>6% have tagged or categorized content about health issues. </li></ul><ul><li>6% have posted comments about health issues in an online discussion, listserv, or other online group forum. </li></ul><ul><li>5% have posted comments about health on a blog. </li></ul><ul><li>5% have reviewed a doctor. </li></ul><ul><li>4% have reviewed a hospital. </li></ul><ul><li>4% have shared photos, videos or audio files online about health or medical issues. </li></ul>
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  16. Thank you! <ul><li>Lee Rainie </li></ul><ul><li>Director </li></ul><ul><li>Pew Internet & American Life Project </li></ul><ul><li>1615 L Street NW </li></ul><ul><li>Suite 700 </li></ul><ul><li>Washington, DC 20036 </li></ul><ul><li>Email: [email_address] </li></ul><ul><li>Twitter: http://twitter.com/LRainie </li></ul><ul><li>202-419-4500 </li></ul>

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