This PPT includes meaning and definitions of communication by different authors.

1. COMMUNICATION :
MEANING AND
DEFINITIONS
BY : PRIYANKA PARSANA
MBA MU SEM-1
ROLL NO.: 91900323081

6. GENERAL MEANING :
Two-way process of reaching mutual
understanding, in which participants not
only exchange (encode-decode)
information, news, ideas and feelings but
also create and share meaning. In general,
communication is a means of connecting
people or places.

12. DEFINITIONS BY DIFFERENT SCHOLARS :
■ According to Newman and Summer,
“communication is an exchange of facts,
ideas, opinions or emotions by two or more
persons”

17. ■ According to Charles E. Redfield
"communication is the bread field of
human interchange of facts and opinions
and not the technologies of telephone,
telegraph, radio etc.”

22. ■ According to Leland Brown,
“communication is the transmission and
interchange of facts, ideas, feelings or
course of action.”

27. ■ According to Allen Louis, “communication
is the sum of all the things one person
does; when he wants to create
understanding in the mind of another. It
involves a systematic and continuous
process of telling, listening and
understanding.”

32. ■ Chester Barnard believes that “in the
exhaustive theory of organization,
communication would occupy a central
place because the structure, extensiveness
and scope of organizations are almost
entirely determined by communication
techniques.”